Allegiance Group

AUGUST 1, 2024

Donor Behavior Because of their caretaking responsibilities, Gen X is at a stage when they must be more mindful about their spending and giving. In fundraising, that translates to zeroing in on a few causes they consider most meaningful. The good news is that they tend to be extremely loyal to their chosen causes.

Generation 59

Generation Giving Children Game 59

sgEngage

OCTOBER 17, 2023

To take advantage of these powerful giving trends, preparation is key to ensure your organization secures meaningful results when competing with organizations across cause areas that are making a similar appeal. Make sure you contact top donors who haven’t given yet this year to ensure you are top of mind as they plan their year-end giving.

Fundraising 112

Fundraising Donor Chicago Celebrate 112

Saleforce Nonprofit

AUGUST 5, 2022

It starts with articulating a clear, authentic, and long-term purpose — something that is true today, and that guides the organization into the future. This is increasingly important now, at a time when companies are being challenged to make tough choices and corporate social responsibility is top of mind. What’s next? Take CVS Health.

Companies 105

Companies Alaska Malta Philanthropy 105

ASU Lodestar Center

JULY 8, 2015

So, as I made my transition – keep in mind that I am still working a nonprofit, just a c4 instead of a c3 – the moment gave me reason to reflect upon the 10 years of experience I had at the Alliance and with colleagues across the country through the National Council of Nonprofits. That reason is that we have a public value.

Reflection 40

Reflection Arizona Nonprofit Classes 40

Connection Cafe

JUNE 30, 2016

Here are some of the principles articulated in Pillar 5 of the Performance Imperative: The board, management, and staff take on the challenge of collecting and using information, not because it’s a good marketing tool and not because a funder said they have to.

Impact 33

Impact Organization Build Culture 33

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

The panel also featured, Mary Beth Smith, from the SF Ballet, who share her organization’s experience integrating social media into marketing strategies since 2007. The panel was on social media, adoption, and measurement. We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?)

Metrics 96

Metrics Facebook Data Social 96

Greater Giving

NOVEMBER 9, 2023

Picture this: A prospective supporter arrives on your nonprofit’s website hoping to learn more about your cause. Your homepage should welcome visitors to your organization, letting them know who you are and why it’s worth their time to explore your website further and take the next steps to back your cause.

Strategy 59

Strategy Nonprofit Guidelines Websites 59