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5 Tips for Securing Appealing Nonprofit Auction Items

Greater Giving

One of the best ways to understand your auction’s target audience is through supporter segmentation, which GivingDNA defines as “a strategy that nonprofits use to separate a donor base into smaller subgroups based on shared traits and characteristics.”

Tips 103
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4 Quick Tips to Remember When Planning an Advocacy Campaign

Top Nonprofits

If you’ve ever led an advocacy campaign, you know that it has an incredible number of moving pieces. That’s why planning is the most important stage in your advocacy campaign. Throughout the planning and action stages of your advocacy campaign, you’ll collect a ton of data. Set clear campaign goals and identify a timeline.

Advocacy 130
professionals

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Advocacy and Awareness: 4 Tips for Virtual Campaigning

sgEngage

Advocacy campaigns have evolved over the past few years, dramatically changing how nonprofit advocacy is conducted. While traditional methods can still impact supporters, more and more organizations interested in starting an advocacy initiative look to virtual campaigns first. Use technology with a face-to-face component.

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[Book Interview] Nonprofit Example of Social Media Excellence: Pancreatic Cancer Action Network

Nonprofit Tech for Good

The tools I am currently using are Facebook, two Twitter accounts (one for National messaging via @PanCAN and one specifically for advocacy efforts via @Advocate4PanCAN), YouTube, LinkedIn, MySpace and Delicious. Launched the advocacy Twitter handle in January 2010 (@Advocate4PanCAN) and it is growing steadily.

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Is Cause Marketing Real Advocacy or Consumer Apathy at its Finest?

ASU Lodestar Center

In the world of nonprofit sponsorship, it’s no secret that cause marketing has rapidly become the most popular method for nonprofits and businesses to simultaneously make money. I have seen my fair share of nonprofit marketing: the good, the bad, and the outrageous. Schmaltz's "Nonprofit Fundraising and Advocacy". Get another!

Causes 91
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What does a good donor experience look like?

Candid

I’ve seen firsthand what a seamless donor experience can deliver—increased donations, higher retention rates, stronger loyalty, and advocacy. To remove potential barriers to giving, ensure consistency and accessibility across devices, campaigns, and donation methods.

Donor 66
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6 Effective Donor Retention Strategies for Small Nonprofits

NonProfit Hub

Advocacy opportunities. If your nonprofits mission includes advocacy, ask your supporters for help with your campaigns. Theyll create personalized donation pages and share them with family members and friends to generate support for your organization. What is your preferred donation method?