Advocacy Content Profit 
M+R
SEPTEMBER 24, 2024
Use A/B testing to experiment with different subject lines and content structures. She’s helped groups including Feeding America, World Wildlife Fund, Oxfam America, and March of Dimes run and grow sophisticated online fundraising and advocacy programs. Will this change ultimately affect open rates and fundraising results?
Media Cause
JUNE 22, 2021
501c3’s can’t do advocacy, it’s not allowed. ” In other words, not all advocacy is lobbying — and not all lobbying is prohibited. In fact, depending on a 501c3’s annual expenses, a nonprofit could spend 5% – 20% of it’s annual resources on direct advocacy or lobbying. Advocates aren’t donors. Donors aren’t advocates.
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M+R
DECEMBER 13, 2022
Updating your landing page content to introduce you to new constituents. Groups like the Union of Concerned Scientists and USA for UNHCR actually improved donation form conversion rates by showing more content to their paid traffic! This might look like: . Testing changes to your donation form to improve conversion rates.
Forum One
DECEMBER 5, 2023
The for-profit and nonprofit entries in each category with the greatest amount of support will win the first-ever Anthem Community Voice Awards. This project received national media attention and was built using a headless architecture with a Contentful back-end, React front-end, and interactive maps with Carto.
Connection Cafe
JULY 21, 2014
Content marketing isn’t a widely used term in the not for profit world. On the other hand, nonprofits produce and use content all the time in order to connect with their supporters! Blackbaud Partners with The Content Marketing Institute (CMI). Why do we Need Nonprofit Content Marketing Research? What gives?
Saleforce Nonprofit
MAY 19, 2021
And digital advocacy became one of the strongest mechanisms for us to inform and activate our members of the NAACP across the country,” he said. “We There is no going back, digital advocacy has to be a part of what we do moving forward.”. Our sector as a whole has been about eight years behind the for-profit sector in this regard.
M+R
JULY 27, 2023
After asking a lot of questions and convening small roundtables of non-profits to explore cultivation messaging, we found that many groups are grounding their cultivation efforts in a little bit of data and a whole lot of assumptions. And most nonprofits, even the biggest ones, don’t know if any of it actually works.
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