The Fundraising Authority

SEPTEMBER 22, 2022

They lay out (systematize) the steps your nonprofit will take for each of the most important activities you engage in. If your nonprofit has a full-time development staff, fundraising systems can help your team reach new prospects and carry out new activities without the need to hire more staff or rely on more volunteers.

System 354

System Fundraising Create Nonprofit 354

Bloomerang

DECEMBER 12, 2024

In addition to the standard letters providing documentation for IRS and tax deduction purposes, I made it a priority, especially for major gifts , to send a handwritten note, ideally dropped in the mail the same day the gift was received. How many handwritten notes do you receive via snail mail?

Fundraising 109

Fundraising Donor Mail Professional 109

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). Research the steps needed to create a direct mail fundraising program (e.g. bulk mail permits, rules and regulations, mail houses). your neighbors.

Fundraising 359

Fundraising Donation Donor Social Media 359

The Verge

AUGUST 12, 2021

The updated Mail app for Windows 11. Windows Insiders in the Dev Channel can now test new updates to the Snipping Tool, Calculator, Mail, and Calendar apps. Microsoft is also updating its Mail and Calendar apps in Windows 11 to match the operating system’s new visual style. “We The updated Mail app for Windows 11.

Mail 102

Mail Tools Calendar Images 102

Bloomerang

NOVEMBER 21, 2024

Write, design, proof, test, and schedule all direct mail appeals, email appeals, and social media ads and posts (all must match). Coordinate with your direct mail drop, use segments and personalization appropriately, and split A/B test your subject lines. Perform any necessary list cleaning on your direct mail and email lists.

Calendar 111

Calendar Fundraising Gift Social Media 111

sgEngage

JANUARY 15, 2025

This detailed plan defines the activities your nonprofit will use to steward donors at different levels and how often youll complete each activity. Acknowledgment Activities Acknowledging gifts and thanking every donor is the baseline of donor stewardship. The answer is a donor stewardship matrix.

Donor 105

Donor Effective Gift Donation 105

The Fundraising Authority

NOVEMBER 28, 2020

Send out letters, send out e-mails, make calls, write posts on your website, hold small group meetings…. If you’re going to solicit through e-mail, you’ve got to cultivate through e-mail. If you’re going to make asks through direct mail, you have to cultivate (i.e. communicate) through direct mail.

Fundraising 240

Fundraising Homeless Mail Profit 240

The Verge

DECEMBER 4, 2021

As has happened with others, last night someone used it to log into my gmail, Drive, photos backup email account, dropbox, and I can see from activity logs they opened a bunch of selfies hoping to find nudes — Jane McGonigal (@avantgame) December 4, 2021. The activity triggered several email security alerts to McGonigal’s backup accounts.

Mail 125

Mail Google Results gMail 125

The Verge

JUNE 16, 2021

It’s for work projects, party planning, or any other activity where you want to keep the conversation going over the course of days, weeks, or longer. If this sounds useful to you, then the first thing you need to do is activate Google Chat for your Gmail account. Activate Chat on a mobile app. Activate Chat on a browser.

Activities 111

Activities Active Activism Google 111

The Verge

NOVEMBER 17, 2021

The iPhone’s Mail app automatically compresses video files sent as an attachment , and the defense attorney describes getting a renamed.mov file in a format that sounds exactly like an Apple Mail-app compressed video from an iPhone user. All of those videos are regularly provided via flash drive or CD-ROM/DVD,” says Goetz. “I

Mail 111

Mail Video Wisconsin Files 111

The Fundraising Authority

NOVEMBER 23, 2020

Non-profit direct mail fundraisers know that one of the worst times to send a fundraising letter for a charity is in the couple of weeks before a major election. Because the candidates and their supporters are going to be flooding mailboxes with oversized postcards, self-mailers, and every other type of direct mail communication possible.

Profit 190

Profit Social Media Mail Fundraising 190

Nonprofit Tech for Good

JANUARY 13, 2020

Include links to your active social media channels like Facebook, Twitter, Instagram, and YouTube. 4) Add to Mailing List. Invite them to take their passion for your cause a step further by linking to a volunteer form or page on your website with volunteer opportunities. 3) Send to Social Media.

Action 344

Action Donation Social Media Donor 344

Nonprofit Tech for Good

JUNE 19, 2019

Your CRM can help you to filter for anyone who has a lot of activity in their constituent record. Your website serves as the central hub of your organization’s online activity. Send direct mail, too! How can you identify your multichannel donors? Direct people to your website. But make it a good one.

