Allegiance Group

FEBRUARY 4, 2025

It’s a total shift in behavior that nonprofits should harness to boost their fundraising efforts, grow their donor bases, and raise brand and issue awareness. This level of advocacy continues to drop with older generations, with 88% of Boomers occasionally, rarely, or never sharing. Sharing drives more donations.

Fundraising 52

Fundraising Social Media Influence Donation 52

Nonprofit Tech for Good

JULY 1, 2020

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. Social media is powerful because it leverages social influence – people trust information from those within their networks. Social media makes participating in campaigns easy and fun.

Social Media 331

Social Media Media Support Social 331

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Emotional Connection: The campaign raised awareness about ALS, a debilitating disease, fostering empathy and a desire to help.

Campaign 239

Campaign Giving Nonprofit Google 239

Amy Sample Ward

MARCH 2, 2011

" It’s About Impact NOT Influence – Online Fundraising, Advocacy, and Social Media – frogloop – "Do you think your organization has clout or Klout? “Is it even possible to measure online influence, divorced from offline influence?&# Is your organization considered a content curator?

Web 123

Web Plugin Social Media Influence 123

Nonprofit Tech for Good

NOVEMBER 29, 2010

We are also investing in a complete overhaul of our 17,000 file website at BigCatRescue.org that has taken 9 months and thousands of dollars, but will result in integrating social aspects that should improve our reach and influence. The site currently has 1.6 Anything else?

Social Media 251

Social Media Interview Media Examples 251

Media Cause

OCTOBER 21, 2022

We hear this question a lot as the agency’s Advocacy and Campaigns team. There are many ways to define advocacy (more often than not, this evolves the more entrenched you are in the work). But here at Media Cause, we believe, at its core, advocacy is all about shifting the balance of power. . Defining Advocacy and Mobilization.

Advocacy 52

Advocacy Campaign San Francisco Influence 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

This is using bogus social media metrics to translate into some value. Geoff Livingston has a good post about the problems with this – using influence as the metric. The story is shared via an intermediary – journalists, bloggers, or influencers: Metrics reflecting the sharing of the message with the target audience.

Social Media 118

Social Media Measure Media Social 118

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2011

Daniel facilitated a network mapping activity with NNF’s 10 education advocacy staff from regional offices and headquarters. They discussed any common contacts, and if the two staff shared the same contact were aware of it, and if they have a coordinated “relationship strategy” for that contact ala a triad approach.

Network 127

Network Nonprofit Map Exercise 127

Bloomerang

JUNE 22, 2023

By dedicating just 120 hours per year, board members can make a substantial difference in the organization’s growth, advocacy, fundraising efforts, and overall success. Advocacy: Spreading the message Successful board members go beyond their boardroom roles by actively advocating for the nonprofit.

Difference 111

Difference Nonprofit Influence Demonstration 111

The NonProfit Times

MAY 20, 2024

Let’s explore three innovative marketing strategies for nonprofits, according to Jackie Sue Griffin , owner and executive director at JSG & Associates in Tampa, Florida Leveraging Social Media Advocacy Campaigns Social media platforms have become powerful tools to raise awareness, mobilize supporters, and drive action.

Campaign 59

Campaign Strategy Marketing Social Media 59

Eric Jacobsen Blog

FEBRUARY 2, 2024

Aware – where you learn more about the concept of privilege and understand better that the playing field is not level for everyone. Advocate – where you leverage your power and influence to propel change. Active – where you put your learning into action. The road of inclusive leadership is a very personal one,” shares Brown.

Leadership 105

Leadership Pledge Culture Instructional 105

ASU Lodestar Center

DECEMBER 4, 2018

During my Master of Nonprofit Leadership and Management (MNLM) studies, I gained an appreciation for volunteers and an interest in how volunteers can engage in advocacy. The terms advocacy and lobbying are generally used interchangeably to describe how nonprofits influence legislation and public policy. Grimm R, T., Talbert, M.

Advocacy 45

Advocacy Volunteer Los Angeles Tucson 45

Bloomerang

AUGUST 12, 2024

Nonprofit organizations play a pivotal role in addressing societal issues, providing essential services, advocacy, and support to those in need, and fostering community development. Use your platform and network to raise awareness, champion the cause, and attract new supporters. Stop making excuses and start helping.

