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Essential Steps for Tracking and Reporting Association KPIs

Association Analytics

At the same time, it can be a real challenge for association staff to translate them into something measurable. It involves: Defining What to Measure: Identify the specific metrics that align with your strategic goals. ” It’s helpful to break these high-level goals down into measurable components.

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results. Contact us at any time to speak with one of our data-loving experts.

Data 210
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Integration: The Ultimate Solution for Nonprofit Data Silos

sgEngage

Data silos are a common problem across all industries and can cause serious pain points, especially as data volume increases. Specifically, this issue is relevant for the nonprofit healthcare industry, which generates nearly 19 terabytes of clinical data each year and must leverage that data within their current decision-making processes.

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The iOS14 Update and Facebook Ads

Whole Whale

Currently, every app impacted by Apple’s update is going to have to come up with their own solution to these new data privacy measures. Because Facebook is adopting a new protocol for collecting event data ( Aggregated Event Measurement , or AEM), gender, age, and geographic breakdowns will no longer be supported in Ads Manager reporting.

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A Step-by-Step Approach to Personalization

Forum One

This includes: Email databases Website analytics CRM systems Online giving platforms. In an ideal world, organizations can be aggregating these data points to build a comprehensive marketing strategy; but in reality, most organizations aren’t fully utilizing basic data sources to make informed decisions about their marketing.

Personal 101
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The Top 9 Nonprofit Credit Card Processing Solutions

Bloomerang

Make sure the payment process you choose offers security measures like: PCI-compliance. This means the payment tool complies with regulations set by the Payment Card Industry Security Standards Council. Use third-party software review aggregators to get insight from real customers. Read reviews.

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New Privacy Changes Simplified: 3 Actionable Ways to Respond

Saleforce Nonprofit

Privacy-related changes in technology platforms (like browsers and mobile operating systems), regulatory actions, and consumer preferences are forcing the digital marketing industry to rethink how they collect and analyze consumer data to understand how well they’re connecting with their audiences. Measure metrics that matter.

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