M+R

APRIL 7, 2021

Here it comes, hot off the presses: The 2021 M+R Benchmarks Study will go live on Wednesday, April 21. It’s all the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. . 2021 Benchmarks UK FAQ. Everything you need to know about participating in the 2021 Benchmarks.

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Benchmark Studies News FAQ 94

Care2

MARCH 22, 2011

Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. Key Benchmarks: How Did Your Nonprofit Measure Up ? Online Advocacy and Email. The 2010 advocacy response rate was 3.3%. Online Fundraising.

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Advocacy Benchmark Studies Social Media 76

M+R

OCTOBER 15, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. We’d like to invite you to come along by participating in our upcoming 2022 M+R Benchmarks. . The window to sign up as a Benchmarks participant is open NOW. Related Links: Benchmarks UK is here!

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Care2

APRIL 9, 2012

The 2012 eNonprofit Benchmarks Study was just released and is packed with insightful data on advocacy and fundraising response rates across the nonprofit sector. In particular we were excited to see advocacy response rates increased 28% between 2010 and 2011. Overall, email open rates held steady between 2010 and 2011.

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Advocacy Social Media Benchmark Studies 68

Amy Sample Ward

SEPTEMBER 29, 2009

Advocacy Online and Fairsay are jointly producing a benchmark report to examine key e-campaigning performance measures. The benchmark data is derived from the activity of over 2 million supporters from 50 campaigning organisations in the UK, Canada, and several other countries. If you are in London, you can join me!

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Benchmark Campaign Report Case Study 108

M+R

NOVEMBER 29, 2021

Hoping to hop on the 2022 Benchmarks train? This Friday (December 3) is the last day to sign up to be part of the next Benchmarks journey ! And please reach out to benchmarks@mrss.com with any questions. The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data.

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Benchmark Advocacy Studies Analysis 98

Care2

APRIL 29, 2010

I’ll try to keep it short and just sweet enough to fill you in on everything you need to know about the new 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN. When we started analyzing the results of this year’s study, the nonprofit world was still licking its wounds from 2009.

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M+R

APRIL 29, 2021

There’s no wrong way to dig into our annual Benchmarks Study, covering digital programs from marketing to fundraising to advocacy. Others prefer a sense of community and the chance to ask questions, and a few hundred of them joined us for a Benchmarks webinar yesterday. . Read time: 2 minutes. Check it out.

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Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. Online Revenue and Advocacy Growth. Advocacy saw an 8.7% This is down slightly from the previous study where email registrations were 2.24%. Nonprofit Benchmark Studies'

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NTEN

APRIL 29, 2010

The new 2010 eNonprofit Benchmarks Study from NTEN and M+R was just released today! The new report might look slim and slick, but this scrappy guide is thick with valuable insights and key industry benchmarks for online messaging, fundraising and advocacy, based on a full year's worth of results from 31 of your nonprofit peers. >

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 27, 2013

March is not only great for basketball, but is also good for nonprofit research studies about digital strategies and launches of new data tools. So if you like looking at and thinking about data and love to get your hands dirty with a data jujitsu, here’s a couple of goodies for you. RESEARCH STUDIES. … Read More

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M+R

APRIL 24, 2024

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. This year, 225 wonderful nonprofits partners joined in the fun, contributing data on fundraising, advocacy, engagement, mobilization, and marketing. UK and Ireland friends: your study is coming soon! Sign up now!

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Benchmark Studies Social Media Ireland 69

NTEN

APRIL 5, 2012

You can now download the 2012 eNonprofit Benchmarks Study , just released at the 2012 NTC by M+R and NTEN. New this year and particularly interesting to me is what we learned from the study participants with mobile programs: roughly a third had optimized their emails for display on smart phones. a third had not. a third had not.

