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Crisis Mapping in Haiti from Ushahidi, Donate by Texting

Beth's Blog: How Nonprofits Can Use Social Media

My colleagues at Ushahidi have already swung into action and are mapping crisis information from Haiti. For those you who arenot familiar with Ushahidi, they have a platform that allows anyone to gather distributed data via SMS, email or web and visualize it on a map or timeline. Tags: maps. Disclaimer: I'm on the board).

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Crowdsourced data is not a substitute for real statistics

Beneblog: Technology Meets Society

Then they used spatial statistical techniques to show that the pattern of aggregated text messages predicted where the damaged buildings were concentrated. It may be that people move away from damaged buildings (perhaps to places where humanitarian assistance is being given) before texting.

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Haiti Earthquake: Orphans, Crisis Mapping, and Tech Volunteers

Beth's Blog: How Nonprofits Can Use Social Media

Crisis Mapping My colleagues at Ushahidi have been working around the clock and around the globe mapping crisis information from Haiti. For those you who are not familiar with Ushahidi, they have a platform that allows anyone to gather distributed data via SMS, email or web and visualize it on a map or time line. Crisis Camps.

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Ushahidi Wins MacArthur Award: Changing the World One Map at a Time

Beth's Blog: How Nonprofits Can Use Social Media

The purpose of the tool was to empower Kenyans to document and report on incidents in real-time, giving the media, governments, and relief organizations a true picture of what was happening on the ground. In less than an hour after the 2011 terrorist attacks in Mumbai, the Ushahidi platform was used to spotlight areas of refuge.

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Drivetrain is the “Google Maps for business growth”

TechCrunch

The startup, which calls itself “Google Maps for business growth,” announced today that it has raised $15 million from Elevation Capital, Jungle Ventures and Venture Highway, plus 25 angel investors. Drivetrain is the “Google Maps for business growth” by Catherine Shu originally published on TechCrunch.

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Customer Experience Plays Marketing as a Long Game

.orgSource

Gartner identifies these qualities as key to delivering value: A customer journey mapping process that extends beyond acquisition and purchase through the life of the relationship. The ability to accurately develop personas and create their journey maps. “Guessing about member preferences is not an option.

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Creating Your Organization's Social Media Strategy Map

Beth's Blog: How Nonprofits Can Use Social Media

The Social Media Strategy Map and Worksheet 1. You may also want to improve your organization's reputation as an expert by being consistently involved in discussions on topics or aggregating information that are relevant to your organization. What else might you add or change? Identify Objectives.