Surveys: Collect and Act on Your Data in 2021 and Beyond
Nucleus
AUGUST 17, 2021
Trends are identified over time, so don’t survey once and wait seven years to do it again. Many of us in the member industry believe that we have entered the era of data analytics. Here are some thoughts: Even if you don’t have a research department, have a research plan. Know what you want to track and why you are tracking it.
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