Nonprofit Tech for Good

MARCH 9, 2025

Software tools help you with many details, such as monitoring fundraising activity, processing payments, building landing pages, and running online events. Other potential fundraisers could include volunteers, recurring donors , and those actively engaging with your organization on social media.

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Nonprofit Tech for Good

DECEMBER 27, 2024

Below are five simple best practices for your nonprofit to ensure that your staff and your digital marketing and fundraising campaigns are safe and protected. Nonprofit Tech for Good uses MailChimp for our email marketing and we have enabled double opt-in. Cybersecurity at your nonprofit must be a priority in 2024.

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Fast Company Tech

MARCH 8, 2025

Want more housing market stories from Lance Lamberts ResiClub in your inbox? While homebuyers and home sellers still see headlines about the housing market being a sellers market and national home prices reaching all-time highs, a deeper look reveals that several regional housing markets have shifted, giving homebuyers some power.

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NonProfit PRO

NOVEMBER 1, 2022

I’ve seen two truths: People want to help those in need and be part of a movement. Giving Tuesday offers both opportunities in one day — Nov. 29 this year — which is why your organization should start planning a Giving Tuesday appeal now.

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Nonprofit Tech for Good

DECEMBER 19, 2022

Each year Heather Mansfield of Nonprofit Tech for Good presents a free webinar featuring the top ten digital marketing and fundraising trends to prioritize in the following year. This year’s webinar, 10 Digital Marketing & Fundraising Trends to Prioritize in 2023 , was presented on December 7. Instagram: 1.4

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Fast Company Tech

APRIL 11, 2025

Want more housing market stories from Lance Lamberts ResiClub in your inbox? National active housing inventory for sale at the end of March 2025 was up 28.5% These markets are where home sellers have maintained more power compared to most sellers nationwide. Subscribe to the ResiClub newsletter. compared to March 2024.

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Nonprofit Tech for Good

FEBRUARY 23, 2025

By Rob Leighton , Executive Director at iMission a full-service digital-first marketing agency working exclusively with nonprofits and social sector organizations. Elevate Your Email Marketing: Use Salesforce data to personalize email content based on past giving, interests, and engagement history.

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.orgSource

MARCH 25, 2025

Enhanced Stakeholder Engagement More healthcare providers actively participated in advocacy efforts, strengthening the associations influence. Align Governance with Market Realities Traditional board structures may not be flexible enough to support fast-moving initiatives.

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Nonprofit Tech for Good

MAY 8, 2023

There’s a lot to learn from them about text marketing. Big brands know that texts have an incredibly high open rate—that’s why many of our favorite retailers have adopted a text marketing strategy. Want to learn more about effective text message marketing? The rules for opting in are different for nonprofits.

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Nonprofit Tech for Good

FEBRUARY 2, 2025

Volunteer Recruitment: A QR code displayed on banners at a maker’s market or fundraising event can simplify sign-up for interested people. Include them in table tents, banners, and event badges to provide instant access to live event schedules, donation portals, or interactive activities.

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Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Email #1 ? Email #2 ?

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sgEngage

NOVEMBER 5, 2024

To produce meaningful reports to help you do this, you must track all financial activity and ideally compare it to your budget, or your financial representation of what you think you’ll pursue during the year. There are four core reports, known as financial statements, that nonprofits should create to review financial data and activities.

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.orgSource

JULY 25, 2023

AI, your new marketing assistant, is happy to help. podcast featuring Jane Pearson,orgSource, Vice President Marketing and Communications Services and Amy Williams, President and CEO Brand Health Media. Jane and Amy shared insights about the opportunities and challenges of integrating AI into marketing programs.

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.orgSource

FEBRUARY 6, 2023

Marketers are becoming aware of the important links between experience, persuasion, and the bottom line. Customer experience is marketing played as a long game. Although most small to mid-sized groups probably do not have the resources to hire a dedicated customer experience professional to evaluate those activities.

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.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

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Mashable Tech

MARCH 28, 2025

SEE ALSO: Garmin Lily 2 review: A smartwatch that doesn't scream 'fitness tracker' The features, dubbed Active Intelligence, provide "personalized insights and suggestions throughout the day based on health and activity data," according to the press release. Garmin faces steep competition in the health and fitness market.

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.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

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Collaboration Marketing Team Integration 221

.orgSource

MARCH 4, 2024

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. This methodology was used to evaluate expanding the American Board of Medical Specialties, ABMS CertLink®, platform into new markets. We focus on activities that support professional expertise over time.

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Engadget

MARCH 25, 2025

The first of those, the voice-activated Meeting Agent, can schedule follow-up calls and draft emails for you. They will be designed to assist marketing, recruiting and other job functions. On Tuesday, the company introduced the Otter Meeting Agent. says it plans to release more "vertical" agents in the future.

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Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Since then it has grown from 106 million active monthly users to 310 million active monthly users. Related Webinar: Social Media Best Practices for Nonprofits.

