Nonprofit Tech for Good

NOVEMBER 21, 2019

By Michelle Chen , an independent scholar who recently graduated with a PhD in mass communications with a focus on advocacy, activism and social change. So, what makes an effective storytelling campaign? It is not enough for your storytelling campaign to evoke feelings of sympathy. How do you overcome inertia?

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Storytelling Nonprofit Social Media Homeless 266

Neon CRM

NOVEMBER 7, 2023

If your nonprofit is stuck in rut or relying on a few big dollar donors or granting institutions for a majority of your funding, a grassroots fundraising or advocacy campaign might be just the answer you’re looking for. You might be asking yourself, “Is my nonprofit currently running a grassroots fundraising campaign?

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Advocacy Fundraising Tips Campaign 98

Nonprofit Tech for Good

MARCH 12, 2017

A very common mistake made by nonprofits is releasing infographics for reports and campaigns in PDF format. Any type of online campaign, project, or publication that has a release or launch date needs a corresponding set of social media promotional graphics. 3) Never release an infographic as a PDF. 1200 x 1200. 1200 x 630.

Communication 273

Communication Online Tips Nonprofit 273

Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2012

It is a nonprofits dream – to have its advocacy campaign messaging go viral on Facebook or social media channels. Her insights are useful to other nonprofits working on integrated advocacy campaigns. Our Farm Animal Protection campaign came to us right away and said “look at this! What happened?

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2013

Colleagues Allyson Kapin who founded a web agency called Rad Campaign (they designed my blog) and Amy Sample Ward, who the NTEN Membership Director (and I’ve known since 2007 ) have published a new how to book called “ Social Change Any Time Every Where.” So, I’ve been practicing by creating visual notes.

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Campaign Online Chapter Channel 98

NetWits

MARCH 7, 2011

Description: As non-profits turn their sights to the social web for mission delivery, advocacy, fundraising and awareness building, more for-profits organizations are supporting charity work with specialized programs and initiatives. Charles holds a bachelor’s degree in International Development from McGill University.

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Blackbaud Profit YouTube University 266

Nonprofit Tech for Good

MARCH 2, 2014

Crowdfunding and social fundraising campaigns. Thanks to Heather’s advice, we’ve been able build an international brand from our tiny corner of the world. Launching a mobile-compatible website and email comunications. Utilizing text messaging and text-to-give. Fundraising via smartphone apps and mobile wallets.

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Mobile Guide Fundraising Social Media 262

Association Analytics

AUGUST 14, 2023

That’s why it’s important to have internal conversations about how much data your organization feels comfortable sharing and what data is proprietary and should not be used with public AI tools. For instance, your association might consider creating advocacy campaigns and scheduling lobby days.

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Nonprofit Tech for Good

SEPTEMBER 14, 2014

Any doubts that social networks aren’t powerful or don’t need to be prioritized in your online communications and fundraising campaigns can now be put to rest. Regardless of whether your nonprofit is local, national, or international, nonprofits need to be ready to respond to breaking news and current affairs.

Social Network 279

Social Network Content Network Practice 279

Amy Sample Ward

MAY 17, 2011

Email Campaigns: Know Your Audience and Get Results. The fundraising response rate fell by 19%, while the advocacy response rate fell by 7%. Advocacy actions and items of personal interest tend to result in more click-throughs from newsletters. View more presentations from Amy Sample Ward. Highlights.

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email Marketing Nebraska Omaha 169

Care2

FEBRUARY 26, 2013

Readers of Care2's Frogloop blog love that our blogger in chief, Allyson Kapin always has her fingers on the pulse of the most current news, research, and best practices in nonprofit technology, online advocacy, fundraising, and social media. It's about how to plan a mutlichannel fundraising campaign. Establish Fundraising Goals.

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Campaign Fundraising Homeless Social Media 77

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

I’m teaching a graduate class at the Monterey Institute of International Studies based on my books, The Networked Nonprofit and Measuring the Networked Nonprofit. They will be placed with organizations working on policies in these areas, many part of large international networks, nonprofits, and government.

