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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

While there are many things vying for your attention, when it comes to digital growth there are only five critical metrics you should look at to help you get the most out of your budget and drive long-term sustainable growth. It needs to be combined with the other metrics to provide value. 1) Traffic. 2) Conversion Rates.

Metrics 297
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Customer Story: The Duradash Activity Challenge Raises 6x More With CauseVox

CauseVox

In 2021, they used CauseVox to create their Duradash peer-to-peer campaign and came away with over $30,000 through their virtual activity challenge ! For 2021 they decided to shake things up and make it an activity challenge through the CauseVox platform instead. A platform goes beyond the features: it’s also the support you get.

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Raise the Board’s Financial IQ

.orgSource

To adequately fulfill the three duties of a nonprofit board member —Care, Loyalty, and Obedience—a solid understanding of the organization’s financial activities is needed. They should explain their activities and how they interface with staff and other finance professionals. Bring that connection to life.

Raise 419
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Delivering Excellence in the Age of AI or Association 4.0

.orgSource

Part Two When the generative AI bots made their debut in early 2024, they signaled a definitive end to the idea that yesterday’s technology is good enough for today’s members. Lead Executive : Provides operational leadership for initiatives, interfaces with the Oversight Group, ensures coordination, and monitors performance metrics.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Since then it has grown from 106 million active monthly users to 310 million active monthly users. Though increasingly rare to find an auto-generated, unclaimed page, they do exist. LinkedIn Analytics offer an important key metric that Facebook, Twitter, and Instagram do not – the ability to view clickthroughs on organic posts.

Linkedin 357
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Tips for Setting Up Your GivingTuesday Campaign

CauseVox

Use the impact metric to clearly define what each person’s gift will support The Council For Exceptional Children clearly displays how each donation creates an impact. Stay informed about campaign activity with daily email updates. Heck, you could start it now, and take your time perfecting it between now and December 3.

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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. About a quarter of nonprofits had active peer to peer mobile messaging programs in 2023, driving event attendance, recruiting volunteers, and generating donations and advocacy actions.