Book Club Part 3b: Talking Institutional Change with Elaine Gurian
Museum 2.0
JULY 4, 2007
How can you change or adopt aspects of other types without losing your focus or mission? They were a rich collection museum with some local history—they had many dolls, a famous toy collection. What if that type is unpopular or unprofitable? There is a museum that did that--the Strong Museum in Rochester NY. It did that more than once.
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