sgEngage

MARCH 15, 2024

Unless you measure your nonprofit’s performance, it’s impossible to know where you are succeeding and where you need to focus future efforts. There is no one-size-fits-all approach to measuring performance, but every successful fundraising team should have the ability to assess and refine its data.

Measure 115

Measure Help Analysis Metrics 115

Nonprofit Tech for Good

APRIL 17, 2021

During the discussion, use the following business principles to assist in your evaluation: Churn Rate: Churn rate in its broadest sense is a measure of the number of customers moving out of a collective group over a period of time. Which of our partners could support us in a deeper way? 3) Reporting Is Everything!

Help 280

Help Tips Retention Nonprofit 280

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2010

One problem is that many do not formulate a measurement strategy and are at a loss to justify their investment of time and resources or reap insights to improve what they're doing. . The report presents a framework for measuring social media effectiveness against those business results and presents standardized metrics.

Social Media 100

Social Media Measure Media Strategy 100

TechCrunch

DECEMBER 19, 2022

It involves taking a systematic approach to measuring your current content’s status and actively guiding content creation to achieve your stated goals, such as increasing sign-ups for a newsletter or increasing conversion rates. It goes beyond strategy, using AI and NLP to generate actionable advice on how to improve content.

ROI 93

ROI Content Government System 93

Amy Sample Ward

FEBRUARY 26, 2012

I am a big fan of actionable metrics. If the numbers you are tracking don’t give you an action, how valuable are they? For example, if you track just how many people come to your website, it doesn’t give you much action. I really appreciate that Fenton has included a similar recommendation.

Social Media 227

Social Media Metrics Media Social 227

Nonprofit Tech for Good

NOVEMBER 29, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. The ROI for us is measured in lives saved more than just the money raised to do so. She also helps cultivate community on a number of our social sites including ours at ChatBigCats.com.

Social Media 275

Social Media Interview Media Examples 275

Forum One

JANUARY 28, 2025

Big Shiny Numbers Dont Always Show Your Impact Sure, high-level numbers (vanity metrics) can help set the tone for certain conversations or get you started when digging into the real actionable numbers. The post Looking Past Vanity Metrics to Actionable Analytics appeared first on Forum One.

Metrics 40

Metrics Analytics Action Social Media 40

TechImpact

JULY 22, 2014

You’ve been told over and over about the importance of nonprofit social media marketing, but measuring ROI can be difficult. Here, your ROI is easily measured with the all important email address. Try starting a petition, pledge, or call-to-action that helps a greater good connected with your nonprofit.

email 170

email Social Media ROI Offline 170

TechImpact

OCTOBER 30, 2014

While the ROI of storytelling is a difficult one to measure , what’s important to understand is that it does work. According to this study, the amount of Oxytocin the brain actually produces effectively predicted how willing people were to help others. The formula. And of course, it all starts with the brain.

Storytelling 245

Storytelling Brain Story Nonprofit 245

sgEngage

DECEMBER 6, 2024

This allowed us to create measurable goals backed by actionable data and to personalize our approach to donor engagement. Whether it’s managing donor relationships, tracking progress, or measuring outcomes, leveraging the right technology can transform your organization and help you achieve goals that once seemed out of reach.

Associations 98

Associations Dallas Blackbaud Impact 98

Gyrus

OCTOBER 1, 2024

We will examine the types of data that LMS platforms generate, how to combine LMS and HR data for deeper insights, and how to turn that data into actionable decisions that can enhance employee development and boost business outcomes. Justify the return on investment (ROI) of L&D initiatives.

Analytics 64

Analytics Train Training Data 64

Nimble AMS

DECEMBER 18, 2024

Track results After launching your campaign, measure its performance and calculate your return on investment (ROI) to see whats working and which areas you might need to improve. Do you want to leverage pricing discounts to drive membership growth, event registrations, product sales, or something else?

