HOW TO: Engage 5 Generations of Donors and Supporters
Nonprofit Tech for Good
MARCH 25, 2014
Eighty-three percent of millennials ages 18–29 use social networking sites on a regular basis as do 73 percent of teens. They are also more likely to donate to a nonprofit directly from a social networking site or through text than any other generation. This generation, however, is silent no longer.
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