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10 Instagram Best Practices for Nonprofits

Nonprofit Tech for Good

For example, Greenpeace Canada and No Kid Hungry : Story Highlight Covers. Third, if your nonprofit regularly shares stories on Instagram, make a strong first impression by creating custom Highlight covers using a graphic design tool or a mobile app. For example, Oceana and the Dogs Trust : Account Category & Contact Information.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

2) Craft a compelling message (behind-the-scenes, a call-to-action, a positive story, etc.). 3) Upload visual content that tells the story of your organization. In terms of Facebook Ads cost benchmarks, here is a useful summary from Web FX based on $300 million in spending: 4) Add a “Donate” button to your page and posts.

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eNonprofit Benchmarks Study Reveals Latest Metrics for Advocacy, Fundraising and Social Media

Care2

Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. Key Benchmarks: How Did Your Nonprofit Measure Up ? Are you doing a good job telling your story and not getting caught in organizational red tape?

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Cut Through the Clutter: Why Storytelling Matters for Nonprofits

Nonprofit Tech for Good

By Michelle Chen , an independent scholar who recently graduated with a PhD in mass communications with a focus on advocacy, activism and social change. Stories are a great way to inspire action, get thousands of “likes” and online followers, further spreading your message across social networks. Sense of urgency.

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Building Resilient Funding Models: Essential Tips for Nonprofit Finance Professionals

sgEngage

Set performance benchmarks (e.g., This model isn’t just for gyms or museums—it can work for advocacy groups, community organizations, and more. Tell a compelling story that pulls at the heartstrings. How to Measure: Track revenue generated, expenses incurred, and profit margins for each earned income initiative.

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First-Ever Video Benchmarks Survey for Nonprofits

Care2

Are people who like or comment on these videos signing up for organization’s enewsletters, are they donating money, volunteering, taking an advocacy action? These are the types of questions we hope to see answered in the upcoming video benchmark study for nonprofits being conducted by Edelman, See3 Communications, and YouTube.

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

There is a need for that on Twitter, but framing your Twitter story a little more on the positive side can definitely increase your engagement. It’s a good practice to tweet content relevant to breaking news stories. Breaking news relevant to your mission and programs. 6) Respond to and engage with followers.

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