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NTEN

APRIL 3, 2012

Another NTC means more great studies about nonprofit technology released, including the 2012 " Nonprofit Social Networking Benchmarks Report." for yourself: > Download the 2012 Nonprofit Social Network Benchmark Report. It's free! >

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Social Network Benchmark Network Social 91

M+R

NOVEMBER 28, 2022

The deadline to join the 2023 Benchmarks Study is THIS Friday, December 2. The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. We hope you’ll join us and participate in our upcoming 2023 M+R Benchmarks. Join us for Benchmarks 2023 first appeared on M+R.

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NTEN

NOVEMBER 9, 2012

NTEN partnered with Charity Dynamics to conduct the 2012 Nonrprofit Donor Engagement Study. This donor-focused study gathered feedback from consumers spanning a wide range of giving levels ($25 – $5,000+) who donated to a nonprofit in the past 12 months. > Download the study online here.

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Studies Donor Nonprofit Charity 73

M+R

SEPTEMBER 10, 2024

This year, a record 27 regional food banks participated in M+R’s annual Benchmarks Study covering mostly digital fundraising, marketing, advertising, and advocacy metrics (and here’s another plug…if you haven’t dug into this year’s study, do it now!). Here are a few of the toplines and takeaways we see.

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Care2

OCTOBER 21, 2009

After studying over 50 international nonprofit organization's email lists and response rates, the 2009 eCampaigning Review Study revealed that 60% of nonprofits present a compelling argument for supporters to take action, yet close to 70% of the organizations did not send a follow up email within one month. Nonprofits need to: 1.

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Studies Communication Online Nonprofit 71

NTEN

MAY 15, 2009

We just released the 2009 eNonprofit Benchmarks Study with our fantastic friends at M+R Strategic Services. Get the recording to see how Children's Defense Fund and HRC use benchmarks to increase the performance of their online campaigns. We have a case study of a mobile/email campaign integration that yielded great results.

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NTEN

MARCH 27, 2013

It's kind of our favorite time of year: our annual dose of data about email and online advocacy and fundraising activity. With the analytics and campaign expertise of M+R Strategic Services , we are excited to release the 2013 eNonprofit Benchmarks Study ! So: What’s going on with nonprofit email, fundraising, and social media?

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Social Media Advocacy Benchmark Analytics 95

NTEN

JULY 13, 2011

The 2011 eNonprofit Benchmarks Study is a joint project of M+R Strategic Services and the Nonprofit Technology Network (NTEN). The 2011 eNonprofit Benchmarks Study (available at www.e-benchmarksstudy.com The 2011 Benchmarks average unsubscribe rate is 0.23%. benchmarksstudy.com if you haven’t read it yet!)

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Benchmark Rate Fundraising email 59

Nonprofit Tech for Good

DECEMBER 3, 2020

That’s a good number, but that leaves 53% of nonprofits worldwide that haven’t yet come to the understanding that Facebook can be a colossal waste of time if you are not following these best practices and at least occasionally purchasing Facebook Ads for special fundraising and advocacy campaigns.

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Facebook Practice Nonprofit Social Media 364

Amy Sample Ward

MAY 17, 2011

I shared results from the newest eNonprofit Benchmarks Study from NTEN and M+R Strategic Services. The fundraising response rate fell by 19%, while the advocacy response rate fell by 7%. Advocacy actions and items of personal interest tend to result in more click-throughs from newsletters. Highlights.

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email Marketing Nebraska Omaha 169

Care2

JANUARY 21, 2013

Are people who like or comment on these videos signing up for organization’s enewsletters, are they donating money, volunteering, taking an advocacy action? These are the types of questions we hope to see answered in the upcoming video benchmark study for nonprofits being conducted by Edelman, See3 Communications, and YouTube.

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Benchmark Survey Video Nonprofit 69

sgEngage

APRIL 6, 2011

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Video: Online Advocacy Trends Posted by Steve MacLaughlin on April 6th, 2011 The recordings from Blackbaud and Care2′s Advocacy Live 2011 event are now online.

