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NTEN and TechSoup Webinar: Share Your Story - ROI and Social Media - Slides and Notes

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Definition: An analysis that looks at the benefits, costs, and value of a technology project over time. Financial calculations: net gain, opportunity cost, or comparison to other method. ROI analysis requires documenting, collecting data, and internal discussion and cooperation. Task Analysis. Times Sheet Analysis.

ROI 50
ROI Social Media Slides NTEN 50
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What do web stats mean, anyway?

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

to care a whole lot about how many hits they got in comparison to similar (or different) organizations. at 11:31 am Web stats are intended to be an internal control and analysis tool. On a related note, I think a benchmarking study might be a useful exercise for nonprofits. And, I actually hope that doesn’t change.

Stats 100
Stats Web Statistics NTEN 100
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