12 Things Non-Profits Need to Know About Google Ad Grants
Nonprofit Tech for Good
DECEMBER 6, 2018
Your ads can appear in Google search results when people search for particular terms, and you can set up unlimited ad campaigns in your Google Ad Grant account. Over a 12 month period for one charity I work with,13% of all goals were driven by Google Ads (noted here as Paid Search); over four times as many as by social media. .
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