Donor 277

Donor Social Media Offline Gift 277

Allegiance Group

APRIL 14, 2025

This is especially important during this time of uncertainty, when there may be a tendency to automatically pull back on spending or suspend some activities altogether. Assess your marketing mix direct mail, digital, email, social media, SMS, and on-air to determine where your dollars are working and where adjustments are needed.

Public 52

Public Media Channel Mail 52

The Fundraising Authority

DECEMBER 22, 2020

When they need to get in touch with a donor or prospect, they don’t send an e-mail first… they pick up the phone and make a call. Then they follow up with an e-mail. They will never be able to get every possible fundraising activity done… so they have to spend their time doing what works. They Focus on Metrics.

Effective 208

Effective Fundraising Profit Donor 208

Bloomerang

NOVEMBER 1, 2024

If sending direct mail, include a QR code that goes to a landing page with multiple giving options. They may feel like “make work” to you, but remember these activities are not just for your client beneficiaries. TIP 8: Since fewer folks in any demographic write checks, stop making checks your primary mode of payment.

Tips 114

Tips Strategy Volunteer Donor 114

sgEngage

NOVEMBER 7, 2024

Are they active with election- or issue-related social media: likes, dislikes, shares, comments? But that single act is not the same thing as activism or commitment to a cause. Mail something memorable. Doubling up (especially with a passionate volunteer) can be an effective strategy to convey a sense of collective activism.

Donor 105

Donor Support Gift Advocacy 105

Nonprofit Tech for Good

MAY 8, 2023

Your organization likely relies on direct mail, emails, social media, and even phone calls to get the word out about your organization’s work and solicit support for your mission. Messages can be used to solicit donations, recruit volunteers for a fundraising event or activity, and more. The sky’s the limit!

Lesson 306

Lesson Marketing Nonprofit Mobile 306

Candid

OCTOBER 23, 2024

I learned that traditional approaches like annual drives, direct mail campaigns, and newsletters felt impersonal, disconnected, and transactional to donors. Remember, you’re not just seeking funds—you’re inviting donors to join a movement, to become active participants in creating meaningful impact.

Donor 105

Donor Strategy Relationship Children 105

Nonprofit Tech for Good

AUGUST 4, 2023

As they approach or enjoy their retirement years, many from this generation are actively involved in philanthropy, making valuable contributions to charitable causes. 1) The Silent Generation (1925-1945) 88% give to charity, donating an annual average of $1,367 across 6.2 organizations** 11.8% organizations** 23.6%

Giving 246

Giving Generation North America Social Media 246

Nonprofit Tech for Good

JULY 31, 2020

Did you mail out an appeal at a different time? For example, if you raised $5,000 as the result of a recent solicitation and spent $1,500 in mailing and printing costs to raise this money, your return on investment is $3,500 (Total Revenue: $5000- Total Expenses: $1,500 =$3,500). Did you use a different subject line in an email appeal?

Goal 312

Goal Fundraising Pledge Nonprofit 312

sgEngage

OCTOBER 23, 2024

Listen for Opportunities When you visit with your donors, be sure to listen and actively respond to what is happening in their lives. If you have developed a trusting relationship with your donors , these conversations are not awkward; they are simply active, caring listening. For example: Are they considering retiring?

Gift 94

Gift Strategy Donor Charity 94

CauseVox

DECEMBER 2, 2024

Evaluate and Reflect on GivingTuesday’s Success After the flurry of GivingTuesday activity subsides, take a moment to pause and reflect. And don’t rely on just one channel; emails, social media posts, and direct mail all play a part in meeting donors where they are. And don’t underestimate the power of direct mail.

Campaign 97

Campaign Fundraising Social Media Donor 97

M+R

JUNE 10, 2021

From Apple’s official announcement : “In the Mail app, Mail Privacy Protection stops senders from using invisible pixels to collect information about the user. From screenshots that’ve been shared, it looks like the “Protect Mail activity” option loads ALL content. What’s happening?

email 122

email Rate Open Change 122

Allegiance Group

APRIL 3, 2025

Active donors: Supporters who have given within the same set time period. The first step to creating a lapsed donor reactivation program is to define your criteria for active and lapsed donors. Active donors are typically current donors whose last donation was in the past 18 months. Try something new.

