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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Focus on selling – Judge ads by sales results, not awards. Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Immediacy and response are key, even as short-form content proliferates.

Lesson 59
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Your Ideal LMS. Have Your Cake And Eat It Too.

Gyrus

What sort of content are the learners expecting? An analysis through an in-depth survey accompanied by a few short one-on-one interviews with the projected user base and decision makers within the organization can aid tremendously. Will a majority of the content be viewed via mobile? Determine your objectives in advance.

professionals

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The Truth about Bilingual Interpretation: Guest Post by Steve Yalowitz

Museum 2.0

This qualitative, exploratory study involved tracking and interviewing 32 Spanish-speaking intergenerational groups in fully bilingual exhibits at four different science centers/museums. One of the main affordances of bilingual interpretation, of course, is that it provides access to content.

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Best of Beth's Blog 2008: Finding The Top Ten Posts In Less Than Five MInutes!

Beth's Blog: How Nonprofits Can Use Social Media

One of the things I've been wanting to do for a while is review my blog content for the year and select the "Top 10" posts or the "best of" posts. Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. This analysis took all of five minutes. Interview with Jonathon Colman.

ROI 50
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150+ Creative Ways to Show Donors Appreciation

Nonprofit Tech for Good

They can be a video interview with the donor about the mission. If you are with a job training program, maybe you make a bookmark that is focused on job interview tips. Plaque or award. Name an award after them. Access to exclusive digital content. Mention the donor in a dedicated email blast or several.

Donor 337
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Celebrating Mission-Driven Success in 2023!

Forum One

We are proud to see this great work honored and to share that, across our roster of mission-driven client organizations, we took home 63 awards as well as a notable Webby nomination. That’s a rate of over one award per week! This beautifully designed branding and website won five awards this year!

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NpTech Tag Summary: Voting Deadline at Netsquared Extended, NTC Pipe, and More

Beth's Blog: How Nonprofits Can Use Social Media

Creative Commons points out the projects that support free culture and open content on their site and on. Andy Carvin and Jonnie Goldstein interviewed a person from one of two projects based in Cambodia. An analysis of the back channel from Michael Gilbert. Join the Conversation and Debate On Open Content for Nonprofits.

NTC 50