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executive summary here ) ContinuousProgress: Better Advocacy Through Evaluation is an online guide to more effective foreign policy advocacy and evaluation. The NPTech Blog Chatter Confessions of a non-profit IT director blog rasied ruckus with his proposal for creating a closed forum and new NTEN Affinity Group : nptechhelp.
Remember for fundraising direct mail and email still rules. Marketing Research Metrics Mobile Nonprofit Benchmark Studies Online Advocacy Online Fundraising Trends nptech' This is not to be confused with text messaging and fundraising as most nonprofits have not had a lot of success in the US with this type of fundraising.
The new report might look slim and slick, but this scrappy guide is thick with valuable insights and key industry benchmarks for online messaging, fundraising and advocacy, based on a full year's worth of results from 31 of your nonprofit peers. > 13%, and email advocacy response rates were 4.00%.
It's kind of our favorite time of year: our annual dose of data about email and online advocacy and fundraising activity. Million advocacy actions You can get the complete report -- including important reference information like definitions of terms and metrics -- for free. We analyzed the results of: 1.6
New online advocacy techniques from the health care reform debate (02/18). If you're already registered for the 10NTC, you should have received an e-mail from me today with the super secret code. If it's not there, just shoot us an e-mail. Tags: 10NTC NPTech NTEN. Public option or public voice? The excitement begins.
While multi-channel outreach such as action alerts, microsites, social media, fundraising appeals, direct mail and telemarketing are good strategies to have in your toolbox to fundraise and market your organization; it’s simply not enough anymore. Tags: Online Fundraising Online Marketing Technology Trends nptech.
Your annual fundraising or advocacy efforts are no different: you need a certain part of your base to respond, you need to bring a certain number of new supporters to your organization, and you need to be viewed as an authority in your area. . Tracking the first part is easy, whether you're using direct mail, TV ads, email, or your blog.
Did you mail them or e-File? Tags: Advocacy free press Leadership net neutrality NPTech. This past April, how did you file your taxes? How did you pay your last parking ticket? Find your last job? Watch a funny cat video? I'm betting the answer is the same for all of these: online.
57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) If you have a street address, mail them!
If you are an advocacy organization, you will want your latest actions front and center, and give people ways to easily get involved in your campaigns. Have a clear and intuitive navigation structure and path on your website that directs visitors to the information that they are looking for and make it easy to find.
For program staff, decisions can lift or sink an advocacy call-in campaign. Tags: E-mail Newsletter NPTech NTEN Communications. For fundraisers, donation-making decisions can make or break our bottom lines and affect our ability to grow our reach and services. For politicians, decisions determine who wins and who loses.
Stay@Home was conducted as a traditional nonevent fund-raising activity: CC mailed invitations to its prospects and donors asking them to stay at home. CC launched Red House@Your House with a mail and e-mail campaign. The e-mail is updated with a new story each month to keep the content and news fresh. Tell a friend.
There is little debate that online communication, fundraising, and advocacy have become important parts of the modern nonprofit's fundraising and marketing mix. Email and direct mail from nonprofits have virtually the same influence on consumers' decisions to give at 27% and 28% respectively -- email closed a 10% gap from 2008 to 2009.1.
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