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Social Media Policy International Social 104

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2012

One of their newest experiments is a Twitter campaign, #150jobs. I interviewed Arlene to learn more about they’re measuring their Twitter campaign and what they’re learning. What is the objective of the Twitter campaign? What best practices or tactics are you using to implement this campaign on Twitter?

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Measure Campaign Twitter Celebrate 104

sgEngage

APRIL 6, 2011

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Video: Online Advocacy Trends Posted by Steve MacLaughlin on April 6th, 2011 The recordings from Blackbaud and Care2′s Advocacy Live 2011 event are now online.

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Advocacy Trend Online Video 61

Neon CRM

MAY 26, 2023

The best nonprofit marketing campaigns are designed for awareness and advocacy for your organization. When you build your strategies around community, personalization, adaptability, and automation, you can create a campaign that resonates with your constituents. That is a website marketing campaign making an impact.

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Campaign Ideas Organization Marketing 95

CauseVox

MAY 27, 2021

Fundraising for advocacy organizations is tough, maybe one of the toughest types of fundraising out there. We were shocked by the results of the campaign. For advocacy organizations, sometimes the best you’ve got is not letting things get worse. Written by Kelly McLaughlin, Your NonproFIT Coach. It was a beautiful thing.

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Advocacy Organization Fundraising Time 81

Amy Sample Ward

DECEMBER 26, 2011

As a community organizer and network weaver myself, I am incredibly excited by the #OccupyWallStreet movement that started in New York just over three months ago now (on September 17th) in response to a failing federal economy and political process that impact local, national, and international markets. Personalize It.

Technology 189

Technology Learning Wiki Audio 189

Allegiance Group

MARCH 24, 2025

Topics cover capital campaign success, stewardship, personalization, technology, and more. Topics span fundraising fundamentals and CFRE test prep, to major gifts and capital campaigns. This years event will explore ways to leverage digital tools to improve donor engagement, drive campaigns, and optimize fundraising efforts.

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Conference Nonprofit Professional Philanthropy 52

Get Fully Funded

DECEMBER 9, 2024

Use CTAs to encourage supporters to take actions that align with your goals, such as donating, volunteering, or joining your grassroots advocacy campaign. Lets say you represent a political campaign an urgent, direct appeal could read Secure Your Impact Now by Voting Early. Strategically craft your CTA language.

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Action Causes Guide Audience 52

Nonprofit Tech for Good

APRIL 10, 2022

MoveTheWorldUK captures all three complete with emojis and a campaign hashtag: Next, to add credibility to your Twitter Profile, upgrade your account to a Professional Profile and categorize your profile as a “Non-Governmental & Nonprofit Organization.” Retweet your own tweets. Don’t be a photo tag spammer either!

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Twitter Practice Nonprofit Social Media 361

Nonprofit Tech for Good

APRIL 5, 2021

For examples of text-free avatars, see the United Way of Southwest Michigan and Amnesty International : Instagram Bios. You are limited to 150 characters, so get straight to the point, draw attention to your bio with emojis and campaign hashtags, and include a call-to-call to action. Kudos to Conservation International !

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Practice Nonprofit Social Media Facebook 363

Nonprofit Tech for Good

NOVEMBER 15, 2019

Kindful allows users to create visually engaging peer-to-peer campaigns that integrate with your website, social media, and email marketing. Individual pledge commitments or reports on pledged revenue by date, campaign, or program can be tracked easily. Who Salsa is great for: Organizations of all sizes that engage in online advocacy.

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Relationship Software Management Nonprofit 240

Care2

MARCH 4, 2011

Frogloop readers who mobilize online activists to win advocacy victories may want to attend a free virtual event this coming Wednesday, March 9 th called “ Advocacy Live !&#. Register here to reserve your place: Topics include: 2011 “State of the Union&# for online advocacy, since the GOP takeover of the U.S.

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Advocacy Strategy Iowa Blackbaud 53

Nonprofit Tech for Good

AUGUST 24, 2020

Fresh, timely content is more vital to the success of your nonprofit’s digital campaigns than it has ever been. 2) Advocacy CTA on the Union of Concerned Scientists blog. Brands that blog report 97% more links to their website and 434% more indexed pages in search engines. 3) Maximize your blog’s sidebar.

