Remove Advocacy Remove Campaign Remove Technique
article thumbnail

Digital Must-Haves for Fall Fundraising Success Part 5: Digital Advocacy Forms

EveryAction

This week’s topic: digital advocacy forms. What are digital advocacy forms? Digital advocacy forms are tools used to move nonprofit supporters to take action in support of your mission—no matter where they live. Why should nonprofits use digital advocacy forms now? Advocacy is for everyone.

Advocacy 130
article thumbnail

Digital Must-Haves for Fall Fundraising Success Part 6: Mobile Messaging

EveryAction

Last week, we went over digital advocacy forms. What this means for nonprofit fundraisers is that a successful email campaign now requires more effort from creative teams to craft messaging that drives subscribers to not only open your message , but also to click through and convert. This week’s sixth and final topic: mobile messaging.

Mobile 130
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 ways your site should support year-end virtual fundraising

EveryAction

These include your donation page, email sign-ups, advocacy forms, and any other features that generate or collect engagement data from site visitors. When a donor fills out an automatically mobile-optimized EveryAction donation page, you’ll be able to instantly use that data to inform campaigns in other channels, from email to telemarketing.

Virtual 190
article thumbnail

Increase Open Rates and Click-Throughs with 5 Follow-up Email Techniques from Top Nonprofits

NetWits

Since I sent the email below, the Obama administration…” I’m not sure that second email was ever on their email calendar, but they leveraged what was making news that day to add urgency and another ask to their email campaign. What techniques are you using to increase engagement with follow-up emails? 2) Progress Update.

Rate 172
article thumbnail

Cut Through the Clutter: Why Storytelling Matters for Nonprofits

Nonprofit Tech for Good

By Michelle Chen , an independent scholar who recently graduated with a PhD in mass communications with a focus on advocacy, activism and social change. So, what makes an effective storytelling campaign? It is not enough for your storytelling campaign to evoke feelings of sympathy. How do you overcome inertia?

article thumbnail

How Care2's Campaign to #EndGunViolence Engaged Millions and Drove Real Change

Care2

In honor of the first anniversary of the Parkland shooting, Care2 recently launched a month-long integrated advocacy campaign to “#EndGunViolence” once and for all in America. The outcomes of the campaign surpassed expectations. The timely campaign also helped drive real political change.

article thumbnail

12 free nonprofit books to help you achieve year-end fundraising success

Candid

This handy guide includes ready-to-use phrases that are sure to get results in your annual appeal—and in any other fundraising campaign. Read this book to gain confidence by learning tools, sample dialogues, and techniques to ask anyone, for any amount, for any purpose. The Annual Campaign by Erik J.

Free 115