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Habitual Advocacy: Building Year-Round Supporters

NonProfit PRO

When Advocacy season comes around, many organizations feel like they are starting from scratch when they are starting new advocacy campaigns. It’s easy to feel like there is so much to do, with so little time.

Advocacy 239
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LGBTQ+ advocacy strategies to generate advocates year-round

EveryAction

Why LGBTQ+ advocacy is always-on from here on It’s more important than ever for LGBTQ+ organizations to effectively advocate on behalf of LGBTQ+ people. While there’s often increased attention on issues affecting the community during Pride month, meaningful and lasting change happens when advocacy happens year-round.

Advocacy 199
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3 Grassroots advocacy milestones to meet this month

EveryAction

He likely didn’t have grassroots campaigns in mind when he uttered those words, but Twain’s advice is spot-on for grassroots advocacy practitioners as they make a plan to engage the new Congress. Depending on the timing of your 2022 campaigns, you also might want to extend your time frame beyond six months.

Advocacy 198
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A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. We recommend running your campaign for at least a week to get sufficient data before analyzing performance. If it’s well under 4%, you may want to tweak your ad copy!

Google 271
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Advocacy for everyone: 6 ways to help your supporters take action

EveryAction

That’s why we often say that advocacy is for everyone: when decisions are being made that affect your organization’s work, mission, and vision, it just makes sense to get involved, unite your supporters, and move them to take action with you in pursuit of a specific mission-oriented goal. This means their voices hold power in a range of ways.

Advocacy 222
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Recruiting nonprofit volunteers for legislative campaign success

EveryAction

It’s the middle of the year, and although many of you still haven’t even taken summer vacation, the time has arrived to begin planning for your 2024 state legislative campaigns. He’s right: Effective grassroots is a yearlong commitment to engaging volunteers so they are primed for action at just the right moments in your campaign.

Volunteer 195
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How to acquire and engage new advocacy audiences

EveryAction

From our friends at Media Cause If you are an organization that does advocacy—particularly if you’re wondering how to grow your supporter base and build more people power to achieve your purpose—then this is the blog for you. Why are they the people who can be most impactful in this campaign? Where are they?

Advocacy 177