Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

Data Analysis. This conversation explored common pitfalls to analysis approaches and how to avoid them. In the nonprofit sector, there is no universal review mechanism to benchmark against, but Great Nonprofits is beginning to fill those shoes. The dashboard shows rough sentiment analysis, # of mentions and links.

Summary 94

Summary Social Media Measure Media 94

3rd Sector Labs

JUNE 17, 2014

Anyone who would like to go through the math in detail, just reach out to my email. QUESTION: Where can I get benchmarks for retention by sector? CRM Data Analytics Data Cleaning data cleaning data hygiene digital marketing donor retention fundraising fundraising data analysis' So we ignore the expense side of the equation.

Retention 148

Retention Donor Advice Data 148

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

We also just started reporting on the metrics we already had available (web analytics, FB insights, email campaign stats) and are now moving towards more of a “digital content services&# model with metrics related to specific campaigns, etc.&#. The dashboard shows rough sentiment analysis, # of mentions and links.

Measure 102

Measure Social Media Media Benchmark 102

Connection Cafe

MAY 23, 2017

In our 2017 M+R Benchmarks study , we found that on average, a nonprofit will reach just 8% of its fans with a post that isn’t promoted. . As your social media influencers engage with your content (especially when they click “Share”) it pops up in their friends’ news feeds. Enter the Earned Reach Average, or ERA. 225=13.5).

Facebook 32

Facebook Benchmark Social Media Studies 32

Connection Cafe

APRIL 3, 2019

You ascertain averages, browse benchmarks , and create charts. You are using diagnostic analytics if you have dashboards or established benchmarks for your campaigns. This type of analysis has served us fairly well to date. Those somewhat likely to participate might receive a simple flyer and a several emails.

Analytics 35

Analytics Data Fundraising Amazon 35

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

"   I've been trying think through a benchmarking process that would identify metrics to track, how to track, and how to reflect on the data to make improvements in your blog. The areas of the blogging ROI analysis included:  author contribution, readership growth, reader engagement, authority, cost, and value. 

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Care2

MAY 8, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Advocacy 28

Advocacy Social Media email Online 28

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Set up a social media dashboard with google apps for your listening, separate it from your work email and tools. Don't live on Twitter, your blog, Facebook, or your email.

Awareness 101

Awareness Tips Social Media RSS 101

Care2

MAY 9, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Advocacy 28

Advocacy Social Media Online email 28

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Set up a social media dashboard with google apps for your listening, separate it from your work email and tools. Don't live on Twitter, your blog, Facebook, or your email.

Social Media 99

Social Media Media Tips Social 99

NTEN

JULY 28, 2010

A whopping 86% of nonprofits say they have a presence on Facebook or another social media site according to the 2010 Nonprofit Social Networking Benchmark Report. . email signup, contact us, donation, petition, etc.), Audience Overlap : Use Rapleaf to sort out what percent of your Facebook audience is also on your email list.

Social Media 67

Social Media Site Media Social 67

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" You might check out some of the online advocacy and fundraising benchmark studies.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" You might check out some of the online advocacy and fundraising benchmark studies.

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" You might check out some of the online advocacy and fundraising benchmark studies.

ROI 53

ROI Social Network Social Media Advocacy 53

Care2

AUGUST 7, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « Live From New York: 2007 DMA Nonprofit Federation Conference | Main | Is It Worth It?

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 24, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « Live From New York: 2007 DMA Nonprofit Federation Conference | Main | Is It Worth It?

Causes 48

Causes Facebook Social Media Advocacy 48

M+R

JANUARY 31, 2023

For our overall analysis, we included only one-time gifts — ongoing monthly revenue is not included in those numbers, and all gifts are in the months of November and December in order to include Giving Tuesday. Email revenue decreased by an average of 11.9% The number of donations driven by email decreased 11.2% Let’s dig in!

Fundraising 116

Fundraising Gift Digital Flash 116

Care2

MAY 31, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" So how to do we take this long-standing DM lesson and apply it to our growing email lists?

Social Media 28

Social Media Advocacy Activities Active 28

Care2

MAY 29, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" So how to do we take this long-standing DM lesson and apply it to our growing email lists?

Social Media 28

Social Media Advocacy Activities Active 28

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 10, 2013

Hiding content is like deleting an email without reading it or hitting the spam button. In Facebook’s reconfigured algorithm, content that has negative feedback from some users can cause it to be minimized or pulled from all news feeds. This might be an interesting benchmark for the group. Unlike Page: “unfan” the page. ?

Facebook 119

Facebook Content Spam Strategy 119

Care2

NOVEMBER 15, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" But was there ever any gold? And is there any left? And is it even worth it ?

