Amy Sample Ward

MAY 17, 2011

The fundraising response rate fell by 19%, while the advocacy response rate fell by 7%. Advocacy actions and items of personal interest tend to result in more click-throughs from newsletters. View more presentations from Amy Sample Ward. Highlights. Meanwhile, unsubscribe rates held steady from 2009 to 2010.

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email Marketing Nebraska Omaha 169

Media Cause

JUNE 1, 2024

Fostering Authentic Relationships With and Amongst Your Audience Digital advocacy is critical to moving missions forward, creating systemic change, educating your base, and mobilizing leaders who are loyal to your organization and committed to the larger movement in which you operate. This is especially true during an election year.

Advocacy 59

Advocacy Campaign Digital Build 59

M+R

SEPTEMBER 24, 2024

. __ Rachael Wolber, Vice President and Digital Fundraising and Advocacy Area Lead, has been designing effective online advocacy, fundraising and recruitment strategies for non-profits for a decade. Offline, you can find her hiking in New Hampshire’s White Mountains and baking her top-secret chocolate chip cookie recipe.

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email Strategy New Hampshire Summary 111

Care2

DECEMBER 21, 2010

“Is it even possible to measure online influence, divorced from offline influence,&# asks Tom Webster over at BrandSavant [link]. Advocacy - People taking action both online and offline. Are you advocacy goals being met? Nope, it’s not possible. Volunteers - Is your nonprofit generating volunteers?

Influence 78

Influence Impact Advocacy Offline 78

Care2

MAY 11, 2011

We so often focus on learning from innovative online campaigns that we miss out on opportunities to integrate offline cause communities and grassroots advocacy. Building buzz and press for an advocacy action. The road trippers also made stops for advocacy events in Boston and New York before concluding in Washington DC.

Advocacy 72

Advocacy Community Storytelling Build 72

Nonprofit Tech for Good

JULY 5, 2019

But, take it offline, too. . Look how Selfies With AEDs saw their social media ambassador was posting from the city where a partner organization is located and took the opportunity to tag the partner (and share their advocacy campaign in the process). Turn your ambassador program into a club they’re proud to join. .

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Social Media Effective Media Program 273

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

Thousands of nonprofits use EveryAction every day to raise money, manage offline fundraising through pledges and grants, send emails, run nonprofit digital advocacy campaigns, and so much more. Utilize a sophisticated online advocacy platform. It's offline fundraising tools were built for development pros.

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Nonprofit Advocacy Offline Donor 88

Amy Sample Ward

APRIL 23, 2009

Want to talk about in person - I’ll be at the NTC and will be eager to continue the conversation there as well (will update the blog with highlights from those offline conversations!). So how does a cause, an organization, a campaign re-emerge? What do you think? I can’t wait to hear your ideas on this and to share mine, too.

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Causes Conversation NTC Award 100

Connection Cafe

SEPTEMBER 5, 2017

According to research by the Congressional Management Foundation, nearly half of congressional staff believe that “most advocacy campaigns of identical form messages are sent without the constituent’s knowledge or approval.”. At ACS CAN, we’re seeing this newly inspired level of activity reflected in our offline recruitment as well.

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Offline Campaign Channel Build 44

Care2

SEPTEMBER 16, 2010

Tags: Online Advocacy Online Organizing Technology.

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Offline Lesson Community Platform 46

Care2

OCTOBER 21, 2009

This surprised members of the nonprofit community because both thanking supporters and updating them after taking an action online is part of Online Advocacy 101. The study conducted by Advocacy Online, Duane Raymond of Fairsay and consultant Jess Day also noted that 50% of organizations' online lists had 40% or more inactive supporters.

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Studies Communication Online Nonprofit 71

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 27, 2013

million advocacy actions, and more than $438 million online donations from over 6.5 The research looks at how social media engagement produces significant offline involvement. This year’s study – the seventh Benchmarks report – analyzes 1.6 billion email messages sent to 45 million list subscribers, 7.3

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Studies Research Attention Tools 115

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 28, 2013

You can bet dollars that they are tracking conversions on that call to action link for the event sign up. Remember that you need to promote your event through all your digital and offline channels as appropriate – email, web site, flyers, and other social channels too.

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Social Media Integration Tips Tools 129

Care2

SEPTEMBER 10, 2012

Took action on important advocacy actions when we talked about them on social media. Shared our advocacy actions with their friends and colleagues on social networks. You can’t divorce offline influence from online influence. Looked to us as an authority on climate change across social media. It’s subjective.

Influence 77

Influence Measure Social Network Social Media 77

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2010

Last week, Dan Michel offered an intriguing answer to this question : “What form of social media measurement does your organization engage in; Community participation, advocacy (earned mentions, discussions), or donations ($ or time)? &#. As Michel notes, The bill passed and our advocacy folks are taking a well-deserved break.

Social Media 104

Social Media Feeds Measure Summary 104

Beth's Blog: How Nonprofits Can Use Social Media

MAY 19, 2014

By launching My Ocean , an online community of more than 9000 divers, they shifted a lot of offline activities onto their website: dive leaders, volunteers and advocates could connect; find dive events and activities taking place nearby; promote their own events; talk about local issues and ideas and celebrate one another’s successes.

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Awareness Project Data Social Network 100

Amy Sample Ward

MARCH 2, 2011

" It’s About Impact NOT Influence – Online Fundraising, Advocacy, and Social Media – frogloop – "Do you think your organization has clout or Klout? “Is it even possible to measure online influence, divorced from offline influence?&# Is your organization considered a content curator?

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Web Plugin Social Media Influence 123

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

” Advocacy Campaigns. Sheri Chaney Jones, President, Measurement Resources Company, presents tools for creating measurable objectives for nonprofit advocacy and communications in her “ Measurable Roadmap for Success. Donna Mehr, Smart Annual Giving, wrote “ How To Evaluate the ROI of Your Annual Appeal.”

