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4 Quick Tips to Remember When Planning an Advocacy Campaign

Top Nonprofits

If you’ve ever led an advocacy campaign, you know that it has an incredible number of moving pieces. That’s why planning is the most important stage in your advocacy campaign. Throughout the planning and action stages of your advocacy campaign, you’ll collect a ton of data. Set clear campaign goals and identify a timeline.

Advocacy 130
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A Short, Recent History of Nonprofit Website Design and Online Fundraising

Nonprofit Tech for Good

e-Newsletter :: By 2008 nonprofits were beginning to understand and harness the power of e-mail marketing for online fundraising, branding, and cause awareness. Online Advocacy :: Another technology that launched in the late 90′s was the ability to sign online petitions and send emails to members of Congress.

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professionals

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What actually happened: Apple Mail Privacy Protection

M+R

About this time last year, we all started talking about Apple’s new Mail Privacy Protection , a.k.a. Apple Mail Privacy Protection works by pre-loading email content — including open tracking pixels. This affects anyone who uses the Apple Mail app to read emails on their iPhone, iPad, or Mac desktop. Read time: 8 minutes.

Mail 116
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5 Ways to Power Up Your Nonprofit Email Deliverability

Nonprofit Tech for Good

This seems obvious, and perhaps out of your control, but there is a lot you can do to increase your rates and make sure your critical fundraising appeals and advocacy alerts reach your donors and activists. This means that you can focus your communication efforts on supporters who want to be contacted, increasing engagement.

email 303
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Marketing and Engagement: Making the most of your Emails

Amy Sample Ward

The fundraising response rate fell by 19%, while the advocacy response rate fell by 7%. Advocacy actions and items of personal interest tend to result in more click-throughs from newsletters. View more presentations from Amy Sample Ward. Highlights. Meanwhile, unsubscribe rates held steady from 2009 to 2010.

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Presentation: Making Advocacy Pay

Care2

What does online advocacy have to do with online fundraising? During the webinar, these all-stars from the the nonprofit sector discussed strategies, tactics, and case studies that showed how organizations who used advocacy successfully for list growth and engagement also raised more much more money online. Constituent relevance.

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11 Website Design Best Practices for Nonprofits

Nonprofit Tech for Good

Don’t require a snail mail address or a username and password to subscribe, and if you must ask for the person’s name in order to personalize your campaign, make only the first name a mandatory field. Also, it’s important that you keep the subscription process as simple as possible. Include Social Media Icons or Graphics.

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