Nonprofit Tech for Good

MARCH 4, 2023

According to Pew Research Center , 85% of people have a smartphone and even more than that are active on a number of social media platforms. This free nonprofit marketing tool allows you to share your organization’s latest news and updates, promote your latest fundraising campaign, and strengthen relationships with your supporters.

Social Media 343

Social Media Media Social Nonprofit 343

Fast Company Tech

MARCH 17, 2025

And nearly half (48%) of all respondents claimed to have experienced mental health issues including depression as a result of their betting activity. One demographic that seems particularly susceptible to sports betting addiction, according to the Intuit Credit Karma study, is Gen Z37% of whom reported being addicted.

Studies 129

Studies Adobe Children Demographics 129

TechImpact

JUNE 11, 2014

Choose one, simple, straight forward, insight to build off of, and construct the campaign from there. This insight could be a statistic, like the percentage increase of a certain demographic, or the result of a specific behavior, like what happens when a certain demographic engages in an activity. Be curious.

Effective 228

Effective Digital Marketing Nonprofit 228

Nonprofit Tech for Good

JULY 2, 2020

It will also grant you access to more advanced analytics and improved ad campaign management, as well as enable you to add contact information to your page. If your nonprofit’s account is already active but registered as a personal account, you can also switch over from a personal to a business account without losing followers.

Fundraising 331

Fundraising Nonprofit Influence San Diego 331

Nonprofit Tech for Good

JANUARY 10, 2022

Over 100,000 nonprofits worldwide have taken advantage of Google Grants since the program was established in 2003, yet most nonprofits have never taken part in the program and many more are no longer receiving Google Ad Grants, because they did not take the necessary steps to keep their account active. and get them approved.

Grant 360

Grant Google Nonprofit Guide 360

Nonprofit Tech for Good

JANUARY 20, 2023

Consider the demographic you are targeting and ask yourself what types of events or activities might appeal to them. For example, an activity-based fundraiser like a hike-a-thon might attract younger generations, such as Gen Z. This will help you create a more compelling and meaningful campaign. 2) Brainstorm.

Fundraising 356

Fundraising Nonprofit Ideas Causes 356

Byte Technology

SEPTEMBER 22, 2015

Enter Demographics Pro, a go-to service for e-tail, non-profit and online business interests looking to grow their audience and, in turn, their bottom lines. The post Profiling Like a Pro: Understanding the Demographics of Your Instagram Audience appeared first on Byte Technology’s Nonprofit Web Design Insights Blog.

Demographics 100

Demographics Audience Profile Social Media 100

Nonprofit Tech for Good

SEPTEMBER 19, 2017

Social media is integrated into your email campaigns. Social media is integrated into your online giving campaigns. For example: Success stories , Campaign updates , Photo essays , Useful tips and advice. Create social media graphics for special fundraising campaigns and year-end fundraising campaigns.

NGO 254

NGO Social Media Media Social 254

CauseVox

OCTOBER 10, 2024

The campaign is undoubtedly effective. So, if you’re considering launching a GivingTuesday fundraising campaign , having a strong presence on social media is a no-brainer for success. Define Your Desired Donor First, start by figuring out who your ideal donor is for your GivingTuesday campaign.

Social Media 98

Social Media Media Social Tips 98

Amy Sample Ward

JANUARY 15, 2010

Starting off 2010, the monthly #4change Twitter chat focused on the topic of campaigning with social media. Question 1: How do we define campaigning in the context of social media? annanten : @rootwork list building is just a strategy to engage more folks in your campaign. Good campaigns move away from awareness 2 spur action.

Campaign 108

Campaign Social Media Org Measure 108

Nonprofit Tech for Good

JULY 10, 2019

That’s why you need to confirm your ideal target audience for each online fundraising campaign. For example, if you want to run a fundraising campaign to appeal to young adults and you know that your Facebook followers are mostly aged between 35-55 then you might want to focus on other channels for your main messaging.

Fundraising 280

Fundraising Social Social Media Channel 280

Nonprofit Tech for Good

MAY 18, 2020

Advocating by galvanizing grassroots activism, signing petitions, and contacting elected officials. When applying, you will be given the choice of applying for a “Smart Campaigns” or a “Classic” Google Ads account. Each active campaign in your account must have at least two active ad groups. Account Structure: .

