NonProfit Hub

FEBRUARY 18, 2021

You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? I consider those basic metrics to be “rearview mirror” metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

DNL OmniMedia

NOVEMBER 12, 2020

Using that knowledge, we’ve created this guide to help your team understand major gift KPIs, the metrics you should be tracking, and the top tips to do so successfully. You’ll explore major gift metrics through the following guide: Overview of Major Gift Fundraising Data. 3 Tips to Track Major Gift Metrics More Effectively.

Metrics 52

Metrics Gift Track Tech 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. Here are some metrics that I use to harvest insights on those questions. The M&R social media benchmarks study is a good start, although the benchmarks are based on a small sample size.

Metrics 98

Metrics Benchmark Facebook Experiment 98

sgEngage

MARCH 13, 2024

The 12th edition of the Blackbaud Peer-to-Peer Benchmark Report is here! This metric is one to watch for the future. Putting Benchmarks into Action So, what does all this mean for nonprofit P2P marketers and fundraisers? Download the full Blackbaud Peer-to-Peer Benchmark Report today.

Blackbaud 83

Blackbaud Report Fundraising Benchmark 83

sgEngage

NOVEMBER 20, 2024

By actively bringing together different departments and leading discussions around revenue diversification, you can set measurable goals, evaluate the ROI of each funding source, and make informed decisions about where to invest time and resources. Set performance benchmarks (e.g.,

Model 56

Model Fund Professional Build 56

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. The big sound bite from this year’s Benchmarks Report is that total online revenue grew by only 1% in 2018. Most individual email metrics have continued to decline.

Benchmark 81

Benchmark Digital Report Advocacy 81

Neon CRM

NOVEMBER 17, 2023

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. This strategy will encompass tailored activities, communication channels, and personalized interactions aimed at making their members more satisfied and encouraging them to contribute to the organization’s mission.

Strategy 98

Strategy Measure Social Media Metrics 98

M+R

JUNE 10, 2021

From screenshots that’ve been shared, it looks like the “Protect Mail activity” option loads ALL content. In SparkPost’s 2021 Benchmark report, almost 40% of all opens and clicks came from an Apple Mail app client (25.7% A quick reminder: email opens are tracked by tiny image pixels embedded in the content.

Rate 122

Rate email Open Change 122

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

A benchmarking process can be as simple as finding a handful of similar nonprofit organizations and comparing your key performance metrics. Take this example comparing nonprofits performance in pinerest. Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study.

Benchmark 105

Benchmark Social Media Global Project 105

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 5, 2011

Mari Smith pointed to this blog post from All Facebook explaining the metric and how it has been implemented in apps. Mari Smith pointed to this blog post from All Facebook explaining the metric and how it has been implemented in apps. Photo by lecercle. Size has never mattered to us.

Metrics 114

Metrics Facebook People Measure 114

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. People who are active on Twitter tend to be plugged into current events and trending news. Twitter is not for every nonprofit.

Twitter 345

Twitter Practice Social Media Nonprofit 345

sgEngage

FEBRUARY 27, 2023

Include every single activity you do as part of your bookkeeping and accounting processes and indicate whether they’re monthly, quarterly, or annual actions. The comparative reports give you a benchmark for performance, comparing your results to last month or last year. Do we calculate depreciation monthly or quarterly?—

Create 93

Create Journal Metrics Review 93

Gyrus

OCTOBER 1, 2024

Types of Data Available in LMS Systems According to our 2024 Customer Education Benchmarks & Trends report —in which we commissioned Forrester to survey 300 education leaders at the director level or above—80% of high-success organizations consider “access to multiple types of data” important to running a successful customer education program.

Analytics 64

Analytics Train Training Data 64

M+R

JUNE 5, 2023

Along with Richard Vigurie, they honed an analog skill every politically active organization now tries to do digitally: find your people and activate them. Infrastructure : you’ll still need some: staff to manage influencer relationships, ways to track and report on metrics — essentially what your digital program already does.

Conservancy 98

Conservancy Influence Mail Headline 98

Bloomerang

MAY 28, 2024

Performance metrics should be both quantitative and qualitative. They need a supportive culture of philanthropy flowing throughout the organization that actively engages other staff, board, volunteers, and current donors to strengthen discovery, cultivation, solicitation, and stewardship activities.

Advice 88

Advice Job Fundraising Texas 88

M+R

MAY 31, 2022

We saw some of the impacts of these changes in this year’s Benchmarks. Some (including our friends at EveryAction and ActionKit) are using the data about when, where, and how the tracking pixel has been downloaded to separate out different types of opens, so you can see two metrics for “human open rate” and “combined open rate.”

Mail 116

Mail Spam Rate email 116

The Storytelling Non-profit

JANUARY 24, 2022

Now you’ve identified how you’re using the story, we’re going to get into the weeds to identify your metrics and markers of success. Arguably, measuring ROI on any kind of communication or marketing activity is a channel. Now for the metrics beyond total engagement on the posts, this is where you’ll customize your measurements further.

ROI 67

ROI Storytelling Measure Story 67

Neon CRM

OCTOBER 5, 2023

Your efficiency ratio measures the amount of money you spend on fundraising against the amount of revenue generated by those activities. Read on for insight into why this metric is important and how to calculate it. As with most nonprofit benchmarks, it’s hard to define exactly what a good fundraising efficiency ratio is.

Ratio 52

Ratio Fundraising Metrics Raise 52

Connection Cafe

OCTOBER 31, 2013

Event metrics can be great guides as we plan. In earlier posts, npENGAGE has discussed how to focus on our event fundraising analytics and how to use these metrics for success. Below are some ways to use your event metrics to identify and engage specific participant types during your fundraising event. Warm Bodies.

