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How Do You Measure The Value of Your Association's Products?

Association Analytics

Many organizations measure the success of their products by aggregate revenue, engagement numbers, and member feedback. Understanding post-purchase behavior is an important part of the analysis. Aside from membership, do you know the most valuable products your association offers? What is the trend in sales over time?

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Creating a Better Member Experience

Association Analytics

When’s the last time you heard a board member say, “Members want…” followed by an aggregate of the last five conversations they’ve had. Dig Below the Surface to Find Gaps in Member Retention It’s likely that your organization measures retention rates, but are you looking at the surface or digging in below the aggregate level ?

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How to measure the ROI of your ongoing SEO efforts

The Next Web

Measuring the success of your search engine optimization efforts is important to ascertain whether your time, money and efforts are allocated effectively. Measure the increase of inbound links over a three, six and twelve-month period to understand what content on your website helped draw the most links. Most importantly – revenue.

ROI 159
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Measuring Your Crowdsourcing Efforts by Aliza Sherman

Beth's Blog: How Nonprofits Can Use Social Media

We’ve been chatting about how to measure the impact of the crowd and she offered to write this guest post on the topic. Measuring Your Crowdsourcing Efforts by Aliza Sherman. In order to know how to measure crowdsourcing results, you first need to understand what kind of crowdsourcing you’re implementing. Measuring Work.

Measure 106
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4 Ways a CRM Improves Your Nonprofit’s ROI And Pleases Your Board

TechImpact

Can your nonprofit even measure its return on investments (ROI)? Constituent relationship management systems (CRM) are a great way to automate data collection, aggregation, and build financial, business, and operational reports–all of which are going to help you the next time you meet with your board. Risk Analysis.

ROI 206
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What are the best Twitter measurement tools and how are you using them?

Beth's Blog: How Nonprofits Can Use Social Media

I've been thinking about how you measure what your organization does on Twitter. Given Sean's and Alistair's knowledge in this area, we engaged in a couple of really useful "micro" chats on Twitter about different measurement tools. Aggregate (a Twitter user's followers or friends). What can they measure w/Twitter?

Measure 90
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What Tools Are You Using for Listening, Engaging, and Social Media Management?

Beth's Blog: How Nonprofits Can Use Social Media

In reflecting over the past three years, the definition of listening tools has broadened beyond “monitoring&# or “research&# to include several categories: social media engagement management, analytics, influencer identification, and social network analysis. Saves a lot of cut and paste time and great for analysis.