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The Building Blocks of a Digital Advocacy Campaign, Part 2

Media Cause

Fostering Authentic Relationships With and Amongst Your Audience Digital advocacy is critical to moving missions forward, creating systemic change, educating your base, and mobilizing leaders who are loyal to your organization and committed to the larger movement in which you operate. This is especially true during an election year.

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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

Brynne Krispin is a social media strategist for nonprofits and small businesses. Imagine your nonprofit’s social media fundraising strategy as planning a trip to a new country. Whether you’re new to social media fundraising or an OG, the Supercharge Your Social Fundraising event is here to help.

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The Five Building Blocks of a Digital Advocacy Campaign, Part 1

Media Cause

At Media Cause, we conceptualize advocacy as shifting the balance of power. Effective advocacy, which leads to systemic and cultural change, starts with the stories we tell—and believe—about our own experiences, community, and world. Which audience is key in taking the actions needed to achieve your advocacy goal?

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. While social media is now a common part of every nonprofit’s communication strategy, a common sentiment is that interacting on social media is a poor substitute to in-person interactions.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. Strangely, nonprofits have been slow to embrace LinkedIn.

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The Five Building Blocks of a Digital Advocacy Campaign, Part 1: Tell an Impactful Story

Media Cause

Coming from a background in community organizing and public policy — specifically in the anti-rape movement — I understand the importance of effective messaging in advocacy campaigns. At Media Cause, we conceptualize advocacy in that same vein: It’s about shifting the balance of power. Identify Your Own Story .

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Twitter as an Advocacy Tool

NCE Social Media

The Chronicle of Philanthropy hosted an online forum led by Claire Diaz Ortiz , Twitter’s top person working with nonprofits on social innovation. The forum focused specially on how to use Twitter as an advocacy tool. Please share your experiences in the comments section. Have you found them effective?

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