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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. Traffic has been called a vanity metric by some, because it is relatively easy to generate new traffic if you are not concerned about the quality. 2) Conversion Rates. 1) Traffic.

Metrics 297
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4 Financial Metrics to Increase Transparency for Your Nonprofit

sgEngage

And nonprofits that just upgraded their Guidestar rating one unit by being just a little bit more transparent still raised 26% more the following year. But only 16% of nonprofits in the Guidestar database of 14,000 organizations actually take the time to actively be more transparent. But not all nonprofits are created equal.

Metrics 107
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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Step 1: Build the top of your funnel SImply put, building the top of the funnel means participating in activities designed to create awareness about your association. By adding a new membership type, you can create an entirely new audience and potential member base for your association.

Create 169
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How and Why to Track Your Donor Acquisition Rate

Neon CRM

If you do, you’ll probably want to track your donor acquisition rate. It’s an important metric that will help you gauge how effectively you’re engaging new supporters, and it can also give you insight into which of your fundraising and marketing campaigns are most effective. Why Track Your Donor Acquisition Rate?

Rate 52
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Delivering Excellence in the Age of AI or Association 4.0

.orgSource

Membership Growth Rate Retention Rate Demographics Engagement Event Attendance Website Traffic and User Behavior Volunteer Activity Finance Revenue Streams Operating Reserves Leadership and Governance Board Member Engagement. If the association did not exist today, would industry leaders create it?

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15+ First-Rate Silent Auction Software Tools for Nonprofits

Qgiv

By integrating Qgiv’s silent auction features with Bloomerang’s robust donor and volunteer management tools, you can create a seamless fundraising experience that maximizes both donor engagement and auction revenue. What we love about Qgiv by Bloomerang Combining Bloomerang and Qgiv allows for a comprehensive approach to fundraising.

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. Step 1: Create Engaging Content Compelling content is the cornerstone of any successful social media strategy. In influencer campaigns, measure reach and impressions.