Cut Through the Clutter: Why Storytelling Matters for Nonprofits
Nonprofit Tech for Good
NOVEMBER 21, 2019
By Michelle Chen , an independent scholar who recently graduated with a PhD in mass communications with a focus on advocacy, activism and social change. And this is where storytelling comes in. So, what makes an effective storytelling campaign? It is not enough for your storytelling campaign to evoke feelings of sympathy.
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