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Advocacy Trend Online Video 61

Care2

APRIL 9, 2013

The 2012 eNonprofit Behnchmarks Study was just released and it''s packed with all sorts of juicy email, advocacy, and fundraising data from 55 nonprofits ranging from environmental organizations to human rights organizations. Nonprofit Benchmark Studies Online Advocacy Online Fundraising Trends' Online Fundraising.

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email Rate Fundraising Benchmark 76

M+R

APRIL 11, 2022

Prepare for takeoff: The 2022 M+R Benchmarks Study lands on Wednesday, April 27. Visit mrbenchmarks.com on April 27 to get the lay of the fundraising, advocacy, and digital marketing land. Read time: 1 minute. Sign up for the webinar now. .

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Benchmark Social Media Advocacy Map 52

Connection Cafe

MARCH 14, 2011

Downtime may be hard to come by with SXSWi , NTC and AFP International activity this week, but just in case you have a few minutes to burn waiting for a flight, train or a panel to start, I’m arming you with some exhilarating reading material — the Convio Online Marketing Nonprofit Benchmark Index Study. percent in 2009.

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Convio Benchmark Studies Haiti 51

Nonprofit Tech for Good

APRIL 5, 2021

The accepted best practice is to post to Instagram once to three times daily, but for most nonprofits posting more than once daily is a ridiculous benchmark. To reach the 10,000 follower benchmark, send an email to your list asking your supporters to follow you on Instagram or purchase advertising to secure more followers.

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Practice Nonprofit Social Media Facebook 363

M+R

APRIL 26, 2022

Prepare for takeoff: The 2022 M+R Benchmarks Study lands on Wednesday, April 27. Visit mrbenchmarks.com on April 27 to get the lay of the fundraising, advocacy, and digital marketing land. Read time: 1 minute. Sign up for the webinar now. .

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Benchmark Social Media Advocacy Map 52

NTEN

JUNE 14, 2012

Last summer, we pulled together data from some of the country’s leading nonprofits to bring you the 2011 Benchmarks Extra: Facebook report, laying out basic benchmarks for nonprofit pages on Facebook. To download the 2012 Benchmarks Extra: Facebook, simply “like” M+R's page on Facebook.

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Benchmark Facebook Report NTEN 60

M+R

MARCH 11, 2024

P.S. Guess who will be releasing a Benchmarks study on April 24? The annual M+R Benchmarks Study will once again explore the labyrinth of nonprofit digital fundraising, advocacy, and marketing metrics. Hope to talk with you soon! See you in the co-op! The post Scout Quest Webinar Recap: Humane Society Results!

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Mail Results Benchmark Metrics 97

Care2

APRIL 11, 2013

A few days ago, I reported some of the juicy details from the 2013 eNonprofit Benchmarks Study that was just released showing data from 2012. There were 55 of the country’s leading nonprofits surveyed for this study, including the American Red Cross, Oceana, American Heart Association, AARP , and Human Rights Watch.

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Facebook Twitter Social Media Benchmark 69

sgEngage

APRIL 12, 2011

2011 eNonprofit Benchmarks Study A visual version of the 2011 eNonprofit Benchmarks Study by M+R Strategic Services and NTEN. Based on 2006 data, the chart features the 10 major sources of revenue for U.S. Get the latest data on email open rates, social media usage, email churn, and more.

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Nonprofit Blackbaud Benchmark Charity 110

Nonprofit Tech for Good

APRIL 10, 2022

Tweets can be 280 characters, but studies have shown that tweets between 71 and 100 characters perform better than longer tweets. WebFX is an excellent resource for social media advertising benchmarks and their research reveals that Twitter has the lowest cost-per-click (CPC) of all social media.

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Twitter Practice Nonprofit Social Media 362

Forum One

MAY 4, 2010

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. The findings mirror many of benchmarks in the Convio report. percent and email advocacy rates at 4 percent. donating money).

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