Associations 103

Associations Adopt Registration Tips 103

NTEN

JANUARY 14, 2009

If you've worked on any sort of campaign, you know there are three key pieces to creating change: Mobilizing your base to take action Recruiting new people to your base Inserting your message into the popular debate. And influence is hard to measure. How would you measure the ROI of the video? .

Social Media 66

Social Media ROI Media Social 66

NonProfit Hub

JUNE 22, 2021

It’s evident that when you can show a donor the tangible return on investment (ROI) of their gift, you get a higher average gift and more frequent giving. It allows you to see which fundraising activities provide the highest ROI and contribute the most to your fundraising goals. Donation ROI. Why is this important?

ROI 83

ROI Donor Fundraising Gift 83

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 12, 2011

Council on Foundations ROI Panel. I participated on a panel called Face, Tweet, Link – Socia Media, Grantmaking & A True Social ROI. Slightly more mature practice for measuring business results vs social impact. Social media measurement is a discipline, not a task, and it needs to be part of the organization’s culture.

Social Media 100

Social Media Media Social ROI 100

Greater Giving

MAY 25, 2022

Fundamental Strategies to Maximize your Event Marketing ROI. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. When you spend time and money marketing to people who are unlikely to attend your event, your ROI will inevitably take a hit.

ROI 81

ROI Strategy Marketing Social Media 81

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

Measure THIS! Social Media ROI View more presentations from Deanna Zandt. The following is a talk I gave about ROI for Social Media at the 2009 Social Tech Training in Toronto, ON. The tricky part is, of course, measuring it. Influence: Can you move groups of people, small or large, to take some action?

ROI 50

ROI Social Media Measure Media 50

Amy Sample Ward

OCTOBER 24, 2012

These plans provide a starting point that participants can put into action immediately and build upon for larger projects and plans in the organization. Topic : Social Media ROI. Topic : Strong Connections: Linking Strategy, Goals and Metrics. Related Links : Kentucky Nonprofits website.

Kentucky 122

Kentucky Leadership Nonprofit Social Media 122

Connection Cafe

JUNE 25, 2010

Measuring the return on investment for any organizational effort is a standard of doing business. In a rapidly changing media landscape it can be overwhelming for organizations to know how to properly measure the various types of impact being made, especially when it comes to social media efforts. Author: Jordan Viator.

Social Media 51

Social Media ROI Measure Media 51

Greater Giving

DECEMBER 26, 2024

Greater Givings webinars in 2024 brought together some of the best minds in the nonprofit space to share actionable advice for planning unforgettable events. Make It Make Cents Guest Speaker: Gazala Uradnik, Founder, GFS Events Maximizing fundraising ROI requires strategic thinking and a clear understanding of your goals.

Fundraising 52

Fundraising Giving Social Media ROI 52

Socialbrite

OCTOBER 31, 2021

As with any form of marketing, though, it’s important to know that you’re getting a favorable ROI for your efforts and that you can identify what’s working and what’s not. So, how do you measure your video marketing efforts? Measuring your video marketing. Measuring the engagement of your videos.

Measure 59

Measure Video Marketing Guide 59

Care2

FEBRUARY 11, 2012

Wildfire , a social marketing platform surveyed a variety of marketers and found that marketers believe social media is valuable to increase brand awareness and dialogue but will soon begin to measure ROI from a more traditional perspective – attributable sales and costs. 41% say that is has reduced costs.

Social Media 75

Social Media Measure Media Social 75

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" You can also see how that translates into cost per action or email viewed (opened).

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" You can also see how that translates into cost per action or email viewed (opened).

Social Network 74

Social Network ROI Social Media Network 74

Media Cause

FEBRUARY 7, 2023

Therefore, when we create a media campaign , we always have a plan in place to measure paid media ROI (return on investment) and the success of every dollar invested. What is Paid Media and Paid Media ROI? This is when a campaign’s KPIs will tie directly back to the campaign investment to measure the paid media ROI.

