Nonprofit Tech for Good

DECEMBER 19, 2022

1) Know that the effectiveness of social media is often overrated. The nonprofit sector needs to have an honest conversation about the effectiveness of social media. First, organic reach is at an all-time low and the value and effectiveness of social media advertising is questionable : Facebook: 2.9 Instagram: 1.4

Trend 336

Trend Fundraising Digital Marketing 336

The Next Web

MARCH 2, 2014

To measure the return on investment – or ROI – of your SEO campaigns, utilize the information aggregated from Positionly and Google Analytics to pull through the data and analyze patterns in traffic, increases in links, sustainable traffic and above all, increases in revenue. How is your company measuring the ROI of your SEO campaigns?

ROI 159

ROI Measure Websites Analytics 159

Nonprofit Tech for Good

FEBRUARY 1, 2011

What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? I join as many social media sites as I can and try to spend time learning each community so I can offer advice to others on how to engage with them. Who maintains your social media campaigns?

Social Media 191

Social Media National Media Interview 191

Nonprofit Tech for Good

DECEMBER 20, 2010

Title (s): Manager, External Affairs and Associate, Social Media & Recruitment. What was the very first social media tool your organization utilized, and when? What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? Please summarize your ROI.

Social Media 189

Social Media Foundation Media Examples 189

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. below are 33 of must-read updates to Social Media for Social Good: A How-To Guide for Nonprofits. Introduction :: Integrating Web 1.0,

Social Media 234

Social Media Social Media Chapter 234

Nonprofit Tech for Good

JUNE 3, 2012

and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment).

Social Media 157

Social Media Communication Media Social 157

NetWits

MARCH 8, 2012

The folks running Give to the Max Day: Greater Washington centered all the fundraising efforts online due to the fact that online and social fundraising continue to gain traction while also producing a significantly better ROI when done well. Awards for nonprofits with the most active individual fundraisers that garnered the most donors.

Social Media 200

Social Media Fundraising Online Media 200

Nonprofit Tech for Good

JUNE 13, 2013

There absolutely is a math to social and mobile media. It’s a strategy that I have been using, testing, and adapting since @NonprofitOrgs first launched on Myspace in 2006 and now there’s an ever-increasing flow of data being released that proves that social and mobile media are, in fact, powerful fundraising tools.

Mobile 189

Mobile Track Media Fundraising 189

Amy Sample Ward

AUGUST 18, 2009

Social media, as many have said time and again, is only part of your campaigning, part of your fundraising, and part of your communications. These 5 Steps are intended to help you create a successful social media strategy, but as you will see, they focus on your organization’s overall strategy! Goals & Objectives.

Social Media 190

Social Media Strategy Media Social 190

Nonprofit Tech for Good

DECEMBER 3, 2020

Related Webinar: Social Media Best Practices for Nonprofits. billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy.

Facebook 364

Facebook Practice Nonprofit Social Media 364

Nonprofit Tech for Good

OCTOBER 14, 2012

One of the most important lessons that all nonprofit social media managers need to learn is that social media is constantly in flux. Rather than lamenting this new reality, a good social media manager will adapt quickly. You get out of social media what you put into it. And this is a good thing!

Facebook 279

Facebook Nonprofit Social Media Gift 279

Allegiance Group

APRIL 14, 2025

For many in public media, budget season is upon us. This is especially important during this time of uncertainty, when there may be a tendency to automatically pull back on spending or suspend some activities altogether. Factor in likely increases for postage rates and digital media. Your budget is a roadmap for the year ahead.

Public 52

Public Media Channel Mail 52

Nonprofit Tech for Good

APRIL 14, 2013

Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. integration of social media, mobile-optimized donate pages, text-to-give donate pages, and the ability to donate via mobile wallets.

Newsletter 264

Newsletter Nonprofit Social Media Social Network 264

Amy Sample Ward

JANUARY 18, 2010

Day and I’ve been watching the time zones wake up in the US and start Twittering about the various service projects and community building activities everyone is participating in. To be honest, I often skim, and when the title of the post mentioned 15 Social Media Resolutions, I figured I’d just skip to the list.

Community 179

Community ROI Facebook Social Media 179

Nonprofit Tech for Good

APRIL 5, 2021

Related Webinar: Social Media Best Practices for Nonprofits. With one billion active monthly users, Instagram is a very powerful social network used by nonprofits worldwide. Capturing website traffic from Instagram has always been a challenge since nonprofits can not post active hyperlinks in posts.

Practice 363

Practice Nonprofit Social Media Facebook 363

Forum One

APRIL 27, 2023

But understanding the true components and possibilities of a digital initiative can reveal efficiencies that save time and effort, providing a return on investment (ROI) far greater than anticipated. Eliminate time-consuming tasks with process integration ROI: Staff time and frustration are saved when automated processes work.

ROI 95

ROI Digital Strategy Template 95

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Note from Beth: Many nonprofits do not have dedicated teams for social media and social media strategy and implementation is typically only a part of a someone’s job. Nonprofits nowadays invest serious resources to keep pace with the latest social media trends. Flickr Photo by Yung Tsai. By Sacha Evans. Simply Measured.

Social Media 122

Social Media Channel Media Difference 122

NTEN

JUNE 29, 2011

Lately, there has been much debate about the value of social media and its so-called "experts". When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? The truth is, ROI can be calculated in a variety of ways. How's that for ROI?

ROI 94

ROI Facebook Social Media Advocacy 94

Nonprofit Tech for Good

MARCH 11, 2022

Participants promote their involvement (and ask for donations) through social media. Since p2p fundraising is conducted online using social media, a peer-to-peer fundraising platform will not only help you run a p2p campaign effectively, it’ll also help you and your staff be more efficient. How to Build a Peer-to-Peer Campaign.