Action 115

Action Nonprofit Roles Government 115

sgEngage

JUNE 3, 2024

This is the newest generation to gain influence in the world. Although not ready or able yet to make a monetary donation, many 20-somethings are eager to support your cause through advocacy, social influence, and volunteering. Today’s awareness is tomorrow’s social movement. They are joining the workforce. can pay off.

Director 105

Director Causes Volunteer Intergenerational 105

sgEngage

MARCH 18, 2024

This includes considering factors such as race, gender, socioeconomic status, and other intersecting identities that can influence access to resources and opportunities. Challenges and Opportunities Despite growing awareness of the importance of equity, there are still significant challenges facing the philanthropic sector.

Philanthropy 110

Philanthropy Action Structure Advocacy 110

Greater Giving

JUNE 1, 2023

It goes beyond financial contributions and encompasses volunteerism, advocacy, and raising awareness. These organizations work tirelessly to provide advocacy, education, healthcare, mental health support, and legal assistance. Advocacy and Awareness : Philanthropy extends beyond monetary contributions.

Philanthropy 75

Philanthropy Giving Advocacy Awareness 75

Eric Jacobsen Blog

OCTOBER 4, 2022

Aware – where you learn more about the concept of privilege and understand better that the playing field is not level for everyone. Advocate – where you leverage your power and influence to propel change. Active – where you put your learning into action. The road of inclusive leadership is a very personal one,” shares Brown.

Leadership 96

Leadership Pledge Culture Action 96

sgEngage

MARCH 17, 2023

In addition, there is increased global awareness of women’s issues such as reproductive rights in the U.S., Women wield greater economic power than ever before and are harnessing their influence to lead change on these issues and beyond. Women give broadly. Women give collectively.

Philanthropy 98

Philanthropy Honduras Influence Donor 98

sgEngage

JULY 17, 2024

Online giving was at its core, driving individuals from social media to the organization’s website, boosting awareness, and strengthening the ALS mission while adding an element of fun. And if “viral” truly is your goal, consider the impact of collaborating with an influencer.

Online 111

Online Fundraising Tips Donor 111

NTEN

OCTOBER 4, 2011

In a time when photographs circulate around the globe at an unprecedented scale and speed, and revolutions are propelled by viral images, it has become more important than ever for mission-driven organizations to create impactful visual media that can drive action and fuel awareness.

Storytelling 100

Storytelling San Francisco Nonprofit Photography 100

Media Cause

APRIL 13, 2023

As we mentioned in our recommendations, your marketing strategies should not be done in a vacuum but as holistic strategies to increase awareness around your nonprofit and bring in new supporters. Social Media and Brand Awareness Alex Lewis, Sr. So, why has Congress decided to consider a TikTok ban?

Strategy 94

Strategy Digital Marketing Social Media 94

DipJar

NOVEMBER 17, 2021

Advocacy campaigns are an innovative way for nonprofits to engage their current supporters, attract new audiences, and fulfill their mission at the same time. However, before you can reap the many benefits of a successful advocacy campaign, your nonprofit will need to invest in the right advocacy software. Canvassing Software.

Advocacy 40

Advocacy Campaign Causes Tools 40

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

SMART Objectives are specific, measurable, attainable, relevant, and timely objectives. The Aspen Institute’s Nonprofit Advocacy Campaign guide points out they come in three flavors: Tactical: Tools and Techniques. Results: Money, time, or other tangible tesult that can be converted.

Social Media 131

Social Media Media Social Facebook 131

The Modern Nonprofit

MARCH 2, 2021

They do pretty much everything online – from dating and movies to advocacy. They are strongly influenced by friends. They want to engage on their own terms and are more likely to respond to social media influencers and short videos of real people. They have multiple social media profiles and check their phones frequently.

Causes 124

Causes Support Volunteer Social Media 124

Amy Sample Ward

FEBRUARY 14, 2012

Many Komen supporters expressed anger that an organization positioned to make such positive impact would allow for political influence and would make a decision that appeared to be going against the mission of serving women (especially low income women served by PP affiliates). The second, a faction chose to opt out of the Super Bowl effort.

