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How Storytelling Captivates, Convinces And Inspires Employees And Customers

Eric Jacobsen Blog

Decades later, I continue to share this story with any employee I also believe in but who needs to do something differently to be better at his job. Paul Smith , author of the new book, Lead With A Story , is a true believer in telling stories. A compelling story is a close second.

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How to Mobilize a Movement: 6 Tech Strategies for Supporter Advocacy

The Modern Nonprofit

Personal stories and heartfelt messages can do what numbers alone cannot – they can touch hearts and change minds. Email Segmentation: Crafting Messages that Resonate Each supporter is unique, with their own stories and reasons for joining your cause. Let’s give your supporters the microphone and let their stories roar.

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Five Must-Read Business Books To Read This Summer

Eric Jacobsen Blog

Here are five must-read books for leaders well worth adding to your list: Lead With A Story -- A Guide To Crafting Business Narratives That Captivate, Convince, and Inspire. Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. His advice?

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5 Leadership And Business Books To Read This Winter

Eric Jacobsen Blog

Here are five must-read books for leaders well worth adding to your list: Lead With A Story -- A Guide To Crafting Business Narratives That Captivate, Convince, and Inspire. Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. His advice?

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Five Must-Read Books For Leaders This Fall

Eric Jacobsen Blog

Here are five must-read books for leaders well worth adding to your list: Lead With A Story -- A Guide To Crafting Business Narratives That Captivate, Convince, and Inspire. Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. His advice?

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5 Leadership Books To Read This Winter

Eric Jacobsen Blog

Here are five must-read books for leaders well worth adding to your list: Lead With A Story -- A Guide To Crafting Business Narratives That Captivate, Convince, and Inspire. Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. His advice?

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Five Leadership Books To Read This Fall

Eric Jacobsen Blog

Here are five must-read books for leaders well worth adding to your list: Lead With A Story -- A Guide To Crafting Business Narratives That Captivate, Convince, and Inspire. Author Paul Smith explains why storytelling has emerged as a vital skill for every leader and manager. His advice?