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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling. It’s for this reason that your avatar should be well-designed, not include text that is too small to read in the News Feed, or show any obvious errors in cropping.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Upload your avatar/logo (250 x 250), a cover photo(1128 x 191), add a description and website URL, your company/organization size, industry, and city and country. Launching a formal employee advocacy program for social media is an emerging trend in the nonprofit sector. 4) Experiment with LinkedIn Ads (maybe).

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[Book Interview] Nonprofit Example of Social Media Excellence: Pancreatic Cancer Action Network

Nonprofit Tech for Good

The tools I am currently using are Facebook, two Twitter accounts (one for National messaging via @PanCAN and one specifically for advocacy efforts via @Advocate4PanCAN), YouTube, LinkedIn, MySpace and Delicious. Launched the advocacy Twitter handle in January 2010 (@Advocate4PanCAN) and it is growing steadily.

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10 Instagram Best Practices for Nonprofits

Nonprofit Tech for Good

After a supporter follows your nonprofit, your avatar is how they will mentally and visually connect your brand to your Instagram posts. In most cases, your avatar should not include text as it would be too small to read in the Instagram feed on a smartphone. 6) Utilize Instagram Charitable Giving Tools.

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9 Must-Know Best Practices for Distributing Your Nonprofit’s Content on Social Networks

Nonprofit Tech for Good

The only exception is in crisis situations where urgent calls to action require mobilizing your social networking communities to donate, volunteer, or participate in advocacy campaigns. If your avatar, banners, and backgrounds are professionally designed, then users are much more likely to become followers.

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EENs Avatars Campaign Brings Online Marketing to Life - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

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7 Online Fundraising Tips I Learned By Participating in Movember

NetWits

So if you’re doing a team fundraising event, advocacy campaign, or anything where you’re asking supporters to reach out to their networks, be sure to provide some sample emails, tweets, and Facebook updates on your website. Being a Tease Helps.

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