Grant 336

Grant Google Guide Websites 336

Top Nonprofits

APRIL 20, 2022

If you’ve ever led an advocacy campaign, you know that it has an incredible number of moving pieces. As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. That’s why planning is the most important stage in your advocacy campaign. Set clear campaign goals and identify a timeline.

Advocacy 130

Advocacy Campaign Tips Volunteer 130

Candid

OCTOBER 23, 2024

I learned that traditional approaches like annual drives, direct mail campaigns, and newsletters felt impersonal, disconnected, and transactional to donors. Remember, you’re not just seeking funds—you’re inviting donors to join a movement, to become active participants in creating meaningful impact.

Donor 105

Donor Strategy Relationship Children 105

sgEngage

JANUARY 26, 2024

A well-designed awareness campaign can bring attention to your nonprofit’s cause, educate the public about a significant issue, and drive more donations to fuel your mission. To ensure your campaign’s success and reach diverse audiences , tap into the reach and brand visibility of like-minded businesses through a corporate partnership.

Awareness 103

Awareness Campaign Business Social Media 103

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 14, 2013

So, I’m so excited to host this guest post from By Mayur Patel , vice president of Strategy and Assessment at Knight Foundation, and Anna Dilernia , Strategy and Assessment Assistant at Knight Foundation that shares solid information for those nonprofits who will launch a Giving Tuesday Campaign. Set Clear and Measurable Goals.

Campaign 109

Campaign Template Foundation Donor 109

Bloomerang

JUNE 26, 2023

Coming in highest was email campaigns, with 88.6% In this article, we break down the reasons why email campaigns are a perfect place to begin engaging your donors and how your nonprofit can use email to your advantage starting today. of respondents stating they planned to use email marketing in 2023.

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email Campaign Fundraising Marketing 103

Bloomerang

NOVEMBER 1, 2024

TIP 8: Since fewer folks in any demographic write checks, stop making checks your primary mode of payment. They may feel like “make work” to you, but remember these activities are not just for your client beneficiaries. Capacity building campaigns to create more love all around should become commonplace.

Tips 112

Tips Strategy Volunteer Donor 112

NTEN

APRIL 5, 2011

By Jocelyn Harmon, Director of Nonprofit Services, Care2 Unless you've been living under a barrel, you know the demographics of the U.S. Here are some key highlights from The Changing Demographics of America by Smithsonian. The changing demographics of the U.S. are changing. I encourage you to read the entire article.

Demographics 87

Demographics United States Baltimore California 87

sgEngage

APRIL 20, 2023

Fundraising events and one-time campaigns are great ways to raise money for your organization, but infrequent fundraisers don’t provide consistent income. Annual giving campaigns can raise money to cover your day-to-day expenses by bringing in a steady stream of funding. Set a theme for each year’s annual giving campaign.

Campaign 98

Campaign Giving Effective Ideas 98

Nonprofit Tech for Good

AUGUST 9, 2021

Since then it has grown from 106 million active monthly users to 310 million active monthly users. Upload work projects, such as presentations, videos, or special fundraising campaigns. For the first 13 years of its existence, growth was slow but steady. That changed when LinkedIn was purchased by Microsoft in 2016 for $26.2

Linkedin 363

Linkedin Practice Nonprofit Social Media 363

Achieve

JUNE 2, 2021

that generational lines haven’t stopped millennials from being exceedingly active in movements for change. For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . direct mail campaigns. can work together to create more effective campaigns than either can alone. .

Mail 94

Mail Campaign Course Digital 94

Association Analytics

APRIL 8, 2021

Going back to the membership example, perhaps one of your strategies is to implement a win-back campaign for lapsed members. In this case, the number of conversions and the total number of active participants in the campaign can be leading indicators for your goal of increasing membership.

Goal 192

Goal Data Articulate Analysis 192

Amy Sample Ward

OCTOBER 18, 2011

Most organizations have a call to action, a campaign, or a fundraising push to promote on Facebook and other social media. This increased activity in a public channel is increasing search results on Google too. Calls to Action. One of the new changes to Facebook is the expansion of Insights, the Facebook analytics tool.

Facebook 196

Facebook Change Nonprofit Tutorial 196

Top Nonprofits

MARCH 12, 2021

In this year’s spring fundraising campaigns, expect to see organizations: Emphasizing mobile giving. A rising trend in direct mail campaigns is including your text-to-give number and keyword in your letters, which is an effective way to integrate your digital and physical channels. Appealing to younger donors.

