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Why your association needs to adopt a data governance policy

Nimble AMS

While data analytics might be communicated as a high priority, the surveyed association professionals report their confidence in the state of their member data remains weak. Continue reading to learn how your association can adopt its own data governance policy and become a more data-driven organization.

Policy 112
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Is AI Coming for My Fundraising Job?

sgEngage

As AI has become more and more ubiquitous in our day-to-day lives, corporations and nonprofit organizations alike have adopted AI to increase efficiencies and reduce manual work. Currently, knowing how to use AI gives you a competitive edge, a tool to add to your resume, the likes of Blackbaud certification or Google Analytics skills.

Job 91
professionals

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Customer Experience Plays Marketing as a Long Game

.orgSource

According to Gartner , the technology and research consulting firm, 90 percent of organizations now have a CX officer or an equivalent position. Gartner identifies these qualities as key to delivering value: A customer journey mapping process that extends beyond acquisition and purchase through the life of the relationship.

Game 44
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Fundraiser Burnout? Try Automation to Boost Both Efficiency and Employee Morale

sgEngage

Automating just a few tasks in your fundraising team’s workflow delivers interconnected benefits. Operate More Efficiently Gartner projects that 70% of organizations will implement structured automation by 2025. Those that have already adopted automation are seeing amazing gains in efficiency.

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AI, Automation, and New Tech Put Member Love Online

.orgSource

The American Board of Medical Specialists were early adopters of that perspective. It’s a one-stop-shop for everything, including your website, analytics, marketing, and e-commerce. Gartner provides this definition. However big guys like Nike, Home Depot, the Mayo Clinic, and Apple are using DXPs to reap these benefits.

Tech 221
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What Is a CRM and Why Does Your Nonprofit Need One?

sgEngage

It can help nonprofit leaders create reports to identify what motivated donors in the past, manage the advancement team’s portfolios, and make smarter strategy decisions based on constituent analytics and predictive modeling. What Types of Organizations Can Benefit from a CRM?

Gartner 80
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Introduction to Learning Management Systems (LMS)

Gyrus

According to a report by Gartner, the number of skills needed for a job is growing by 10% every year. Progress Tracking The LMS tracks learner progress, performance, and engagement through built-in analytics and reporting tools. What Are the Benefits of Using an Learning Management System?