Reflection 150

Reflection Doc Lesson Campaign 150

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 14, 2010

They want to encourage and highlight small acts of kindness that can trigger big ripples and at the same time drive awareness and adoption of a new feature in Yahoo! Yahoo set the ripples in motion by sending $100 to employees and social media influencers. The idea is simple. Email, the status update. Pass it on. Inspire others.

San Jose 97

San Jose Kenya Yahoo Help 97

Tableau

DECEMBER 16, 2021

As the year draws to a close, we are grateful for the partners and their partners for building awareness, delivering impact, and changing systems. PolicyLink ’s Rent Debt in America dashboard, launched in April 2021, clearly visualizes how the pandemic is connected to mass evictions and has influenced policy decisions.

Data 102

Data Homeless Report America 102

Beth's Blog: How Nonprofits Can Use Social Media

MAY 9, 2013

I caught up with Danny Alpert at the NTC Conference in Minneapolis, MN where he briefed me on how he is using a “Transmedia” strategy to raise awareness and funding to support homeless services. But simply put, cross-platform campaigns are the future of documentary film, and issue advocacy. ” Enjoy.

Change 106

Change Homeless New Zealand Australia 106

Connection Cafe

SEPTEMBER 19, 2017

How Nonprofit Advocacy Works in Reverse. Most influencers under 40 have not yet needed healthcare beyond the labor & deliver wing. The solution: We flipped the advocacy model upside down by creating RiversidePULSE. . The challenge: . Thus, they don’t quickly connect to our cause. . The opportunity: .

Advocacy 28

Advocacy Work Nonprofit Influence 28

Tableau

DECEMBER 16, 2021

As the year draws to a close, we are grateful for the partners and their partners for building awareness, delivering impact, and changing systems. PolicyLink ’s Rent Debt in America dashboard, launched in April 2021, clearly visualizes how the pandemic is connected to mass evictions and has influenced policy decisions.

Data 98

Data Homeless Report America 98

AccelEvents

SEPTEMBER 8, 2020

Building event awareness will spark conversations, shares, and referrals and encourage more people to attend because it is, after all, online, meaning someone can participate from the comfort of one’s living room, from anywhere on earth. . Influencers can casually mention your event or promote it as a must-attend event.

Virtual 95

Virtual Marketing Guide Social Media 95

DNL OmniMedia

DECEMBER 12, 2024

Unlike businesses that market their goods or services for the purpose of making a profit, nonprofit marketing tends to focus on goals like: Raising awareness of the nonprofit’s cause and educating the public about key issues Engaging supporters in the organization’s operations (fundraising campaigns, volunteer opportunities, events, etc.)

Marketing 52

Marketing Guide Nonprofit Social Media 52

Socialbrite

MARCH 8, 2020

Since its founding in 2001, the organization has based its advocacy work on the tenets of transparency, accuracy and independence from partisan forces and corporate influence. The nonprofit shares stories of those who have been impacted to increase resources and promote awareness in our community.

El Salvador 98

El Salvador Fundraising Nonprofit Austin 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

Any online campaign needs to consider a continuum of engagement , going from awareness, understanding, consideration, support, action, and influencing others. Social media has disrupted in this traditional linear model which is now being called a “ Supporter Journey.” Understanding audience motivation and peer influences.

Social Media 110

Social Media Network Media Social 110

Connection Cafe

OCTOBER 23, 2017

Online influencers are the most powerful force online today for moving awareness, advocacy, and giving. But who are the influencers you need to know, and what do we know about them? First, I’d like to recommend you look for micro-influencers in particular — i.e. those with substantial but not huge followings.

Influence 24

Influence Podcast Social Network Policy 24

Care2

MARCH 13, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Whitehouse.gov 2.0: Great post.

Social Media 44

Social Media Interaction Advocacy Media 44

Neon CRM

MAY 26, 2023

The best nonprofit marketing campaigns are designed for awareness and advocacy for your organization. The organization laid out the rules, got influencers involved, and then let its participants take over. Here are five ideas to consider. There are a lot of reasons that the campaign was so successful.

Campaign 95

Campaign Ideas Organization Marketing 95