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Grassroots Advocacy in the Mobile Age

NTEN

Advocacy as an industry exists because of people’s desire to improve the world. How can advocacy initiatives reach their goals by leveraging technology? Technology advances are opening up new methods of digital grassroots advocacy that are changing online and offline organizing. Ximena Hartsock & Jeb Ory. Cofounders.

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Fundraising Ideas to Reverse the Trend of Declining Email Response Rates

NetWits

It contains online fundraising, advocacy, email, social, and mobile results from 55 U.S.-based The study advises that “addressing email engagement should be a top priority for anyone involved in raising money and driving advocacy online in 2013.”. The much-anticipated 2013 eNonprofit Benchmark study was released last week.

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Facebook: Is it Worth your Nonprofit’s Time?

NetWits

Idealware who surveyed over 500 nonprofit staff members about their Facebook usage and goals may have answers to some of the questions organizations have been seeking. of the organizations fundraising on Facebook, raised $10K or more. Facebook Boosts Organizations Web Traffic, Advocacy, and Email Lists.

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NpTech Summary: Advocacy 2.0, Sketchcastes, and NpTech in Different Languages

Beth's Blog: How Nonprofits Can Use Social Media

Ruby Sinreich's Advocacy 2.0 NpTech Talk. NpTech Software. a leading provider of software and related services designed specifically for nonprofit organizations, has announced that it has acquired privately-owned eTapestry, based in Indianapolis, Indiana. Presentation Slides on flickr Blog post here. Blackbaud, Inc.

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Crowdsource This… and That: Getting Creative with Crowdsourcing Strategy (Internet Advocacy Roundtable, April 2013)

Care2

April''s Internet Advocacy Roundtable featured speakers who’ve used crowdsourcing in some very creative ways to great effect. Marty Kearns, of NetCentric Campaigns has long framed the challenge thusly: most organizations historically, would be unable to take advantage of 10,000 simultaneous volunteers. Are you in DC on May 16th?

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Scanning for Good: How One Nonprofit Used QR Codes to Raise Awareness

NetWits

For a sector often looking for creative ways to communicate our message, QR codes are a great tool for things like advocacy and scavenger hunts. The Pancreatic Cancer Action Network is a national organization creating hope in a comprehensive way through research, patient support, community outreach, and advocacy for a cure.

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New Report Highlights the Advocacy Gap

Care2

A 2008 Congressional Management Foundation report provided a bit more insight: nearly half of US adults had contacted Congress, more than 80% of them at the urging of a third party organization. That is a ton of advocacy. How do activists experience advocacy, and how is it received by its ostensible targets on the Hill?