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Fundraising Ideas to Reverse the Trend of Declining Email Response Rates

NetWits

It contains online fundraising, advocacy, email, social, and mobile results from 55 U.S.-based Nonprofits often use this study to benchmark their own online activities and fundraising ideas. The much-anticipated 2013 eNonprofit Benchmark study was released last week. based national nonprofits in 2012.

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Grassroots Advocacy in the Mobile Age

NTEN

Advocacy as an industry exists because of people’s desire to improve the world. How can advocacy initiatives reach their goals by leveraging technology? Technology advances are opening up new methods of digital grassroots advocacy that are changing online and offline organizing. Ximena Hartsock & Jeb Ory. Cofounders.

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Facebook: Is it Worth your Nonprofit’s Time?

NetWits

It’s much easier for people to click a button and sign a petition online than it is to take time out of their busy schedules to attend an event. Respondents that indicated some success reported using apps or other online donation tools that interact with Facebook.”. Facebook Boosts Organizations Web Traffic, Advocacy, and Email Lists.

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Crowdsource This… and That: Getting Creative with Crowdsourcing Strategy (Internet Advocacy Roundtable, April 2013)

Care2

From micro-fundraising on Kickstarter.com to mapping craters on the Moon , people are coming up with creative ways to harness large groups of online volunteers. April''s Internet Advocacy Roundtable featured speakers who’ve used crowdsourcing in some very creative ways to great effect. Crowdsourcing is all the rage.

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NpTech Summary: Advocacy 2.0, Sketchcastes, and NpTech in Different Languages

Beth's Blog: How Nonprofits Can Use Social Media

Ruby Sinreich's Advocacy 2.0 NpTech Talk. NpTech Software. Most of the links identified have flowed through the NpTech Tag stream but nice to revisit them! The nonprofitmarketing blog gives us ten things to engage constituents online. Presentation Slides on flickr Blog post here. Need some comic relief?

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New Report Highlights the Advocacy Gap

Care2

That is a ton of advocacy. How do activists experience advocacy, and how is it received by its ostensible targets on the Hill? The elevator summary: there is a significant "Advocacy Gap," a disconnect between how activists mobilize and how Hill staff say they should mobilize to move policy. To what end?

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Scanning for Good: How One Nonprofit Used QR Codes to Raise Awareness

NetWits

For a sector often looking for creative ways to communicate our message, QR codes are a great tool for things like advocacy and scavenger hunts. The Pancreatic Cancer Action Network is a national organization creating hope in a comprehensive way through research, patient support, community outreach, and advocacy for a cure.

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