Measure 118

Measure Learning Case Study Social Media 118

Care2

MARCH 27, 2012

Or that the median revenue per donor for multi-channel supporters was $228 compared to $89 for offline and $113 for online donors? Advocacy-based list growth via Care2's lead generation and list growth services. They have also been timing campaigns around issues or around offline efforts. Email appends.

Channel 59

Channel Fundraising Offline PowerPoint 59

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 27, 2020

Note from Beth: Online harassment is a problem especially for nonprofits that are doing advocacy for controversial issues. While 18-24 year olds are most likely to receive online abuse, this unpleasant practice affects people of every age, all around the world, and can lead to further problems offline. … Read More.

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Online Tips Social Media Comment 130

NTEN

JUNE 29, 2011

After all, we know that offline donors who are on our email list have a higher average gift. For us, it's also a critical source for advocacy. Certainly, this is worth celebrating, but the reality is that our Facebook fan base hasn't reached the scale needed to become a leading supplier of new advocacy recruits.

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ROI Facebook Social Media Advocacy 94

Amy Sample Ward

JULY 29, 2010

." Q&A: A West Point for Community Organizing – Walking Distance – GOOD – "Since its first boot camp in 2006 the New Organizing Institute has trained more than 700 organizers across the country in leveraging online tools to generate offline action.

Web 114

Web Bookmarking Social Media Twitter 114

Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

They are integrating social media tactics to their online advocacy tool box with this Twitter tool. At minimum, this application lets people air their concerns to legislators and policy makers easily through Twitter and can amplify more traditional tactics such as email campaigns and signing online/offline petitions.

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Twitter Google Facebook Social Media 95

NetWits

MAY 20, 2008

The Challenge: Bread for the City wanted a new website that would create a more professional image, drive more support for the mission, and allow the organization to better integrate its online and offline marketing activities.

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Blackbaud Registration Interaction Site 105

Care2

APRIL 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The same goes for advocacy.

Social Media 44

Social Media Advocacy email Online 44

Care2

MARCH 25, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The same goes for advocacy.

Social Media 44

Social Media Advocacy email Online 44

Nonprofit Tech for Good

MARCH 8, 2013

If your nonprofit engages in advocacy, it’s worth experimenting with. It’s also worth noting that they have an excellent mobile website which enables nonprofits to make their online advocacy campaigns mobile. Change.org :: change.org. Change.org is the world’s largest petition platform. Meetup :: meetup.com.

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Web Tools Free Nonprofit 265

Care2

JUNE 7, 2010

With movers and shakers ranging from Clay Shirky to Arianna Huffington, campaigners heard first-hand what strategies they should be focusing on in their online advocacy, fundraising and social media engagement. Tags: Conferences Nonprofit Events Online Advocacy Online Fundraising Online Organizing Social Networking Trends.

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PDF Conference Open Advocacy 64

sgEngage

APRIL 12, 2011

Charity and Technology in the Online Universe This infographic from Mashable and Shane Snow puts social good into better context with donation numbers, growth charts, and some comparisons to its offline counterparts. Includes data from Blackbaud , American Red Cross , MobileMarketer.com , and the Chronicle of Philanthropy.

Nonprofit 109

Nonprofit Blackbaud Benchmark Charity 109

Care2

JUNE 5, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 47

Social Media Online Advocacy Media 47

Nonprofit Tech for Good

JULY 28, 2013

based nonprofits and nonprofit staff that regularly participate in e-advocacy should monitor what issues/petitions are most important to U.S. If your nonprofit does awareness tours, hosts events in multiple cities, or is active around your hometown, Tripline can help staff share their location-based activism and advocacy online.

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Free Nonprofit Social Media Mobile 280

Care2

JUNE 25, 2014

If you work in social media or online advocacy you are no stranger to trolls and online harassment. ” This is also where the mob mentality comes in, which is more easily formed online than offline. Online Advocacy Social Networking Trends Web 2.0' So how do we create safer campaign spaces online?

Campaign 70

Campaign Online Advocacy Social Network 70

Amy Sample Ward

OCTOBER 15, 2009

Something I’d like to focus on today comes about from two things: Tuesday, the eCampaigning Report was released that showed data and best practices for campaigning and advocacy online; and yesterday I met with a local climate change focused nonprofit organization about some of the work they are doing.

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Action Change Create Audience 100

Care2

JUNE 10, 2012

If constituents were recruited through an online advocacy campaign, be sure and lead with that campaign in the first welcome message. Focus on Engagement.

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Tips Create Convio Advocacy 65

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2010

For 20 years, Social Signal president Rob Cottingham has worked with senior strategic levels of government, business and advocacy organizations to help them engage with audiences – in both the digital and offline worlds. And I’m also going to be pricing Androids while I wait. He is a talented writer and cartoonist.

Donation 104

Donation Charity Philanthropy Job 104

Care2

FEBRUARY 20, 2013

Join our panel of experts to hear how you can make advocacy more powerful than ever and take your campaign to the next level! Takeways: Deepen advocacy engagement with existing supporters. With the right tools and techniques, social media can play a critical role in your campaign. Liberate your data from Facebook (i.e.

Social Media 61

Social Media DC Media Social 61

Care2

AUGUST 18, 2011

The Juvenile Diabetes Research Foundation (JDRF) uses QR codes in their brochures at their offline fundraising events. “The QR code links to our lead advocacy volunteer telling her story and briefly describing the benefits of joining our advocacy team,&# said Mike Kondratick at JDRF. Juvenile Diabetes Research Foundation.

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Experiment Share Action Baltimore 75