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Essential Steps for Tracking and Reporting Association KPIs

Association Analytics

At the same time, it can be a real challenge for association staff to translate them into something measurable. It involves: Defining What to Measure: Identify the specific metrics that align with your strategic goals. ” It’s helpful to break these high-level goals down into measurable components.

Track 169
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The iOS14 Update and Facebook Ads

Whole Whale

Currently, every app impacted by Apple’s update is going to have to come up with their own solution to these new data privacy measures. Because Facebook is adopting a new protocol for collecting event data ( Aggregated Event Measurement , or AEM), gender, age, and geographic breakdowns will no longer be supported in Ads Manager reporting.

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Integration: The Ultimate Solution for Nonprofit Data Silos

sgEngage

Data silos are a common problem across all industries and can cause serious pain points, especially as data volume increases. Specifically, this issue is relevant for the nonprofit healthcare industry, which generates nearly 19 terabytes of clinical data each year and must leverage that data within their current decision-making processes.

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A Step-by-Step Approach to Personalization

Forum One

our demographics and interest areas). In an ideal world, organizations can be aggregating these data points to build a comprehensive marketing strategy; but in reality, most organizations aren’t fully utilizing basic data sources to make informed decisions about their marketing. How will you measure success?

Personal 101
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The Top 9 Nonprofit Credit Card Processing Solutions

Bloomerang

Make sure the payment process you choose offers security measures like: PCI-compliance. This means the payment tool complies with regulations set by the Payment Card Industry Security Standards Council. Use third-party software review aggregators to get insight from real customers. Read reviews.

Process 87
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Becoming Generous Thieves: Notes from the Museums in Conversation Keynote

Museum 2.0

The fastest growing demographics are over 35. And museums have really good content--content related to the core interests of niche groups who aggregate online. By 2005, a bond measure had failed and COSI was struggling financially. One third of Facebook users are 35-49 and one quarter are 50 plus.

Museum 20
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Technology for Whom? Owning Our Platforms

Non Profit Quarterly

Airbnb and Uber emerged as platform companies providing services without actually owning hotels (in the case of Airbnb) and vehicles (in the case of Uber—soon to be joined by Lyft), and quickly came to disrupt and dominate their respective industries. In fact, drivers’ share of the fare for each ride has instead decreased over the years.

Platform 140