Fundraising 344

Fundraising Nonprofit Donation Campaign 344

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 9, 2009

Photo by Jeff Pulver David Armano has an article on BusinessWeek called " The New Focus Group: The Collective " where he urges companies using social media to make the last word in ROI insight, not investment. He is describing what an organization with a " learning organization " culture does and applying it to social media.

ROI 92

ROI Learning Social Media Reflection 92

Beth's Blog: How Nonprofits Can Use Social Media

MAY 25, 2010

I wonder if the secret sauce is to do a cost/benefit analysis before you start preparing your favorite social media sauce? Do they get social media? Tags: Fundraising ROI Strategy agc2 case foundation contests. Hit the pause button and ask: “ Should our organization participate in the first place? &#.

Contest 99

Contest ROI Fundraising Online 99

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? That happens when leaders model and encourage it.

ROI 91

ROI Examples Results Social Media 91

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

David was interested in learning more about what American nonprofits were doing with social media, he asked me for some advice. When possible, I get a list of attendees at workshops or conferences, and I visit their web sites and social media outposts. Effective Social Media. Examples: Wildlife Direct and Brooklyn Museum.

Social Media 118

Social Media Media Social Nonprofit 118

Nonprofit Tech for Good

NOVEMBER 12, 2012

Simply click the list’s name to see all the recent posts and activity from the pages and people featured in the list, without overwhelming your main News Feed. As all good social media managers know, diversify your bran d and time spent across multiple social networks. Once or twice, but not urgently(!!).

Facebook 279

Facebook Feeds News Bookmarking 279

Nonprofit Tech for Good

JUNE 3, 2012

and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment).

Social Media 100

Social Media Communication Media Social 100

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2010

Many nonprofits have are actively exploring social media - from dipping in their toes into the water with a low-investment experiment to jumping off the cliff. Altimeter Report: Social Media Analytics. They define this process as "social media analytics.". Social Media Analytics Frameworks and Tools.

Social Media 100

Social Media Measure Media Strategy 100

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 15, 2009

Photo by Terry Bain in Flickr I've been hearing a lot lately from folks who work in nonprofits asking for examples of "social media or social networking policies." But, if an organization simply cuts and pastes a social media policy without the internal culture change, it won't be effective. There are examples (see below).

Social Media 100

Social Media Policy Media Social 100

sgEngage

NOVEMBER 20, 2024

By actively bringing together different departments and leading discussions around revenue diversification, you can set measurable goals, evaluate the ROI of each funding source, and make informed decisions about where to invest time and resources. Finance plays a crucial role in building a sustainable and scalable funding strategy.

Professional 97

Professional Fund Model Build 97

Nonprofit Tech for Good

JANUARY 16, 2012

Business always underestimate the fact the nonprofits are some of the most active early adopters on the Web. Be sure to add a description with a link to increase your return on investment (ROI)/traffic from using Pinterest. It’s a simple oversight that dramatically reduces ROI. Repin your first Pin. e-Newsletter.

Nonprofit 274

Nonprofit Profile Social Network Twitter 274

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 5, 2011

My last deep dive into social media and health care was when I delivered this keynote for a health care organization so this was an opportunity to see how the field has progressed. Some reflections: Health Organizations: Social Media. I introduced some concepts about Social Media ROI and steps to making a case.

Social Media 97

Social Media Reflection Leadership Media 97

Nonprofit Tech for Good

OCTOBER 5, 2011

The following is an excerpt from Chapter 6 in the newly released Social Media for Social Good: A How-To Guide for Nonprofits. The best practice listed below are result of spending the last three years maintaining and building the Social Media for Nonprofit Organizations LinkedIn Group. A lull in activity is glaringly obvious.

Linkedin 203

Linkedin Group Practice Management 203

Amy Sample Ward

NOVEMBER 11, 2012

" Social Media for Social Good [Infographic] – "In our new Social Media for Social Good infographic, we profile several successful grassroots and nonprofit campaigns, explain tactics that increase the impact of a message, and explore emerging trends in charitable giving and volunteering."

Web 137

Web Social Media ROI Bookmarking 137

Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2009

The Need for the 4Cs Social Media Framework. Over the last year, I have had to explain how social media works to diplomats, defense officials, and academics and students focused on fields as diverse as international affairs, management and sociology. I have found that first-timer find social media confusing because of two reasons.

Social Media 107

Social Media Media Social Collaboration 107

Nonprofit Tech for Good

JANUARY 30, 2012

This website allows users to build visually appealing interactive timelines using video, audio, images, location, social media, and timestamps. JustCoz.org is a platform that enables charities, nonprofits, and NGOs to increase their social media reach by way of tweet and status update donations. Dipity :: dipity.com.

Fun 279

Fun Resource Nonprofit Social Media 279

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

CauseVox

SEPTEMBER 13, 2021

In 2021, they used CauseVox to create their Duradash peer-to-peer campaign and came away with over $30,000 through their virtual activity challenge ! For 2021 they decided to shake things up and make it an activity challenge through the CauseVox platform instead. Instead it’s been thrown together on social media.”

Activism 98

Activism Activities Active Challenge 98

Nonprofit Tech for Good

MAY 13, 2016

It’s true that social media is in transition. And the next Big Thing in social media Snapchat is baffling to many seasoned social media managers. And email ROI and online giving is up, up, up! By 2018, the global population of social media users is projected to grow to 2.44 40% are active on Instagram.

Social Media 100

Social Media Stats Media Online 100