Neon CRM

NOVEMBER 15, 2023

Direct mail is too often associated with the past. Some assume direct mail is ineffective today and that younger audiences don’t want to receive it. But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. Here’s why!

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Achieve

JUNE 2, 2021

that generational lines haven’t stopped millennials from being exceedingly active in movements for change. For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . direct mail campaigns. benefits of direct mail. direct mail and digital marketing. Personalization.

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Allegiance Group

FEBRUARY 14, 2023

The Q2 2022 Fundraising Effectiveness Project paints a concerning picture. in 2020 , according to nonprofit organizations surveyed by the Association for Fundraising Professionals. in 2020 , according to nonprofit organizations surveyed by the Association for Fundraising Professionals. year over year. in 2016 to 19.3%

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Nonprofit Tech for Good

JUNE 23, 2020

Related Webinar: Online Fundraising Best Practices for Nonprofits. Today, nonprofits worldwide have access to online fundraising tools that could not have been imagined at the turn of the millennium, and current best practices are shaped by 20+ years of innovation and experimentation. 1) Implement Donation Page Best Practices.

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Nonprofit Tech for Good

DECEMBER 6, 2019

By Katie Casillas , director of marketing at GolfStatus.org , an event management platform specifically for golf fundraisers. Golf fundraisers are a huge opportunity for outreach, stewardship, and certainly for fundraising. Is fundraising your key priority? Here are ten tips to consider ahead of your 2020 event.

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sgEngage

OCTOBER 17, 2023

The nonprofit fundraising numbers make a compelling case for a strong end-of-year effort. Ensure that your organization’s digital experience is seamless and easy to navigate Developing fresh and distinctive messaging that makes a case for support is and always has been a crucial step for launching a fundraising campaign.

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The Modern Nonprofit

SEPTEMBER 18, 2024

Estimated Reading Time: 8 minutes boost Your Fall Fundraising: Leveraging Campaign Management Tools As the crisp autumn air begins to roll in, so does one of the most critical times for nonprofits—fall fundraising season. However, the fall fundraising season also presents unique challenges for nonprofits.

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Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. Think about peer-to-peer fundraising as a ripple effect: One person connects their friends, which expands into reaching those friends’ social circles, and so on.

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Candid

FEBRUARY 28, 2023

You worked hard to meet last year’s fundraising goals, and now you’re able to look ahead at a new year filled with new possibilities. To help start your year off strong, consider prioritizing these five fundraising ideas today. Mailing thank-you, birthday, or holiday cards, signed by your staff or volunteers.

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Get Fully Funded

AUGUST 19, 2024

By segmenting your marketing channels based on detailed donor data, you communicate more effectively and personally. Preferred donation and communication channels: Knowing donors’ preferred methods of giving (online donations, mailed checks, text-to-give) ensures a convenient donation process.

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sgEngage

AUGUST 9, 2024

How can you leverage National Nonprofit Day for relationship building and fundraising? You can use email, social media, or even direct mail to express your gratitude for their support. Idea: Highlight individual donors and/or volunteers that have had a notable impact on your organization on your social media channels.

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Connection Cafe

MARCH 26, 2021

Instead, you can support and build upon your current efforts with marketing on new channels. Digital marketing can reach new heights when it’s supported by a direct mail marketing campaign that works in tandem with your online strategy. To explain how this works, this article will discuss how direct mail can: Build Momentum.

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Achieve

JULY 26, 2021

One of the most challenging parts of fundraising is the coveted ask. Maybe you’ve hosted a couple of events already or have launched a fundraising campaign, but have found that your messaging hasn’t resulted in many donations. Your fundraising ask is equivalent to a sales pitch. designing the perfect fundraising event.

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sgEngage

APRIL 3, 2023

As a nonprofit professional, you’re probably always looking for innovative fundraising ideas for your organization. Most nonprofits host several fundraising events and giving campaigns throughout the year, which bring in lots of revenue but require extensive planning and have upfront costs. How does passive fundraising work?

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Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. 1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. Not all fundraising programs look alike.

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NetWits

JUNE 23, 2011

— When creating any fundraising campaign there are two items that should always be on your short list list. So, what are the 2 key elements of successful fundraising campaigns? 1) A multi-channel approach to engagement. Oh, and improved fundraising results. Multi-Channel Engagement. Learn how Susan G.

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M+R

APRIL 24, 2024

This year, 225 wonderful nonprofits partners joined in the fun, contributing data on fundraising, advocacy, engagement, mobilization, and marketing. Here’s a small sample of what you’ll find: Average online revenue declined by 1% in 2023, while direct mail revenue fell by 6%. Sign up now! The social media landscape is changing quickly.

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Nonprofit Tech for Good

JANUARY 13, 2020

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. Include links to your active social media channels like Facebook, Twitter, Instagram, and YouTube. 4) Add to Mailing List.

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Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. That’s why developing a strategic fundraising plan is necessary. We’ll cover: Why you should create a fundraising strategy. 6 elements your fundraising strategy should include. 10 steps to build your fundraising strategy.

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Top Nonprofits

MARCH 12, 2021

The new year is off and running, and many nonprofits are starting to plan for this year’s fundraisers. It’s the perfect time to reevaluate your fundraising strategies, leaving the less effective approaches in the past, and considering the addition of (or emphasis on) some new ones. Let’s get started! Emphasizing Mobile Giving.