Donor 52

Donor Tips Retention Mail 52

Nonprofit Tech for Good

JANUARY 10, 2022

Over 100,000 nonprofits worldwide have taken advantage of Google Grants since the program was established in 2003, yet most nonprofits have never taken part in the program and many more are no longer receiving Google Ad Grants, because they did not take the necessary steps to keep their account active. Signing up for you mailing list.

Grant 359

Grant Google Nonprofit Guide 359

Association Analytics

SEPTEMBER 22, 2021

For example, most associations find members don’t volunteer or donate before they have seen value from other activities like courses or publications. At this stage, they typically engage in basic membership activities (e.g., opening mails, visiting the website, starting to earn credits). Influencers. Experts/Thought Leaders.

Associations 169

Associations Aggregator Volunteer Tips 169

The Fundraising Authority

DECEMBER 30, 2020

Traditional methods of “getting the word out” include: using your non-profit’s network of frends and supporters, mailed invitations, direct mail, phone banks, word of mouth and the event host committee.

Fundraising 247

Fundraising Guide Hosting Charity 247

The Fundraising Authority

AUGUST 6, 2021

Focus 80% of your time on the 20% of activities that will raise the majority of the money for your event. #6: Add them to your mailing list. Most of your event efforts should be focused on fundraising, and most of your fundraising efforts should be focused on selling sponsorships. Use the 80 / 20 rule. Do meetings. Make phone calls.

Profit 339

Profit Fundraising Sponsor Money 339

Nonprofit Tech for Good

NOVEMBER 8, 2018

That said, very few organizations actively promote tribute giving and doing so would likely a result a steady revenue stream. Baby Boomers are the generation most likely to give as a result of direct mail/post (18%) , but overall, all generations are becoming more homogeneous and tech-based in their giving habits.

Trend 270

Trend Global South America Giving 270

DNL OmniMedia

FEBRUARY 3, 2025

Your organization may already have a few core marketing activities up and running, but a dedicated marketing consultant can help take your efforts to the next level. Start by creating a weekly newsletter that provides regular updates on your organizations activities.

Consultant 52

Consultant Marketing Nonprofit Social Media 52

The Fundraising Authority

MARCH 28, 2021

In today’s media-overloaded world, your message could easily be drowned out by competing emails, social posts, and direct mail. Corbit Harrison is the Chief Operating Officer for VolunteerHub and has been actively helping nonprofit organizations better engage constituents for over 10 years. Connect with Corbit on Linkedin.

Volunteer 189

Volunteer Donor Storytelling Causes 189

DNL OmniMedia

DECEMBER 12, 2024

Raising funds to support the nonprofit’s programs, services, and long-term goals Mobilizing supporters to participate in advocacy activities Strengthening the organizations reputation A variety of activities go into effective nonprofit marketing, from developing a strong brand to crafting messages that resonate with your audience.

Marketing 52

Marketing Guide Nonprofit Social Media 52

Nonprofit Tech for Good

JULY 25, 2019

Instead of mailing in checks for a ticket, offer supporters the opportunity to seamlessly purchase a ticket online, while also getting all the event details, signing up to volunteer, and making a donation in the process. 4) Sell tickets online — in more than one variety. 5) Allow supporters to purchase tickets on the go.

Fundraising 278

Fundraising Practice Nonprofit Registration 278

The Verge

DECEMBER 9, 2020

However, the publicly available usernames, passwords, and email addresses suggest it might have just been a bog-standard mailing list with an awful lot of users, not something particularly private or secure. That all sounds very official and important: A small portion of the affadavit. I am not a lawyer.).

Florida 144

Florida Data email Mail 144

.orgSource

JULY 25, 2023

AI tools can automate many of the SEO activities that were once outside the realm of more casual users. These are a few of its talents and tricks for putting your words at the top of the queue: AI tools can automate many SEO activities. It’s a phenomenon that every marketer should be watching.”

Marketing 221

Marketing Team Build Social Media 221

Nonprofit Tech for Good

MARCH 17, 2020

These campaigns allow you to gather subscribers for your mailing list directly on Facebook, who you can then contact about your campaigns, events and appeals. . Your time has value, and this activity is not free for your organisation. . 8) How to run an effective test. A lead campaign is a really useful campaign to start with.

Charity 331

Charity Facebook Test Profit 331