Metrics 34

Metrics Action Create Benchmark 34

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. But the Benchmarks Study is really meant to help you think (or rethink!) Source Everything ! Let's say you want to track your email fundraising open rate.

Metrics 55

Metrics Benchmark Rate Newsletter 55

CauseVox

JULY 10, 2024

Impact Metric (Noblesville Tankers fundraising page) Another critical campaign component was an impact metric, which Well Aware had not been able to implement on other platforms. Enhanced Donor Engagement : The clear display of impact metrics and the automated matching feature increased donor satisfaction and engagement.

Awareness 65

Awareness Campaign Raise Story 65

Eric Jacobsen Blog

FEBRUARY 5, 2024

That core consists of working through and with other people to create value while using financial concepts and metrics to maximize the value created for all company stakeholders. Billhardt and Kracklauer : Learning is fundamentally a social activity. I found this concept difficult -- does the problem lie with me?"

Skills 103

Skills Learning Knowledge Leadership 103

Whole Whale

NOVEMBER 10, 2021

Of these users, 70-80% will then delete or relegate the app within 1 month (benchmarks via Localytics ). It’s easy to get lost in numbers and benchmarks, so for fun, let’s play this out: Your organization, HappyApp.org, developed an iOS and Android app very efficiently for $40k. CTR (benchmark via MailChimp ).

Mobile 96

Mobile Build Benchmark Rate 96

Forum One

MAY 4, 2010

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. The findings mirror many of benchmarks in the Convio report. donating money). donating money).

Benchmark 48

Benchmark Convio Statistics Trend 48

sgEngage

MARCH 30, 2021

Data represents both overall metrics, as well as metrics in one of five fundraising categories: Walks/5Ks with a registration fee. In-depth fundraising metrics to benchmark your participants against. More than 9.4 million people combined to raise over $1.3 billion during that two-year period. Cycling/Spinning events.

Blackbaud 70

Blackbaud Studies Fundraising Registration 70

sgEngage

JANUARY 16, 2024

According to the 2022 Blackbaud Luminate Online Benchmark Report , the annual value of a sustainer is four times greater than a one-time donor. Tell a Powerful (and Personal) Story Humans are hardwired for narrative. Stories help us pay attention. They generate a-ha moments. And stories inspire action.

Effective 78

Effective Tips Fundraising Blackbaud 78

The Modern Nonprofit

FEBRUARY 20, 2024

Organic traffic allows you to get your nonprofit’s message and purpose in front of people who are actively searching for related information online. You’ll find key metrics under the Acquisition > All Traffic > Channels menu in your GA dashboard. It supports your mission. It’s cost-effective.

Websites 59

Websites Guide Impact Metrics 59

CauseVox

APRIL 13, 2022

Peer to peer fundraising is a type of fundraising campaign that involves activating your donors to fundraise on your behalf. Flexible metric counting for donations, activity, and impact. Consider using a tiered approach, by encouraging donors to meet certain fundraising benchmarks to qualify for incentives and prizes.

Fundraising 76

Fundraising Benchmark Campaign Raise 76

Nonprofit Tech for Good

OCTOBER 25, 2019

By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”.

Facebook 225

Facebook Raise Fundraising Audience 225

sgEngage

JULY 20, 2021

Porter Novelli’s latest research on business and social justice shows that consumers, employees and other stakeholders want companies to acknowledge their role in systemic injustices and actively change the system. That survey established a critical baseline that we can use to benchmark our progress in the future.

Government 98

Government Social Blackbaud Companies 98

Eric Jacobsen Blog

AUGUST 4, 2024

That core consists of working through and with other people to create value while using financial concepts and metrics to maximize the value created for all company stakeholders. Billhardt and Kracklauer : Learning is fundamentally a social activity. I found this concept difficult -- does the problem lie with me?"

Skills 56

Skills Business Learning Knowledge 56

Neon CRM

AUGUST 24, 2023

Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. Fundraising Effectiveness Project (FEP) The Fundraising Effectiveness Project (FEP) is the industry standard for donor retention stats and other related donor engagement metrics.

Hype 52

Hype Research Marketing Benchmark 52

sgEngage

OCTOBER 9, 2023

Among grantmakers, there tends to be a lot of focus on impact and outcomes, as well as metrics to measure impact. Power Imbalance in Traditional Evaluation As grantmakers, we tend to monitor and evaluate our strategies and programs using metrics that we deem important. We all want to know whether our work makes a difference.

Participatory 90

Participatory Evaluation Empowerment Grant 90

Whole Whale

SEPTEMBER 3, 2021

The new feature helps users prevent senders from knowing when they open an email and masks their IP address so it can’t be linked to other online activity or used to determine their location.”. Benchmark Data Now. Likely, your average open rate will increase and you’ll need to set news goals around email opens. A/B Test Email Content.

email 104

email Marketing Test Mail 104

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

Ideas 95

Ideas Online Guide Fundraising 95

sgEngage

AUGUST 3, 2021

This was the only group that had an increase for all metrics from the 2019 report. This year’s industry report includes a new volunteer by group size metric that allows companies to analyze how employee populations like to contribute volunteer hours. When: August 11 @ 10 AM EST.

Disaster 96

Disaster Social North America Companies 96

The Modern Nonprofit

OCTOBER 15, 2024

Red Nose Day Popular in the UK and the US, Red Nose Day focuses on combating child poverty through fun and engaging activities. Monitoring Engagement Metrics Track open rates, click-through rates, and conversion rates to gauge the effectiveness of your email campaigns.

Hosting 52

Hosting Impact Giving Nonprofit 52