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As one volunteer manager in a human services organization in Alabama put it, remote technology like social media gives you an “audience that doesn’t have limits.” As one CVA with a medical nonprofit explained: Our volunteer workforce demographic is changing.
If this was 10 years ago, we may be talking about our partnership with MySpace, where if merchants want to get exposure to that demographic, they sell on MySpace. All she did was go and find where those pockets of target demographic are hanging out. There was just a failed union drive in Alabama , there’s going to be more.
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