Apple’s iOS 18 update: The end of email preheaders and what it means for your email strategy
M+R
SEPTEMBER 24, 2024
Preheaders have traditionally been an important piece of the email “envelope,” helping messages to stand out in inboxes, provide additional context, and entice readers to open them. Analyze which combinations lead to higher open and engagement rates, helping you refine your approach over time. Test, test, test! We don’t know yet!
Let's personalize your content