Trend 98

Trend Campaign Fundraising Donor 98

Nonprofit Tech for Good

AUGUST 29, 2019

So what keeps 35% of online adults engaged with and actively using Instagram? Médecins Sans Frontières (MSF) shares attention-grabbing staff stories from the front lines, to raise awareness of international crises such as the violent campaign against the Rohingya people in Myanmar: View Story. Fill in the details for your campaign. .

Donation 279

Donation Money Raise Ideas 279

.orgSource

JULY 3, 2023

In fact, it has the potential to be the star of your communication campaigns and the basis for multiple other varieties of messaging. In addition, a powerful film clip can be the backbone for an entire multi-media and sponsorship campaign, making it even more affordable. Some professionals still think of video as a one-off initiative.

Video 221

Video Communication Strategy Create 221

Candid

SEPTEMBER 18, 2024

Many of us working to strengthen civil rights see recent court rulings overturning affirmative action and campaigns to limit diversity, equity, and inclusion (DEI) initiatives and ban books as undermining this country’s vision of pluralism and equal opportunity. How can the campaigns best meet their needs?

Generation 133

Generation Organization Campaign Influence 133

sgEngage

MAY 27, 2021

Donorly’s fundraising strategy guide recommends analyzing aspects of your past campaigns such as: Most and least successful campaigns and appeal tactics. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors or those who live in a specific area.

Giving 122

Giving Fundraising Campaign Donor 122

Amy Sample Ward

NOVEMBER 5, 2009

Do to the lack of activity on MySpace, we’ve decided to focus our efforts on the Causes Application on Facebook.&# (To read the full message, click here.) Causes’ About statement says, “The goal of all this is what we call “equal opportunity activism.&# First, let me explain what happened yesterday.

Myspace 158

Myspace Technology Causes Social Network 158

Amy Sample Ward

NOVEMBER 5, 2009

Do to the lack of activity on MySpace, we’ve decided to focus our efforts on the Causes Application on Facebook.&# (To read the full message, click here.) Causes’ About statement says, “The goal of all this is what we call “equal opportunity activism.&# First, let me explain what happened yesterday.

Myspace 158

Myspace Technology Causes Social Network 158

The Modern Nonprofit

DECEMBER 17, 2024

Donations are pouring in, campaigns are in full swing, and the energy is high. But alongside this flurry of activity comes an important responsibility: preparing for tax season. Look for key metrics like average donation size, frequency, and donor demographics to inform your future outreach strategies.

Tips 52

Tips Giving Donor Files 52

Association Analytics

OCTOBER 7, 2024

” Key components of this approach include: Segmentation: Divide your audience based on demographics, behaviors, and preferences. Repurposing segments for new persona-based outreach or re-targeting aspects of them to specific demographics can make old content new again, and have a whole new impact.”

Content 169

Content Strategy Marketing Data 169

Candid

NOVEMBER 29, 2022

Earlier this year, we introduced new funder fields to make them better suited to documenting grantmaking activities. Endowed foundations don’t have to fundraise to sustain their operations; they don’t have to sell products; and they don’t have to campaign for votes to stay in office. From pain to gain. What’s next?

Reflection 111

Reflection Work Demographics Foundation 111

Pamela Grow

SEPTEMBER 25, 2024

The purpose of your campaign should drive your segmentation efforts, providing context to how you group your supporters. Demographics. Segmenting supporters based on demographics like age or location can add an extra personal touch to your messages. Any strong strategy starts with goal-setting. Select segmentation criteria.

Audience 111

Audience Effective Tips Database 111

Candid

FEBRUARY 16, 2023

On February 14, Candid launched Demographics via Candid, a campaign through which we partner with organizations across the social sector to encourage demographic data sharing. As organizations begin to share their demographic data using these new options, the numbers will increase. What’s changed?

Profile 98

Profile Demographics Alaska Data 98

Bloomerang

MAY 30, 2022

Look back at your previous fundraising initiatives and outreach campaigns to assess your strengths, challenges, and opportunities. Answer these questions and review the data from past campaigns to understand where your organization currently stands and how you can build on past performance. A direct mail campaign. Define goals.

Fundraising 140

Fundraising Guide Social Media Donor 140