Connection Cafe

AUGUST 9, 2010

Last week I had the pleasure of attending the Young Nonprofit Professionals Network of DC second annual Social Summit and sharing some information on social media ROI and metrics. Analyze goals of you social media and decide what metrics to measure based on those goals. Have any tips yourself for measuring social ROI?

ROI 36

ROI Social Media Measure Jordan 36

AccelEvents

JULY 20, 2020

Does it Have Event Management Features or Integrations? Event management features can include hosting professional event registration services, email marketing, integrated mobile event app, and the hosting and building of a professional event website. Do You Provide Any Analytics, Insight, Or Metrics?

Virtual 94

Virtual Platform Question Broadcast 94

DipJar

SEPTEMBER 12, 2022

Not integrating your software. Then, assess relevant metrics to see which types of content receive the most engagement. Integrate those findings into your content moving forward. Some common metrics to track are website page views, email click-through rates, and social media engagement. . Not integrating your software.

Marketing 52

Marketing Social Media Nonprofit Integration 52

sgEngage

MAY 12, 2023

To boost revenue for your event and ROI for your sponsors, look for auction software that offers a way to easily track paid and in-kind sponsorships as well as ways to match sponsor contributions to public displays, such as logo sizes. To improve the user experience, look for a provider that offers express check-in and self checkout options.

Virtual 73

Virtual Build Stream Software 73

Bloomerang

MAY 31, 2022

We’ll introduce those elements here, then provide actionable steps for incorporating each of these aspects into your fundraising strategy. Also, review your fundraising metrics and data from previous campaigns. Also, your fundraising solutions should integrate with one another. Donor stewardship. Email marketing software.

Strategy 106

Strategy Develop Fundraising Nonprofit 106

Connection Cafe

JUNE 25, 2010

While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Define success metrics before starting campaigns. Keep an ongoing dashboard of metrics updated regularly. Measure actionable items.

ROI 51

ROI Social Media Measure Metrics 51

Nonprofits Source

FEBRUARY 24, 2023

Once you have a target audience in mind, start putting your ideas into action and building a strong digital presence for your organization. Leverage third-party integrations. Doing so will help drive a high ROI for your small business. Optimize your website Your website should be central to your digital marketing efforts.

Map 52

Map Digital Business Marketing 52

Nonprofits Source

OCTOBER 4, 2023

As you enter the buying process, you’ll know which features and integrations to prioritize, helping you select a platform that drives participation and grows your company’s impact. By making these mindful actions more transparent, you can build positive brand awareness with customers, investors, and potential employees.

Software 52

Software Business Guide Companies 52

Everyaction

MAY 24, 2018

Having a reporting system that can track these sources is vital in determining which channel produces the greatest ROI. Even though online revenue grew last year and the year before, every individual email metric declined. EveryAction’s contact records can track nonprofit's relationships with their supporters across any channel.

Benchmark 62

Benchmark Digital Trend Report 62

AccelEvents

AUGUST 15, 2021

By requiring registration and ticketing through your event management platform, and using this same system to host the streaming, your metrics will all be in one place. . Rewarding your virtual audience with points for performing certain actions such as liking social media posts, punctuality, or completing polls.

Stream 98

Stream Hosting Virtual Registration 98

AccelEvents

JULY 20, 2020

Does it Have Event Management Features or Integrations? Event management features can include hosting professional event registration services, email marketing, integrated mobile event app, and the hosting and building of a professional event website. Do You Provide Any Analytics, Insight, Or Metrics?

Virtual 52

Virtual Platform Question Broadcast 52

Care2

AUGUST 28, 2013

Furthermore, those appeals might be buried in a newsletter – not even a standalone appeal in which the only call to action is to donate. I use a basic Breakeven/ Return On Investment (ROI) calculator that I built. You can download the Breakeven/ROI Calculator here. Optimized email formatting and landing pages.

email 77

email Fundraising Rate ROI 77

DNL OmniMedia

FEBRUARY 11, 2021

It involves examining the data and performance metrics of individual major gift officers, as well as the team as a whole, to understand what’s working and what leaves room for improvement. Close examination of major gift metrics allows you to discover: Any obstacles that are holding individuals or your entire team back.

Blackbaud 52

Blackbaud Guide Management Fundraising 52

Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Social Media 68

Social Media Twitter Action Advocacy 68

AccelEvents

JUNE 24, 2021

Actionable Event Growth Strategies. With advancements in technology, hybrid and virtual event platforms have made it easier to track ROI and increase visibility into how leads travel through a sales funnel. Virtual events are no longer a cost center and are ideal for an integrated, omnichannel marketing mix. The Shift in Events.

Guide 93

Guide Virtual Registration Platform 93

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines? It works sort of like an online mortgage calculator.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines? It works sort of like an online mortgage calculator.