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CauseVox

NOVEMBER 18, 2021

The end of the year is fast approaching and with it, your year-end fundraising campaign. CauseVox’s Year-End Fundraising Fair was a mini-conference featuring 16+curated sessions with a big impact on year-end fundraising. You Can Incorporate #GivingTuesday Into Your Year-End Fundraising Plans For Optimal Results!

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Nonprofits Source

JUNE 26, 2024

Between fundraising events and various campaigns, different fundraisers require different marketing approaches. You invest in nonprofit fundraising software and purchase or rent prospect lists—but have you considered first looking toward your existing base of support?

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The Modern Nonprofit

APRIL 18, 2023

Estimated Reading Time: 6 minutes Unlock the fundraising potential of your nonprofit by understanding your target audience. Discover our step-by-step guide to connecting with donors who truly care about your mission, and watch your fundraising efforts thrive.

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The NonProfit Times

MAY 10, 2024

However, lack of understanding of what motivates their generosity is causing fundraisers to leave opportunities for further engagement with them on the table. Thus, it behooves fundraisers to increase efforts to connect with them in ways that align with their reasons for giving.

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Greater Giving

APRIL 11, 2023

We had a few requests from our client community about how ChatGPT could help fundraisers, so we decided to ask ChatGPT directly. Fundraising can be a challenging and time-consuming task for nonprofit organizations. With the help of ChatGPT, fundraiser professionals can save time and increase their chances of success.

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Top Nonprofits

NOVEMBER 9, 2021

Galas have strong fundraising potential and are a staple of many nonprofits’ event season. Plan Engaging Virtual Activities and Performances. Activity coordinators. Assign someone on your team, whether they are an activity coordinator or even the project supervisor, to help manage your volunteers. Follow Up Afterward.

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Bloomerang

NOVEMBER 16, 2023

Mobile communication is becoming a central part of nonprofit fundraising and advocacy. According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. This guide will explain how the process works and ways to optimize your campaigns to raise more from this channel.

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Allegiance Group

JUNE 7, 2023

Fundraising is a year-round concern for nonprofit organizations, delivering the critical donations and contributions they need to keep their operations running. These hardships make it even more challenging for nonprofits to conduct successful fundraising and encourage donors to give more to their cause. 10) to major gifts (e.g.,

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Get Fully Funded

JANUARY 9, 2022

Drafting a fundraising plan can be intimidating, especially if it’s your first time and you have no fundraising plan structure. A good plan has enough detail in it to adequately explain each strategy and activity. You see, a good fundraising plan isn’t something you knock out in an afternoon. I’ve been there.

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The Modern Nonprofit

JUNE 20, 2024

Estimated Reading Time: 5 minutes Mastering the Stages of a Nonprofit Capital Campaign There are so many ways to raise funds, from online fundraising efforts and silent auctions to organizing walk-a-thons. Setting Realistic Goals: Define clear, achievable fundraising targets based on your needs and the results of your feasibility study.

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Allegiance Group

MAY 1, 2024

Navigating the complexities of year-end fundraising for nonprofits can often feel like threading through a maze of challenges. Be Realistic When it Comes to Goal-Setting Setting clear and realistic fundraising goals can also give nonprofits a strong predictor of upcoming campaigns. But fret not – this is where our guide comes in.

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Nonprofits Source

APRIL 15, 2024

However, if no one knows that your event is taking place, you won’t be able to achieve a high turnout or meet your fundraising goals. You can also create a creative event hashtag and ask your ambassadors to include it in their posts—this can help your organization reach new audiences and maximize fundraising success.

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Qgiv

AUGUST 5, 2021

This means, you have their consent to reach out via direct mail, email, calls, and texts! Use that checkbox for event registrations, volunteer signup forms, and mailing list signup forms. Additionally, you can get your supporters to sign up for your texts using other marketing channels. Market your text fundraising keywords.

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Qgiv

MAY 3, 2023

Fundraising calendars help set your nonprofit up for success for the entire year. A fundraising calendar enables you to keep your goals, campaigns, strategies, and due dates all in one place that your whole team has access to. Another objective you need to define for your fundraising calendar is your awareness goal.

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Greater Giving

DECEMBER 15, 2022

Remember that marketing for nonprofit organizations is not only about fundraising. Here’s what we’ll be covering to better utilize marketing for donor engagement: Core Nonprofit Marketing Channels . Integrating Marketing Channels . Core Nonprofit Marketing Channels. Let’s focus on these four main channels: Direct mail.

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M+R

JUNE 22, 2023

That’s how I felt the first time I got a demo for Scout Quest, the dashboard my M+R colleagues developed to leverage data to enhance mail programs and help with things like deliverability , reactivation, and mid-level donor upgrades. Use Scout Quest and ads to re-activate unsubscribes. Super useful email applications.

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Get Fully Funded

SEPTEMBER 27, 2023

If your fundraising event or the end of a specific fundraising campaign is quickly approaching and you haven’t quite hit your goal, try not to stress. In peer-to-peer fundraising, nonprofits essentially ask their volunteers and supporters to reach out to their individual networks to raise money on their behalf.

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