Eric Jacobsen Blog

AUGUST 4, 2024

That core consists of working through and with other people to create value while using financial concepts and metrics to maximize the value created for all company stakeholders. And it gives you the signaling value of a credential. When we're in a book club, we get that social validation.

Skills 57

Skills Business Learning Knowledge 57

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 18, 2010

One of the topics was “How to understand social networks through social network analysis and mapping techniques.&# I thought I’d expand on it here. As you can see there are many different ways to apply social networking analysis to understanding networks. Someone on your mailing list or rolodex. Family members.

Social Network 105

Social Network Analysis Social Media Network 105

sgEngage

AUGUST 3, 2021

We see that organizations of all sizes rallied their employees to give and serve others in their local communities and around the world. Companies large and small are investing in purpose and social responsibility programs: Our report includes an analysis of employee engagement trends across companies with 0 – 100,000+ employees.

Disaster 97

Disaster Social North America Companies 97

Candid

FEBRUARY 9, 2023

i While the survey focuses on salary rather than total compensation (which is a more holistic way to look at the full take-home differences), it provides a helpful metric to use as a baseline. While not a representative sample of institutional funders, it’s one of best avenues for detailed exploration and benchmarking of salaries.

Ratio 95

Ratio Survey Sample Foundation 95

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Benchmarks let us know how we perform compared to our event fundraising peers. Obvious event metrics to follow are the basics, like these: Total amount raised.

Metrics 42

Metrics Benchmark Fundraising Stats 42

sgEngage

AUGUST 8, 2022

Return on investment is a metric that measures the profitability of an investment, giving you a way to compare the yields of investments and make more effective financial decisions. And, with that sort of analysis, you’ll be able to tinker with your model and see what works over time. Capital Campaigns and ROI.

ROI 78

ROI Campaign Gift Metrics 78

Connection Cafe

MAY 13, 2019

Did you know that nearly eight out of ten new alumni donors don’t give again the following year? If not, stop reading this right now and start reading this year’s donorCentrics ® Higher Education Alumni Giving Report. As the 2018 report shows, once donors reach $1,000, 77% of them continue to give the following year.

Report 21

Report Strategy Giving Fundraising 21

DNL OmniMedia

FEBRUARY 11, 2021

That might be why a giving officer’s average span to stay at a nonprofit organization is less than three years. It involves examining the data and performance metrics of individual major gift officers, as well as the team as a whole, to understand what’s working and what leaves room for improvement. How do we know this?

Blackbaud 52

Blackbaud Guide Management Fundraising 52

Qgiv

DECEMBER 7, 2022

Increase Donor Giving: Creating and executing a moves management plan with donors can successfully move prospects through the donor pipeline. Are annual giving and sustainer donor programs a priority? Data analysis is the pathway for establishing robust prospect portfolios for gift officers.

Database 52

Database Track Donor Management 52

Forum One

JUNE 9, 2023

To achieve this, Forum One conducted a comprehensive landscape analysis and full audits of their technical ecosystem, communications, and analytics as well as stakeholder interviews. We are honored to receive recognition in the 40th Healthcare Ad Awards and proud of the impactful work done by our teams and client partners.

Award 74

Award Colorado Washington Wisconsin 74

Allegiance Group

FEBRUARY 14, 2023

A deep-dive analysis of your current donor database is the first step you’ll need to take. We recommend you start with these 7 Key Database Metrics. When planning an acquisition campaign, you should project revenue for the first gift and subsequent year giving. Set your acquisition goals and budget.

Mail 52

Mail Donor Strategy Files 52

M+R

FEBRUARY 4, 2021

Before we get into specifics, some business about how we looked at this data: because Giving Tuesday jumps around, we can’t just look at December revenue year over year and keep things apples to apples. Giving Tuesday: December Edition. There are so many reasons to love Giving Tuesday. On to the goods! . The revenue, of course.

Fundraising 98

Fundraising Gift Rate email 98

Connection Cafe

APRIL 1, 2020

The world is going to face economic challenges and there are various key metrics to monitor as this happens. Donors in the past have adjusted giving via downgrades. These events can cause a metric like retention or new donor acquisition to swing up and down. Donors are looking for a way to help.

Environment 46

Environment Teach Fundraising Lesson 46

3rd Sector Labs

JUNE 17, 2014

QUESTION: Caity talked about calculating the ‘growth score’, then used an example of the benefit of moving that metric just 2%. We look at the first five years of a donor’s giving history as our basis for lifetime. QUESTION: Where can I get benchmarks for retention by sector? GARY: That is a good formula.

Retention 148

Retention Donor Advice Data 148

NTEN

SEPTEMBER 24, 2009

Charities that have traditionally focused on offline fundraising have also learned in recent years the importance of online giving. Blackbaud's analysis of online giving in 2008 found that December accounted for about 21% of the year's transaction volume, but 48% of the total dollars raised. Giving USA estimates that $307.65

Online 90

Online Fundraising Offline Blackbaud 90

NonProfit Hub

FEBRUARY 18, 2021

As a fellow fundraiser, let me begin by giving you my congratulations on completing an unprecedented fundraising year. You might answer this question with metrics like the number of new donors or the number of donations. I consider those basic metrics to be “rearview mirror” metrics. Map Metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

Beth's Blog: How Nonprofits Can Use Social Media

JULY 8, 2010

Identifying these people or what Krebs calls “nodes&# is core of social network analysis. I follow a select group of people that give me the same access as following someone in every group. There are some free tools that can help you visualize your Twitter network or do quasi social network analysis on Twitter.

