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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

While there are many things vying for your attention, when it comes to digital growth there are only five critical metrics you should look at to help you get the most out of your budget and drive long-term sustainable growth. It needs to be combined with the other metrics to provide value. 2) Conversion Rates. 1) Traffic.

Metrics 297
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4 Financial Metrics to Increase Transparency for Your Nonprofit

sgEngage

And nonprofits that just upgraded their Guidestar rating one unit by being just a little bit more transparent still raised 26% more the following year. But only 16% of nonprofits in the Guidestar database of 14,000 organizations actually take the time to actively be more transparent. Why Aren’t Nonprofits More Transparent?

Metrics 107
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What Apple’s privacy changes mean for email open rates

M+R

From screenshots that’ve been shared, it looks like the “Protect Mail activity” option loads ALL content. In SparkPost’s 2021 Benchmark report, almost 40% of all opens and clicks came from an Apple Mail app client (25.7% When a user downloads that image, we know they’ve opened the email. . on iPhone, 9.6%

Rate 122
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Planning Your Nonprofit’s Digital Strategy Metrics

Forum One

From website traffic to email fundraising campaigns, there are a great number of things you need to take into account to review your various communications activities. We dove into a number of industry benchmark reports to compile the following indicators that nonprofits should consider when planning for the year ahead. Email metrics.

Metrics 77
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How to Demonstrate ROI to Your Nonprofit Board Members

Nonprofit Tech for Good

Nonprofit managers can show the board (and others) that the organization has maximized efficiencies by accurately measuring the amount (and types) of resources going to marketing and fundraising activities. The intention of this metric is to identify inefficiencies and wasteful spending. Why Reporting Matters to Board Members.

ROI 323
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15+ First-Rate Silent Auction Software Tools for Nonprofits

Qgiv

Data Reporting and Smart Reports : Access detailed performance insights and donor analytics. Qgiv’s auction tools make it easy to run an engaging and efficient auction, while Bloomerang’s CRM and engagement metrics provide valuable insights into donor behavior. Easy Item Setup : Quickly add auction items and manage options.

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Measuring Training Effectiveness with LMS Analytics

Gyrus

Having measurable metrics is crucial to pinpoint what is and isn’t working in training development programs. Measurable training metrics may include completion rates, engagement rates, course evaluations, and assessment scores. It helps them know if they are using time and resources wisely.