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Google AdWords for Nonprofits: 10 Tips About Keywords - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Otherwise, read on for our modified list of the dos and donts of writing an ad for Google AdWords.

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Four ways to improve your nonprofit marketing efforts

ASU Lodestar Center

Also take the time to understand your organization’s Google Analytics data to get a better idea about who is visiting your site. Assign multiple team members as Facebook page managers so that your Facebook feed always has fresh content. Google Ad Grants is the nonprofit edition of AdWords , Google’s online advertising tool.

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Listening Literacy Skills: What keywords or phrases have brought you some insights?

Beth's Blog: How Nonprofits Can Use Social Media

If you are using an analytics software program like Google Analytics, run a search engine referral report and see what words people are actually typing into search engines to find your site and try using some of these. Or the Goolge Adwords Keyword tool. Reiteracy is Social Media Listening Literacy.

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7 Nonprofits Leading the Fight Against Human Trafficking

Saleforce Nonprofit

Regional statistics feed Google Adwords campaigns and support decisions on where to commit advertising dollars. Salesforce analytics also enables organizations to better track patterns of human trafficking and identify high-risk territories. This helps them keep track of individuals as they cross multiple borders.

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[VIDEO] Building Your Nonprofit’s Engagement Engine

Bloomerang

You can even send us a tweet, I’ll keep, you know, half an eye on the Twitter feed as well. But it’s quite possible that you can have freelancers or pro-bono consultants or other people help you by setting strategies, making plans, making calendars, writing or designing, even doing the analytics on your campaign.

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