Twitter 109

Twitter Network Tips Influence 109

Nonprofits Source

OCTOBER 4, 2023

With diverse data sources, complex corporate giving programs , and stakeholder expectations on the rise, it’s no wonder that CSR directors are seeking advanced solutions. Corporate giving touches everyone within a company. Who Uses CSR Software? The ROI of CSR software may not always be immediately quantifiable in monetary terms.

Software 52

Software Business Guide Companies 52

Tech Soup

OCTOBER 31, 2011

” TechSoup’s Coleridge likens analytics to a roadmap that guides where an organization wants to go with benchmarks that mark the progression to a goal. As Louie observed, “analytics is about giving you meaning from data,” a feat the right tools will help accomplish.

Analytics 65

Analytics Data Analysis Chart 65

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. It points to some great momentum in online giving. Over the past few years, online giving has become an increasingly significant source of new donor acquisition.

Attention 36

Attention Metrics Online Fundraising 36

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

The image above is deck of cards and there are 52 cards in a deck. This gives me the opportunity to brainstorm 52 different tips, one to write about in more depth for each week of 2009. Mapping Strategy to Metrics, Benchmarking, and ROI. Do research first and implement one presence at a time with specific goals and metrics.

Social Media 99

Social Media Media Tips Social 99

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. This analysis took all of five minutes. Giving Good Poke.

ROI 50

ROI Widget Cambodia Metrics 50

Care2

MAY 9, 2009

New Benchmarks Study Coming Out May 14th Mark your calendar. M+R Strategic Services and NTEN are releasing the updated eNonprofit Benchmarks Study for 2009. The new study is packed with solid analysis of the latest online messaging, fundraising, and advocacy data from 32 leading nonprofit organizations.

Benchmark 28

Benchmark DC Studies Advocacy 28

Connection Cafe

DECEMBER 15, 2010

Bottom line: the tracking, mining, and analysis of data should be central to your 2011 event fundraising strategy. It is impossible to run a successful event fundraising program without understanding the characteristics of your participants and the linkages between those characteristics and giving. Think in segments.

Marketing 55

Marketing Tips Online Analysis 55

Nonprofit Tech for Good

MAY 25, 2024

And while building awareness is a vital part of marketing — you need people to know you exist, after all — it’s equally important to build urgency so that the people who already know you exist are compelled to give. 5) Lead Nurturing Not every future donor who enters your database is ready to give right away. Which email copy is best?

Marketing 197

Marketing Fundraising Test Nonprofit 197

Forum One

FEBRUARY 11, 2010

Forum One was a sponsor, and several of my colleagues from our user experience and design team lead sessions on topics ranging from tips on quick and simple audience analysis to learning from design mistakes and making client engagement fun in a group setting. Throughput/efficiency: Do they stick with it/not give up?

Teach 43

Teach Experiment Arizona Metrics 43

Connection Cafe

AUGUST 25, 2017

I often get asked questions about how a nonprofit’s website should look and behave and what benchmarking or evaluation tips I might have. As they decide to get more involved, give a donation, or sign-up for a newsletter, the options to do so are there for them. What are the most important website metrics to measure?

Websites 35

Websites Design Practice Philadelphia 35

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

I will also try, for the first time in my life, to have a blogging schedule for topics and to give more attention to proofing or at least reading my posts out loud before publishing. Social Media Audience Research and Social Network Analysis: I've been tracking social media research snippets for a while, but not in a very well organized way.

Goal 50

Goal ROI Wiki Metrics 50

M+R

FEBRUARY 10, 2022

The median nonprofit saw their overall online giving decline by 1.74%. We saw this increase in average gifts carry across all online giving, email revenue, AND online advertising — it was true everywhere we looked! This analysis took a look at digital revenue from email subscribers at end of year that was not sourced to email.

Fundraising 116

Fundraising Gift Analysis Channel 116

Care2

JULY 26, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Neon CRM

MAY 31, 2023

It also involves careful analysis and upkeep of your donors’ data. Fundraising How To Create a Donor Journey Map and Cultivate Recurring Giving 11 min read Read Now 3. Identifying potential donors involves research and analysis that highlights individuals or entities that share the same values and interests as the organization.

Donor 52

Donor Management Guide Retention 52

Care2

FEBRUARY 3, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

ROI 53

ROI Social Network Social Media Advocacy 53

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 6, 2012

I took a look at a couple of the measurement tools available for Pinterest and got on the waiting list for Pinerly after reading this analysis from the Poynter Blog based on stats provided by Pinerly. I was curious about what I could learn if I did an informal benchmark study of a few nonprofit Pinterest users. What did you learn?

Benchmark 104

Benchmark Photography Ratio Stats 104

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

How does giving resources to nonprofits to help them understand how to use web stats to do internal assessment of web strategy inconsistent with choosing not to publish raw web stats? I don’t quite understand why you won’t give the same advice to Holly. For one thing, feeding people is not what NTEN does.

Stats 100

Stats Web Statistics NTEN 100

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

" She not only gives an overview of the different choices of analytics software tools available, but also provides basic definitions for the data one might collect. Or they might have some understanding of metrics and have gone as far as setting up a free google analytics account, but are not sure what to do next.

Screencast 50

Screencast Analytics Measure Web 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. Figuring out the Return on Investment for your blog can't be done with a single metric. I do that with a grain of salt.

Metrics 50

Metrics ROI Measure Content 50