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sgEngage

DECEMBER 18, 2024

In the UK and Ireland, Gen Zers are the most active volunteers (23%), followed by Millennials (16%) and Baby Boomers (16%). Gen Xers, in turn, are least active at 12% despite 16% of participants from the age group agreeing that volunteering is the best way for them to make a difference. Martin ONeill, Head of Marketing, Rosterfy 2.

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Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. The average lifespan of a tweet is 15 minutes , so if your nonprofit wants to engage your followers regularly on Twitter, you’ll need to be very active on Twitter daily.

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Twitter Practice Nonprofit Social Media 361

Nonprofit Tech for Good

JANUARY 7, 2024

a Google-certified digital marketing agency focused on the Google Ad Grants Program and recommended 600+ clients. 4) Activate Google Ad Grants To activate Google Ad Grants, click on “Submit activation request” to initiate the activation process. By Oskar Sznajder , Co-founder of Webup! –

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Nonprofit Tech for Good

FEBRUARY 12, 2025

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. billion monthly active users of which 65% access the site daily and spend an average of 40 minutes per day on the platform.

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Mashable Tech

FEBRUARY 19, 2025

Besides, there are simply too many headphones on the market (our testing pool gets bigger month by month) for you to pay hundreds only to get subpar ANC. However, if you really want to turn the volume of the world down to the limit, then you need headphones with active noise cancellation. That's called passive noise cancellation.

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Whole Whale

MARCH 28, 2025

At Whole Whale, we see too many nonprofits with a too narrow approach to digital marketing that misses out on building long-term relationships and sustainable support at scale. To move your mission forward, you need a full-funnel digital marketing strategyone that nurtures your audience from first touch to lifelong champion.

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.orgSource

DECEMBER 17, 2024

By tailoring content and interactions, associations can enhance member satisfaction, increase retention, and boost event participation, leading to a more vibrant and active membership. Select the Right AI Tools : Explore platforms that align with your objectives, from automated marketing software to chatbots and data analytics tools.

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Nonprofit Tech for Good

MAY 5, 2022

Nonprofit managers can show the board (and others) that the organization has maximized efficiencies by accurately measuring the amount (and types) of resources going to marketing and fundraising activities. If your nonprofit doesn’t do this kind of record-keeping and analysis, the good news is that it is never too late to start! .

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Nonprofit Tech for Good

MAY 2, 2022

For nonprofit marketers and fundraisers, the shift to a digital-first mindset has had a profound impact. Nonprofits are upgrading their fundraising software and tools as well as digital marketing and fundraising staff. According to LinkedIn, social media and digital marketing specialists are the most in-demand occupations.

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NonProfit PRO

DECEMBER 8, 2022

Nonprofit organizations may be feeling the need to take a stance on the metaverse and make decisions on meta-related activities, like accepting crypto donations. While the metaverse is still being built — and is so new that it’s hard to define exactly what it means — there’s a lot of marketing hype (and money) being wrapped up into it.

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NonProfit PRO

APRIL 12, 2023

A well-timed, personalized outreach activates a feeling of pride in your donors that can inspire them to give. Get some inspiration for your next campaign or appeal and discover how we deliver creative marketing for fundraisers. Could you use more support in getting creative campaigns across the finish line?

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Giving Campaign Donor Communication 246

Ars Technica

MARCH 12, 2025

The dire accounting language and market reaction are nothing new for tech firms, but iRobot's annual report suggests deeper issues than investor confidence. Investors took iRobot at its word, and its stock price had fallen nearly 40 percent as of 10:20 am Wednesday from the day before.

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Association Analytics

OCTOBER 7, 2024

The role of the marketer – particularly in associations, and especially focusing on content delivery – has changed drastically over the last decade, perhaps and only seems to be speeding up. A recent Analytics in Action webinar, titled Embracing Data Analytics to Reinvent Your Content Marketing , delved into just this.

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Nonprofit Tech for Good

MAY 21, 2021

To improve your resume, earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good. Positions actively posted and recruited for on Foundation List include part-time and full-time positions from executive to entry-level. And employers – enough with the “salary to commensurate with experience.”

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Nonprofit Tech for Good

MAY 7, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. billion monthly active users of which 65% access the site daily and spend an average of 40 minutes per day on the platform.

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Social Media Statistics Media Social 211

Nonprofit Tech for Good

JUNE 16, 2024

Brand Fix #3: Pinpoint the Problem/Offer a Solution Nonprofits focus so much on their activities and programs that they fail to clearly articulate the problem they are addressing. By clearly linking their activities to the solution of a well-defined problem , nonprofits can create a stronger case for support.

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Bloomerang

NOVEMBER 1, 2024

We know a lot more about psychology, neuroscience and behavioral economics than we did in the past, and the more you incorporate science into your marketing, the more your supporters will feel your messaging resonates with them. They may feel like “make work” to you, but remember these activities are not just for your client beneficiaries.

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