Remove Aggregator Remove Examples Remove Metrics Remove ROI
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ROI (Results on Insights): Nonprofit Examples of How Listening Returns Value

Beth's Blog: How Nonprofits Can Use Social Media

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean?

ROI 91
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An Inside Look at Crafting a Strong Nonprofit Marketing Plan

Allegiance Group

For example, the truth Initiative leverages a multi-step SMS, email, and social messaging campaign to spread awareness of—and stop—the sale of tobacco in Walgreens. For example, they can read the full marketing plan to understand how their responsibilities fit in with other roles and the broader goals of the campaign. Your supporters.

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We Are Media: Webinar Series from NTEN

Amy Sample Ward

We Are Media is a terrific resource for anyone looking for tips, examples, case studies and information on using social media in a nonprofit organization. The community will help identify and point to the best how-to guides and useful resources that cover all aspects of creating, aggregating, and distributing social media.

NTEN 105
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A Social Media Measurement Nonprofit Guinea Pig: Thanks Tim! Please add your thoughts!

Beth's Blog: How Nonprofits Can Use Social Media

I'm doing a workshop on Social Media Metrics, Measurement, and ROI at PodCamp Boston tomorrow. When I blogged my preliminary thoughts and set up a wikispace , I was seeking a specific nonprofit example to make it more real. I'd like to see how you are going to specifically look at success/change and metrics for your blog.

Guinea 50
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Riffing on David Armano's Listen, Learn, and Adapt: Need Your Organization's Adaption Stories!

Beth's Blog: How Nonprofits Can Use Social Media

The examples would show how engaging with people changed them from complainers to fans. Here's but one example from a blogger: “I took an American Red Cross class I thought was less than satisfactory. […] Someone found my blog post and told the local chapter director. Listening leads to engagement. Listening skills and tools upgraded.

Story 72
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How Do You Measure The Value of Your Association's Products?

Association Analytics

Many organizations measure the success of their products by aggregate revenue, engagement numbers, and member feedback. Those traditional metrics are a good starting point, but often do not tell the whole story. Data can help you think more broadly to identify a valuable product based on your specific goals and success metrics.

Product 282
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My Goals For 2009

Beth's Blog: How Nonprofits Can Use Social Media

I also plan to continue blogging about these topics - focusing on writing in-depth thought pieces as well as aggregate and summarize the best thinking in the nptech field. Mapping Metrics to Social Media Strategy: This wiki will be retooled to go deeper in more specific metrics linked to strategy. I want to improve my writing.

Goal 50