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Practice Nonprofit Social Media Newsletter 353

Media Cause

OCTOBER 21, 2022

We hear this question a lot as the agency’s Advocacy and Campaigns team. There are many ways to define advocacy (more often than not, this evolves the more entrenched you are in the work). But here at Media Cause, we believe, at its core, advocacy is all about shifting the balance of power. .

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Advocacy Campaign San Francisco Influence 52

Care2

JULY 23, 2012

Join Engaging Network’s Ghazal Vaghedi, Humane Society International’s Elise Ledsinger, and Care2’s own Eric Rardin for a deep dive into tactics that you can use today to quickly improve results from your email fundraising appeals: "10 Ways to SUPERCHARGE Your Online Fundraising Campaigns" -- Tuesday, July 31st at 2PM EDT.

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Campaign Fundraising Online North America 62

Amy Sample Ward

MARCH 30, 2012

Mattel to manufacture bald Barbie doll – HealthPop – CBS News – "Big news for the campaign for a bald Barbie: Mattel has agreed to manufacture a hairless doll. The goal of the communication strategy was to raise general awareness of the issue and offer information and facts for grassroots advocacy.

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Web Social Media Children Journal 132

Care2

JANUARY 8, 2010

Make sure you start 2010 off right by adopting the latest best practices for online advocacy as a proven strategy to recruit and retain donors, while advancing your mission.

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Advocacy Fundraising Blackbaud Social Network 50

Nonprofit Tech for Good

FEBRUARY 20, 2019

Provided you set aside the time to explore and experiment, your nonprofit can use the tools listed below to significantly improve your web and email communications and your social media campaigns. RiteTag allows you to track in real-time the performance of your campaign hashtags. Social Media. Buffer :: buffer.com.

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Resource Tools Online Free 280

Care2

APRIL 7, 2011

Last month our colleague Joe Baker, who is Care2's VP for Advocacy and Causes, moderated a 3-hour web-streamed "Advocacy Live" event that was pretty terrific, considering how insightful were the discussions and data presented by some of the most accomplished online advocacy pro's in the nonprofit sector. Check it out!

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Media Cause

JUNE 29, 2024

Operational Efficiency : AI can automate administrative tasks such as scheduling meetings, sending internal and external reminders, and reviewing donor profiles, which frees up staff to focus on mission-critical activities. Volunteer Management : AI can match volunteers with opportunities that align with their skills and interests.

Practice 105

Practice Nonprofit Donor Social Media 105

Beth's Blog: How Nonprofits Can Use Social Media

JULY 11, 2017

The Mobilisation Lab (MobLab) has existed for a few years as the internal innovation lab for the Greenpeace’s campaigns globally. Surface innovations more effectively: Participants observed that some of the most exciting campaigning was happening “outside of the typical slate of progressive institutions.”

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

. Last week public relations and measurement professionals met in Lisbon for a Summit hosted by AMEC (The International Association for Measurement and Evaluation of Communications). The document includes examples from different industries, including nonprofit organizations and for advocacy campaigns.

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Social Media Measure Media Social 118

NTEN

MAY 3, 2011

A third, similar test for a major international aid organization found no statistical difference between an institutional appeal and a story-focused appeal. Colin Holtz helps M+R clients integrate powerful messaging, grassroots activism and online organizing into creative and effective campaigns. Fund for UNICEF.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2010

Last week, Dan Michel offered an intriguing answer to this question : “What form of social media measurement does your organization engage in; Community participation, advocacy (earned mentions, discussions), or donations ($ or time)? &#. As Michel notes, The bill passed and our advocacy folks are taking a well-deserved break.

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Social Media Feeds Measure Summary 104

M+R

DECEMBER 12, 2024

Digital Advertising Advertising creative for a flash campaign can be trickyurgency drives much of Giving Tuesdays appeal, but it can be hard for the platforms to optimize and serve your creative on a strict schedule. When hes not working on digital fundraising and advocacy campaigns, you can probably find him running.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 19, 2007

Both projects are engaging examples of virtual advocacy, with one creating a virtual representation of the detention center in the virtual world Second Life and the other, a flash-based web site that has a video game quality to it. s America I Believe In campaign that seeks to restore America???s This project is part of AIUSA???s

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Virtual Advocacy Examples Second Life 50