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10 Digital Marketing & Fundraising Trends to Prioritize in 2023

Nonprofit Tech for Good

As a sector, we’ve been addicted to the buzz about social media – and social media itself – for nearly 20 years, but if we take a step back and take a critical look at the big picture of social media, many nonprofits will discover that their return on investment (ROI) from using social media is minimal. Instagram: 1.4 Instagram: 1.4

Trend 334
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Building Resilient Funding Models: Essential Tips for Nonprofit Finance Professionals

sgEngage

By actively bringing together different departments and leading discussions around revenue diversification, you can set measurable goals, evaluate the ROI of each funding source, and make informed decisions about where to invest time and resources. Finance plays a crucial role in building a sustainable and scalable funding strategy.

professionals

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5 Fundraising Metrics Every Nonprofit Should Track This Year

The Modern Nonprofit

Donor Retention Rate What It Is : This metric tracks the percentage of donors who continue to give to your organization year after year. Segment your retention rates by donor type, such as recurring donors or major gift contributors, to gain deeper insights. The 5 Key Fundraising Metrics 1. Compare DAC across different channels (e.g.,

Metrics 52
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Solutions Day 2023—It’s Happening!

.orgSource

Sponsored by Nimble AMS We’ve crafted a great educational program, but it’s not delivering ROI. How can we give it a makeover without distracting from other critical activities? Use revenue, retention, renewal, learning, event, and behavioral data to unlock hidden information. What’s wrong?

Sponsor 275
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The Data ROI Pyramid: A Method for Measuring & Maximizing Your Data Team

Towards Data Science

Learn how to calculate your data team’s return with the Data ROI Pyramid. Today, maximizing and measuring data team ROI is near the top of every data leader’s agenda. Most data team ROI formulas focus on some version of the following calculation: Lift / investment = ROI. Calculating data ROI Image by author.

ROI 98
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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

Instead of just stating, “Using analytics, we can boost membership by 10%,” frame it as, “Imagine a world where 10% more people actively champion the environment, all because we understood their needs better. Let’s take member retention as an example. That’s the power of analytics.”

Analytics 169
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10 Instagram Best Practices for Nonprofits

Nonprofit Tech for Good

With one billion active monthly users, Instagram is a very powerful social network used by nonprofits worldwide. Despite Nonprofit Tech for Good being active on Instagram for nearly 10 years and having over 70,000 followers, our application for verification is repeatedly denied. Of those, 93% said they are likely to do so again.

Practice 363