Social Network 74

Social Network ROI Social Media Network 74

NonProfit Hub

FEBRUARY 18, 2021

You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? I consider those basic metrics to be “rearview mirror” metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines? It works sort of like an online mortgage calculator.

ROI 53

ROI Social Network Social Media Advocacy 53

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

1: Social media must be integrated with internet communications or program strategy. Organizations must begin with listening, but an integrated listening channel that includes social media and traditional marketing channels. 6: Use social media to close the loop between online and offline action. Example: Red Cross.

Social Media 115

Social Media Media Social San Jose 115

NTEN

AUGUST 10, 2009

More in-depth, financial metric focused ROI, perhaps in a Roundtable discussion format. ROI on Fundraising Metrics -- fundraising sessions need to incorporate concrete fundraising metrics, even when focus is communications strategy. Civic Actions on website content strategy and SEO. Change Management.

Community 52

Community Sharepoint Org Metrics 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Return on Investment, Return on Reflection: I will integrate my work on social media ROI with general nonprofit technology ROI More about this theme is below because it will be a major focus area for me this year. Workshop Keynote for Legal Services Corporation (1/28) ROI and Technology. score out of 5.0).

Goal 50

Goal ROI Wiki Metrics 50

Amy Sample Ward

JANUARY 15, 2010

what about calls to action that aren’t online? A campaign (in my definition) is anything that mobilizes action. ChristinasWorld : building a network of awareness is different from campaigning: 1) campaigning is about mobilizing action toward specific objectives . Good campaigns move away from awareness 2 spur action.

Campaign 108

Campaign Org Social Media Measure 108

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Which metrics will help you achieve it? Is it to gather donations or content?

Analytics 54

Analytics Google Social Media Websites 54

Connection Cafe

AUGUST 13, 2012

If your embedded donation form isn't getting traffic, does that mean your FB page has no ROI? Metrics, metrics, metrics. A little trickier, but doable, is calculating your most engaged supporters' social media reach: if they repost your post, how big is their network? If they share your video? Retweet you?

Facebook 51

Facebook Ratio Influence Social Media 51

Achieve

JULY 2, 2019

Make the ask with clear call-to-actions. . While growing your social following is a great metric (and definitely a KPI I pay attention to), the truth is I’m way more concerned with engagement than how many followers an organization has. Think birthday fundraisers or peer-to-peer campaigns that integrate with.

Social Media 52

Social Media Media Hints Social 52

Amy Sample Ward

MAY 14, 2009

Use email to reach out to your constituents to let them know what you’re up to or to ask them to take action. With email newsletters and emails as part of your campaigns you can move your supporters up the ladder of engagement to take more actions and help you more and more. Strong in deliverability and integration.

Tools 100

Tools Tech Map Case Study 100

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

See3 Blog writes about the advantages of the Convio Face App (integration with organization's Convio database) and the limitations (can only run one Facebook app at time). Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. Convio or Causes?

Convio 50

Convio API Nptech Summary 50

CauseVox

JUNE 1, 2021

These days, you don’t have to be tech-savvy to have a professional-looking campaign but you want to be sure that it makes a lasting impression and is effective at getting people to take action. It allows you to win over your audience on an emotional level, which inspires them to take meaningful action. 5) Fundraising Metrics.

Websites 52

Websites Fundraising Site Create 52

Bloomerang

JULY 20, 2023

Then, determine the amount you’re willing to spend to hit those goals and lead to a healthy return on investment (ROI). Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. We’ll cover more about the metrics you should analyze later.

Ideas 79

Ideas Online Fundraising Tips 79

Care2

MAY 14, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" However, as online programs have matured, the decline in the performance of email has slowed.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2008

My most recent experiment involved Twitter, fundraising, and an integrated offline component at the Gnomedex Conference in Seattle. The secret sauce to success for nonprofits and social media is reflecting in action. A= Action M0= Monitor RE= Reflection on results - rinse and repeat. Use feedback in action to adjust as you go.

Analysis 50

Analysis Reflection Experiment Time 50

Care2

MAY 31, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 1 Comment | by Share Article in Care2 Case Studies Reader Comments (1) Nice reading!

National 28

National Social Media Service Advocacy 28

Care2

MAY 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Well examine what can and cant be quantified as well as various metrics and analytics tools.

Social Media 28

Social Media Conference Advocacy Online 28

Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The details of your emails are critical. does it rely on graphics/images?

Social Media 34

Social Media Tools Online Advocacy 34

Care2

APRIL 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Second, high fees of 40% or more make mobile fundraising unnatractive to nonprofits.

Social Media 31

Social Media Mobile Advocacy Online 31

Care2

SEPTEMBER 6, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" million total (500,000 active monthly) residents of Second Life. Whos on Second Life?

Second Life 28

Second Life Life Social Media Advocacy 28