How to Manage Google Ads Through a Website Relaunch or Redesign
Whole Whale
AUGUST 26, 2024
A new action people can take that wasn’t there before? Map out new URLs and plan to update ad landing pages Having ads pointing to old, now non-existent URLs (404s) is a violation of Google Ad Grant policy (and a terrible user experience). Make a spreadsheet of any hard-coded event tags and their location (i.e.
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