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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

4) Page Titles and Meta Descriptions Compelling page titles and meta descriptions with relevant keywords directly influence how search engines present your pages to searchers. You can prompt it with something like, “Please list long-tailed keywords for my Seattle animal rescue.” This, in turn, impacts click-through rate (CTR).

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Your colleagues are crucial to your promotion. Here’s why

Fast Company Tech

Identify your sponsors and anti-sponsors Once you create the list of people and go through this process, youll quickly realize that there are key people that you havent built relationships with. A client of mine once discovered that an “anti-sponsor” was frustrated by being left out of critical project discussions.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. Tagging corporate sponsors and partners. Since the LinkedIn community is a social network built for business and nonprofit professionals, it is absolutely a best practice to tag and thank your corporate sponsors and partners.

Linkedin 363
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The Nonprofit’s Guide to TikTok

Nonprofit Tech for Good

At first, the ability for users to quickly gain fame through their videos is what made the app so appealing to teenagers, but for-profit companies caught wind of the speed at which content could go viral and wanted to get in on the action. It can help to team up with a TikTok influencer or popular for-profit brand.

Guide 358
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100+ Fundraising Tasks for Your Nonprofit’s Board

Nonprofit Tech for Good

The term “call to action” (CTA) is used multiple times in the list. A CTA is an invitation to take action, such as donating, volunteering, signing up for something, signing a petition, pledging to do something, etc. Create a list of donors who have not donated in 18 months and invite them to participate in some calls to action (CTAs).

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4 Tips for Managing Massive Nonprofit Fundraising Events

Nonprofit Tech for Good

Regardless of your call to action, the key to maximizing your reach is to be as visible and intentional as possible in the channels where your audience lives. Team up with local tv, radio, and print media partners, popular blogs, and social media influencers that reach and represent your target audiences.

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10 Instagram Best Practices for Nonprofits

Nonprofit Tech for Good

You are limited to 150 characters, so get straight to the point, draw attention to your bio with emojis and campaign hashtags, and include a call-to-call to action. It’s worth noting that you must be an admin of your Facebook Page to take this action. Tag Partners and Corporate Sponsors. Utilize Geotags.

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