ROI 52

ROI Media Nonprofit Social Media 52

Nimble AMS

AUGUST 26, 2024

When you choose new technology, you’ll modernize and optimize your organization by automating your tasks, and ultimately you’ll increase your technology ROI. What is the difference between cost of inaction (COI) and return on investment (ROI)? Digital transformation is critical in future-proofing your organization.

Adopt 120

Adopt Associations Technology ROI 120

Connection Cafe

AUGUST 9, 2010

Last week I had the pleasure of attending the Young Nonprofit Professionals Network of DC second annual Social Summit and sharing some information on social media ROI and metrics. Analyze goals of you social media and decide what metrics to measure based on those goals. Have any tips yourself for measuring social ROI?

Social Media 36

Social Media ROI Measure Media 36

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 22, 2011

I’ve been mulling over the “Social Media ROI&# concept and how it doesn’t necessarily work for nonprofits, especially when it applied as a litmus test to see if there are financial outcomes — cost reductions or increased revenue. Should we be using an industrial measurement model in a digitally networked age?

Social Media 102

Social Media Change Media Social 102

Nonprofit Tech for Good

OCTOBER 1, 2020

To use a drip-email campaign, determine what your end goal is, or your call to action. However, if you receive a small list daily or weekly and set aside 10 to 15 minutes each day or week, you can take small effective measures to retain these donors. What’s the easiest way to ensure that no new donor is lost in the mix?

Retention 342

Retention Donor Nonprofit Gift 342

Care2

MAY 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The metrics for measuring ROI can be extremely varied. Here are a few examples.

Social Media 59

Social Media ROI Media Social 59

Connection Cafe

APRIL 10, 2017

My recent paper, Remarkably Outstanding Implementation: The Foundation for Positive ROI with Target Analytics , is now available. As I prepared and wrote this paper, several thoughts occurred to me about the importance of measuring ROI for nonprofit analytics projects that I thought I would highlight for you in this post.

ROI 52

ROI Analytics Data Help 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

Actionable Measurement. The gym metaphor resonated because lately I’ve been obsessed with the idea of “ SpreadSheet Aerobics , an actionable social media measurement strategy that is fit and trim and light on its feet! I don’t try to measure everything. Spreadsheet aerobics is actionable data.

Social Media 100

Social Media Strategy Media Social 100

Nimble AMS

MARCH 8, 2023

Look for software that is user-friendly allowing staff to automate processes with point-and-click actions , rather than code. Leveraging dashboards lets you measure key performance indicators (KPIs,) helping your association track its progress and take control of its future. Artificial intelligence.

Associations 110

Associations Experiment Tips ROI 110

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 14, 2013

This story became a case study in “ Measuring the Networked Nonprofit ,” to illustrate the value of crowdsourcing and how to measure the return. How’s That for ROI? Social Media is Saving Lives. by Taryn Degnan. Perfect strangers are connecting through social media to give and receive life every day.

Social Media 129

Social Media Media Life Social 129

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2009

Collaboration: refers to the idea that social media facilitates the aggregation of small individual actions into meaningful collective results. Collective Intelligence: refers to the idea that the social web enables us to not only aggregate individual actions, but also run sophisticated algorithms on them and extract meaning from them.

Social Media 50

Social Media ROI Media Social 50

Candid

AUGUST 18, 2021

Machine learning technology uses these patterns to train predictive algorithms that will measure specific propensities and make predictions. Its most immediate benefit is that it gives you real-time lists of the individuals who are most likely to take action on your next appeal or stewardship message. AI for Nonprofits in Action.

Course 130

Course Fundraising Mail Analysis 130

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2007

a good question about the tools for measuring social networks. t just about measuring numbers. I guess I am wondering about the ROI of friendship! Certainly, we aren't going to measure success by the number of friends we have? What are measuring? Marnie Webb asks. But then what does that do to web analytics?

ROI 50

ROI Analytics Social Network Google 50