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Social Media for Good and Evil, Strong and Weak Ties, Online/Offline,and Orgs and Networks

Beth's Blog: How Nonprofits Can Use Social Media

In addition, all of the successful social efforts in the connected age happen both online and on land – see Moms Rising’s onesie campaign , Surfrider’s advocacy efforts , the Humane Society’s Spay Day efforts on Facebook and on land. What Twitter lacks in corporeal contact, I think it makes up in longevity. That was the point.

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