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 8, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" But was there ever any gold? And is there any left? And is it even worth it ?

Social Media 28

Social Media Place Myspace Advocacy 28

sgEngage

NOVEMBER 23, 2010

This data comes from the our donorCentrics Internet Giving Benchmarking group and looks across all 50 states and the District of Columbia. That’s the power and importance of benchmarking. What you do with the information makes all the difference. It makes for good headlines but doesn’t really help nonprofits very much.

District of Columbia 72

District of Columbia Trend Donor Blackbaud 72

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. The most valuable part of the blog benchmarking process is the reflection process and linking insights to making improvements.

Metrics 50

Metrics ROI Measure Content 50

sgEngage

MAY 18, 2011

The online giving trend is positive on a year-over-year basis when international relief organizations are removed from the analysis. Share 0 saves Save If you enjoyed this post, please consider leaving a comment or subscribing to the RSS feed to have future articles delivered to your feed reader.

Blackbaud 67

Blackbaud Trend Haiti Benchmark 67

sgEngage

MARCH 15, 2011

The Blackbaud indices include organizations that raised money specifically for Haiti relief in the year-over-year analysis. Some important trends will be explored later to show analysis of post-Haiti giving. Small, medium, and large organizations all had positive growth in the analysis.

Blackbaud 63

Blackbaud Disaster Haiti Giving 63

Bloomerang

SEPTEMBER 24, 2021

And by the end of your planning process, you should be able to have on paper and with stakeholders bought in on shared goals, strategies, benchmarks and timeline. I think benchmarks and timeline are really important. Another way to think about benchmarks is, how will you define success? Is it for senior citizens, right?

Community 80

Community Video Slides Survey 80

sgEngage

JANUARY 12, 2011

Do you have email templates ready to go? Share 0 saves Save If you enjoyed this post, please consider leaving a comment or subscribing to the RSS feed to have future articles delivered to your feed reader. How will you gather information about the results of your efforts? Do you have a scaled down shadow website ready to go?

Haiti 64

Haiti Trend Difference Blackbaud 64

sgEngage

NOVEMBER 15, 2010

Share 0 saves Save If you enjoyed this post, please consider leaving a comment or subscribing to the RSS feed to have future articles delivered to your feed reader. Blackbaud updates these indices on the 15th of each month and they are based on a three-month moving average of year- over-year percent changes in revenue.

Blackbaud 70

Blackbaud Trend Nonprofit Statistics 70

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

About a year ago, I decided to benchmark my blog using some tips suggested by Avinash Kaushik. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Unique Visitors & Feed Subscribers). Calculating benchmarks should not take you more time than it is worth.

Reflection 50

Reflection Measure Technorati ROI 50

sgEngage

JANUARY 18, 2011

Share 0 saves Save If you enjoyed this post, please consider leaving a comment or subscribing to the RSS feed to have future articles delivered to your feed reader. Blackbaud updates these indices each month and they are based on a three-month moving average of year- over-year percent changes in revenue.

Blackbaud 63

Blackbaud Trend Nonprofit Haiti 63

sgEngage

DECEMBER 15, 2010

Share 0 saves Save If you enjoyed this post, please consider leaving a comment or subscribing to the RSS feed to have future articles delivered to your feed reader. Blackbaud updates these indices on the 15th of each month and they are based on a three-month moving average of year- over-year percent changes in revenue.

Blackbaud 60

Blackbaud Trend Nonprofit Statistics 60

Care2

JULY 2, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" I have seen many such websites that provide competitive analysis for free.

Social Media 70

Social Media Track Media Tools 70

sgEngage

DECEMBER 7, 2010

The feed is being fed like a holiday goose. Share 0 saves Save If you enjoyed this post, please consider leaving a comment or subscribing to the RSS feed to have future articles delivered to your feed reader. Facebook’s value is mostly derived from what it knows about its users.

Facebook 74

Facebook Trend Blackbaud Feeds 74

sgEngage

APRIL 15, 2011

Share 0 saves Save If you enjoyed this post, please consider leaving a comment or subscribing to the RSS feed to have future articles delivered to your feed reader. Blackbaud updates these indices each month and they are based on a three-month moving average of year- over-year percent changes in revenue.

Blackbaud 58

Blackbaud Haiti Trend Arts 58

sgEngage

NOVEMBER 11, 2010

Share 0 saves Save If you enjoyed this post, please consider leaving a comment or subscribing to the RSS feed to have future articles delivered to your feed reader.

Studies 75

Studies Philanthropy Trend Attitude 75

Care2

APRIL 2, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Adwords 51

Adwords Google Social Media Advocacy 51